30-Day Social Media

Marketing Strategy
Creating a social media marketing strategy can be hard work! Especially when
you’re not sure where to even begin. If you’re stuck trying to figure out how to
create a strategy that actually works, we have broken down what you need to
do to make your next social media strategy a success in 30 days.

Week 1
Day 1 Day 2 Day 3 Day 4 Day 5
Figure out 
 Define your List out any Brainstorm how Discover your
your goals successes possible you can figure out competition
challenges these challenges
Week 2
Day 6 Day 7 Day 8 Day 9 Day 10
Figure out your Audit your Figure out your Brand voice Optimize your
strengths and content keywords/ social media
weaknesses content pillars

Week 3
Day 11 Day 12 Day 13 Day 14 Day 15
Check your Figure out who 
 Figure out what 
 Research what Choose your
demographics you want to reach your audience 
 your competitors social media
wants are doing channels
Week 4
Day 16 Day 17 Day 18 Day 19 Day 20
Figure out a Figure out what Come up with Figure out what Create the
posting schedule type of content content ideas you need to create content
you’ll be creating the content
(video, photos, etc)
Week 5
Day 21 Day 22 Day 23 Day 24 Day 25
Optimize your Figure out Find your Schedule out your Boost your content
content captions Hashtags content to ensure if needed through
best times to post paid ads
Week 6
Day 26 Day 27 Day 28 Day 29 Day 30
Engage with 
 Track your Compare your Create a detailed Adjust your
your followers analytics results to goals report strategy if needed