ART OF SELLING

Submit to Sir Asim Jameel

Kashaf Ashraf 7-A

BBHM-F19-108 submitted to: Asim Jameel
 Visit any sales and Marketing Department of any well-
established and renowned FMCG manufacturing and marketing
organization and obtain following information.

Ambition Apparel Garments Company.

Briefly describe about of the structure of their sales and

Marketing Department?

Structure .
Sales executive ,Band Manager, Assistant Manager,
Merchandizers, Coordinator,

Define the role of sales and Marketing head and regional sales
manager?
The main role of the sales and Marketing head is to get orders from
the other companies through our Marketing skills and the way of
communication These are companies are customers of this company.
For example Primark Men’s, Lpp Croop, Easy wear, Zara, Green
Coast.

Briefly describe about their current product portfolio?

 Development Sample.
 Fit Sample.
 PP Sample .(pre production sample)
 Shipment Sample.
 Gold seal Sample.
  green seal Sample.
The product(Garments)are durable

Write a brief note on their distribution setup?

The distribution set up is to direct For example the order of Poland so

this company direct provides the Shipment of the Poland no
intermediate person are involved.

Write down your own analysis, In your Pont of view what should
they adopt to improve their sales?
They provide accurate and well & good quality garments ready. Also,
they are providing a low price rate and the quality of the garments is
high to other companies and competitors so the customer is extracted.
And the employees are trained in this company

Visit Sales &Marketing Department of any well-established

&renowned business business manufacturing &Marketing
organization and get getting following information.:

Ambition Apparel Garments Company

Structure of Marketing Department of Ambition Apparel

Company.

HOD . Four brand managers work under a HOD.(Head of

Department)
&
In each brand Manager Two to three employees work within the
brand Manager.

Brand Manager,
 Assistant Manager, Merchandizers, Coordinator,

Brand Manager: the main role brand manager is to deal with the
customer and the order taker of the customer and influencers the
customer and take the customer demand
Assistant Manager: The main role is to audit and approval the
garments .
Merchandizer & Coordinator: Merchandising is the job of getting
Sampling ready.

Briefly describe about their current product portfolio .

The Company are made the ladies and gents pants .

Portfolio of garments :

 Development Sample.
 Fit Sample.
 PP Sample (pre production sample) .
 Shipment Sample.
 Gold seal Sample.
 green seal Sample.

 Jeans, cotton pants, skin tide pants, bell bottom pants, Narrow
pants.
 Colour & Wash

 Blue stone, Bleach Grey, Black, Light Blue, Bark Blue,

Burgundy colour.

Size :

 32, 34, 38 ,42,46, 48,

What strategies do they adopt have long term business

relationships with their customers?

The strategy is to adapt to the low price rate for the pant and the
quality of the fabric is so good. So the consumer is extracted and gets
the order and the fabric are also durable and the pant is ready to exact
customer requirements & demand and the customer demand. So these
strategies include long-term business relationship.

Write your own analysis what strategies should they adopt to

increase their sales.
In my analysis, the company is to adopt to low price rate of the pant
and the quality of the fabric & garments are so good and this company
also famous in blues geans garments around the other countries, For
example, Poland, Iteli, Dudai etc.So the consumer extract and get
order and the fabric are also durable and the pant is ready to exact
customer requirements & demand and the customer demand &want.
So these strategies are also the enhance, & increase the sales.
 Visit any renowned services Marketing firm that is providing
services to their consumers and extract the following information

Write down a brief note about their business.

The business is a garments company and they are ready to import and
branded garments are stitched they are also providing services
because the employees and under the labour of the factory are
providing services . The operator of the company are ready and
prepare the garments through our services .And the supervisor and the
incharge of the department are also provide the operarter to which the
garments are ready.
Briefly pen down , are their employees trained enough to satisfy
customer?

Under the supervisor, the employees are trained and the employees
satisfy the customer through our skills and services and the pants are
ready under the customer demand and requirements so the employees
satisfy the customer through our skills. Every pant are ready in
customer demand or Sample or teach pack .

What kind of physical evidence do they have?

They also are physical evidence the factory in yohnaabad in Lahore.

Write your own analysis how can they further improve their
business?
In my analysis, the company is too well trained and professional
operator are hire in our company. Because the professional and well-
trained persons are increased the sales through our services and skills
&Abilities.