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Freelancer Study 2022
Freelancer Study 2022
Study
2022
Freelancer Report
Financials, Self-employment,
Demographics, Outlook, Covid-19
The last couple of years and overall economic situation
has been a challenging time for freelancers. However,
according to several surveys we’ve run throughout Covid-
19, it looks like independent professionals do not give up
in extreme situations. On the contrary, the majority used
the time to further develop their own skills. Everyone who
has been in the business for a long time knows that
expertise and know-how are key to set high hourly rates.
As a result, highly specialized freelancers are profiting
from the actual freelance market. The results of our study
show that the project market has stabilized and the
number of freelance projects will grow further.
Thomas Maas
CEO / freelancermap GmbH
Agenda
1. Financials
Rates, income, comparison
2. Self-employment
Challenges, freelance work
3. Demographics
Origin, education, industry
4. Outlook
Project market situation, forecasts
5. Covid-19
Impact of Covid-19 on the freelance market
Agenda
1. Financials
Rates, income, comparison
2. Self-employment
Challenges, freelance work
3. Demographics
Origin, education, industry
4. Outlook
Project market situation, forecasts
5. Covid-19
Impact of Covid-19 on the freelance market
FREELANCER STUDY 2022 / FINANCIALS
35%
32%
30% Remarkable
$98
25% 24%
20%
is the average hourly rate of
freelancers in 2022.
15%
12%
10%
10% 32% charge between
6% 6% 6% $75 and $99 per hour.
5% 4%
0%
< $25 $25 - $49 $50 - $74 $75 - $99 $100 - $124 $125 - $149 $150 - $174 > $174
Freelancer study 5
FREELANCER STUDY 2022 / FINANCIALS
Start capital
Which financial buffer do you recommend before starting freelancing (USD)?
$5,376
Start capital
$10,753 Start capital
that freelancers had available before recommended by freelancers before
starting freelancing. starting freelancing.
Freelancer study 6
FREELANCER STUDY 2022 / FINANCIALS
Gross revenue
What was your gross revenue in 2021 (USD)?
35 %
32%
30 %
Remarkable
25 %
20 %
15 %
15%
32%
13% had a gross revenue of
12%
10% 10% less than $50,000 in 2021.
10 % 8%
5%
0%
< $50,000 $50,000 - $75,000 - $100,000 - $125,000 - $150,000 - > $175,000
$74,999 $99,999 124,999 $149,999 $175,000
Freelancer study 7
FREELANCER STUDY 2022 / FINANCIALS
Gross profit
What was your gross profit in 2021 (USD)?
35 % 33%
30 %
Remarkable
25 %
20 %
15 %
19%
15%
33%
13% had a gross profit of
10% 10% less than $25,000 in 2021.
10 %
5%
0%
< $25,000 $25,000 - $50,000 - $75,000 - $100,000 - > $125,000
$49,999 $74,999 $99,999 $125,000
Freelancer study 8
FREELANCER STUDY 2022 / FINANCIALS
Loss of revenue
28%
still feel negative effects
due to the pandemic.
61%
don‘t feel negative effects
2022, do you still feel
negative effects on
your revenue due to
on their revenue. the pandemic?
10%
are not sure if they are still
experiencing negative effects.
Freelancer study 9
FREELANCER STUDY 2022 / FINANCIALS
$113
$110 $108
$104 e.g.
Agile
Coach
Remarkable
$100
$70
Consultant Manager Project lead Other Quality Manager Developer Project member
Freelancer study 10
FREELANCER STUDY 2022 / FINANCIALS
$92
$90
$90 $89 Remarkable
$80
$81 $92
is the average hourly rate
of freelancers with a university
degree.
$70
University / College High school / A-levels Post graduate / Doctor Other
Freelancer study 11
FREELANCER STUDY 2022 / FINANCIALS
$123
Industrial $99
Automotive $99
Public sector $98
Consulting $92
IT / Software $89 The industries Insurance,
Electronical $87 Banking/Finance, Energy and
Other $81 Aerospace are among the top 5.
Media $75
The lowest hourly rates are paid in the
Tourism $74 Media and Tourism industries.
$70 $80 $90 $100 $110 $120 $130
Freelancer study 12
FREELANCER STUDY 2022 / FINANCIALS
Marketing / Communication
Other
$86
$83
$120
Engineering $77 The lowest hourly rates are paid in the
Graphics / Content / Media field ($65).
Graphics / Content / Media $65
Freelancer study 13
FREELANCER STUDY 2022 / FINANCIALS
$53 $53
South Africa
America
Freelancer study 14
FREELANCER STUDY 2022 / FINANCIALS
Monthly income
On average, what is your monthly net freelance income (USD)? (without taxes and expenses)
30%
24%
Remarkable
25%
22%
$6,269
21%
20%
16%
$ 3,713
15% is the average net monthly
income of freelancers.
10%
is the average net monthly
7% 7% 24% have an average monthly
income of freelancers.. net income between $5,000
5% and $7,499.
0%
< $2,500 $2,500 - $4,999 $5,000 - $7,499 $7,500 - $9,999 $10,000 - $12,500 > $12,500
Freelancer study 15
FREELANCER STUDY 2022 / FINANCIALS
$84
Women
$100 Men
$4,206 $6,668
net monthly income
net monthly income
Freelancer study 16
FREELANCER STUDY 2022 / FINANCIALS
Income satisfaction
66%
are satisfied with
Are you satisfied
with your
income level?
34%
are not satisfied with
their actual income. their actual income.
Freelancer study 17
FREELANCER STUDY 2022 / FINANCIALS
72%
Engineering 58% 42%
Freelancer study 18
FREELANCER STUDY 2022 / FINANCIALS
18%
don’t know if they get more
or less than other
full time employees.
Freelancer study 19
FREELANCER STUDY 2022 / FINANCIALS
Freelancer study 20
Agenda
1. Financials
Rates, income, comparison
2. Self-employment
Challenges, freelance work
3. Demographics
Origin, education, industry
4. Outlook
Project market situation, forecasts
5. Covid-19
Impact of Covid-19 on the freelance market
“Interest in joining the freelance revolution has never been
stronger and for good reason.
Jon Younger
HR thought leader, author, teacher and early stage investor / Forbes
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Freelancing part-time
2%
don‘t know.
Freelancer study 23
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Reasons to go freelance
Why did you become a freelancer?
Variety of tasks
Other 4%
Freelancer study 24
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
37 years old
is the average age of freelancers
when taking the leap.
12 years
of work experience on average is
gained by freelancers before going
freelance.
Freelancer study 25
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Freelance challenges
What are the major challenges freelancers face?
Staying productive
24%
56%
agreed that finding new projects is
Affordable health insurance 20% the biggest challenge for freelancers.
Accounting 18%
Work-life balance is the second
biggest challenge (36%), followed by
Project management 10%
getting a better payment (31%).
Other 5%
Freelancer study 26
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Successful freelancer
What is particularly important for freelancers to be successful?
87%
References 48%
Certifications 17%
Certifications are only important for
17% of the surveyed freelancers.
Other 8%
Freelancer study 27
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
71%
Discipline 55%
Self-motivation 54%
Flexibility 52%
consider having great communication
Self-confidence 47% skills as the most relevant soft skill for
freelancers.
Commitment 42%
Other 2%
Freelancer study 28
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Benefits of freelancing
What are the main benefits of freelancing?
Independence 71%
Project diversity
Other 2%
Freelancer study 29
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Disadvantages of freelancing
What are the main disadvantages of freelancing?
50%
Late payments 37%
Other 5%
Freelancer study 30
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Beginner mistakes
Which mistakes did you make more often at the beginning of your freelancer career?
60%
Enjoyed just a few days off / vacation 26%
Too little time planned for family and friends 25% of freelancers cited charging too
low as their main mistake at
Too tolerant with late payments 24% the beginning of their career.
Administrative work done by myself (accounting,
22%
marketing, etc.)
Freelancer study 31
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Freelancer facts
12
Working hours and holidays
projects
are completed by freelancers on
average every year.
45 hours
are freelancers working for on
average every week.
25 days
of vacation do freelancers take
on average per year.
Freelancer study 32
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Self-marketing
How do you market your freelancing services?
76%
Personal website 52%
Guest posts 8%
7 out of 10 surveyed freelancers use
Speaker 7% platforms such as freelancermap for
their self-marketing.
Other 5%
Freelancer study 33
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Accepting a project
Which factors influence your decision of accepting a project?
73%
Project duration 43%
Personal development 30%
Technology stack 28%
Reputation of the company 23% of freelancers decide whether or not
Proximity to place of residence 21% to accept a project based on
the hourly rate.
Industry 18%
Sense of social responsability 12%
For 54% is important to be able
Internationality 11% to work remotely.
Size of the company 10%
Other 2%
Freelancer study 34
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Rejecting a project
Why do you reject projects?
72%
Commute too long 22% reject projects because the hourly rate is
too low and the requirements don‘t
Bad company reputation 17% fit the freelancer‘s skills.
Other 3%
Freelancer study 35
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Mixed teams
7%
don‘t know.
79%
freelancers and
14%
permanent employees don‘t work in mixed teams.
(blended workforces)?
work in mixed teams.
Freelancer study 36
FREELANCER STUDY 2022 / SELF-EMPLOYMENT
Working life
Key findings
Freelancer study 37
Agenda
1. Financials
Rates, income, comparison
2. Self-employment
Challenges, freelance work
3. Demographics
Origin, education, industry
4. Outlook
Project market situation, forecasts
5. Covid-19
Impact of Covid-19 on the freelance market
“Due to the huge demand and low resources,
becoming a freelancer - especially in the tech
industry – is almost risk-free these days. When I
started freelancing back in 2012, it used to be
much harder to get a good project and work on it
long-term.
Sebastian Dracopol
Project and Product Manager / Freelancer
FREELANCER STUDY 2022 / DEMOGRAPHICS
Gender distribution
What is the relationship between female and male freelancers?
17%
Women
83% Men
2% more women compared to the Still, the vast majority of
previous year. participants were men.
Freelancer study 40
FREELANCER STUDY 2022 / DEMOGRAPHICS
Freelancer location
Where do freelancers live and work?
79
countries Freelancing is a global phenomenon - freelancers
based in 79 different countries completed the
survey. The most participative countries were:
Germany, Switzerland, Austria, India, Ukraine,
Romania, and LATAM countries (such as, Argentina,
Brazil, Venezuela and Colombia).
Freelancer study 44
FREELANCER STUDY 2022 / DEMOGRAPHICS
Education
What's your highest educational level?
Remarkable
Other 4%
72%
of the surveyed freelancers
High school / A-levels 3% have an academic degree.
Freelancer study 42
FREELANCER STUDY 2022 / DEMOGRAPHICS
Area of expertise
What is your area of expertise?
IT infrastructure 9%
Remarkable
59%
Engineering 7%
SAP 6%
Freelancer study 43
FREELANCER STUDY 2022 / DEMOGRAPHICS
Role on projects
What was your position in the last (or current) project?
Consultant 25%
Developer 25%
Project Member
Manager 10%
12%
50%
of freelancers are
Consultants or Developers.
Other 9%
Quality Manager 2%
Freelancer study 44
FREELANCER STUDY 2022 / DEMOGRAPHICS
Projects industry
In which field was your last (or current) project?
20%
15%
15% Remarkable
10%
10%
9% 9% 8% 8%
7% 7% 15%
5% 4% of the surveyed freelancers
5% 4% 4% 4% work in the IT / Software field.
3%
2% 2%
1%
0% Top mentions in other fields:
Education, architecture and
construction.
Freelancer study 45
FREELANCER STUDY 2022 / DEMOGRAPHICS
Company size
What was the company size on your last (or current) project?
30% 28%
Remarkable
28%
20% 19%
16%
14% 14%
0%
< 10 employees 10 - 100 101 - 500 501 - 1,000 1,001 - 5,000 > 5,000 employees
employees employees employees employees
Freelancer study 46
FREELANCER STUDY 2022 / DEMOGRAPHICS
Retirement
How are you saving money for your retirement?
60%
52% 51% 49%
40%
38% Remarkable
31%
20%
20% 17%
14% 12% 10%
5% 4%
$1,051
0% is the average freelancers are
putting aside for retirement (per
month).
Freelancer study 47
FREELANCER STUDY 2022 / DEMOGRAPHICS
Demographics
Key findings
Women / Men Age Retirement savings University graduates Planned retirement age
Freelancer study 48
Agenda
1. Financials
Rates, income, comparison
2. Self-employment
Challenges, freelance work
3. Demographics
Origin, education, industry
4. Outlook
Project market situation, forecasts
5. Covid-19
Impact of Covid-19 on the freelance market
“Online freelancers are already an undoubtedly vast
percentage of the world's workforce. With this
awakening of the possibilities of remote work and
the maturity of the internet, also comes
opportunity. These opportunities give everyone
options.
Joel Sousa
Brand Designer and Freelancing Coach
FREELANCER STUDY 2022 / OUTLOOK
Project market
How would you rate the actual project market situation for freelancers?
40%
40%
Remarkable
64%
28%
24%
20%
rate the actual freelance project
market as (very) good.
7%
In 2021, only 53% of the
1% participants thought that the
project market was (very) good.
0%
Very good Good Neutral Bad Very bad
Freelancer study 51
FREELANCER STUDY 2022 / OUTLOOK
Freelancer study 52
FREELANCER STUDY 2022 / OUTLOOK
Workplace
Where are you working for your actual project?
80%
71%
70%
60%
Remarkable
71%
50%
40% 36%
20% 15%
36% of freelancers work with an
8% hybrid working approach.
10%
5%
0%
Home-office Hybrid Client's office Rented space Co-working space
Freelancer study 53
FREELANCER STUDY 2022 / OUTLOOK
Ideal workplace
Where do you prefer to work?
70%
63%
60%
Remarkable
50%
63%
43%
40%
30%
of freelancers prefer to
work from home.
20%
13%
9%
10% 8% Only 13% of freelancers would be
happy working 100% on-site. 43% are
okay with a hybrid work model.
0%
Home-office Hybrid Client's office Rented space Co-working space
Freelancer study 54
FREELANCER STUDY 2022 / OUTLOOK
1%
no longer want to work
as freelancer.
Do you want to
94%
want to keep working on a
continue working as a
freelancer?
5%
freelance basis. are not sure since the
Covid-19 outbreak.
Freelancer study 55
FREELANCER STUDY 2022 / OUTLOOK
A look back
2%
would not choose to be a
freelancer if they could start
over.
91%
over, would you still 7%
choose to be a don‘t know if they would
freelancer? become freelancers again.
would start their
freelancer business again.
Freelancer study 56
FREELANCER STUDY 2022 / OUTLOOK
Government support
11%
think that governments set
good conditions and
framework for freelancers.
28%
of freelancers are
neutral to this topic.
Freelancer study 57
FREELANCER STUDY 2022 / OUTLOOK
Programming languages
In your opinion, which programming languages will become more important in the future?
50%
45% 44%
40% 38%
35%
10% 8% 7% 7% 6% 5% 4% 4% 4%
5% 3% 3% 3% 3% 2% 2% 2%
1%
0%
Freelancer study 58
FREELANCER STUDY 2022 / OUTLOOK
Remarkable
67%
attribute growing
importance to IT security.
Others
Freelancer study 59
Agenda
1. Financials
Rates, income, comparison
2. Self-employment
Challenges, freelance work
3. Demographics
Origin, education, industry
4. Outlook
Project market situation, forecasts
5. Covid-19
Impact of Covid-19 on the freelance market
“87% feel (very) satisfied in their role as a freelancer.
73% don’t fear a loss of livelihood.
64% assess their economic situaton as (very) good.
Florian Baumann
Head of Marketing / freelancermap GmbH
FREELANCER STUDY 2022 / COVID-19
Loss of livelihood
7%
don‘t know how to
feel about it.
73%
Do you fear a loss of
livelihood because
of the pandemic? 19%
don‘t fear a loss of livelihood, still fear a loss of livelihood.
compared to 69 % in 2021.
Freelancer study 62
FREELANCER STUDY 2022 / COVID-19
Economic situation
How would you assess your economic situation?
50%
42%
40% Remarkable
30%
22%
29%
64%
20% assess their current economic
situation as (very) good. 7% as
(very) bad.
10%
6%
In 2021 62% answered (very) good
1%
and 10% (very) bad. A favorable
0% perspective.
Very good Good Neutral Bad Very bad
Freelancer study 63
FREELANCER STUDY 2022 / COVID-19
Project acquisition
How do you usually get your projects?
70 %
62%
60 %
Remarkable
50 %
40 %
30 % 27%
62%
get new clients using both active
and passive approaches.
20 %
10%
10 % 27% don‘t need to invest time to
find new projects. Clients find
them instead.
0%
Active and passive Passive (subcontracts, referrals, Active (cold emails, applications to
recurring clients, follow-up projects) open projects, social media
comments)
Freelancer study 64
FREELANCER STUDY 2022 / COVID-19
Acquisition channels
Which channel is working best for projects acquisition?
37%
Recruitment / Staffing agencies 17%
Social media 7%
Own website 3%
26% of the freelancers get most of
their projects recommended through
Cold calls 2%
their personal network.
Other 2%
Freelancer study 65
FREELANCER STUDY 2022 / OUTLOOK
Personal fulfillment
How satisfied do you feel in your role as a freelancer?
60%
49%
50%
Remarkable
87%
40% 38%
30%
of freelancers feel fulfilled and
are (very) satisfied working as
20% freelancers.
11%
10% Only 2% of all surveyed freelancers
said to be (very) unhappy.
2%
0%
0%
Very satisfied Satisfied Neutral Unhappy Very unhappy
Freelancer study 66
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