Shapter 13. Sustaining Change, Evaluating, and Ending an Engagement 319
Figure 13.2 Gutcomes Variables in Organization Development Evaluation
FOURCE: Poras, J. 1, & Berg, P.O. (1978). The Impact of Organization Developmen. Academy of Management
Review, 3, 249-266, Reprinted with permission
Quicome variables usually concern organization
tivity customer satisfaction, costs, revenue, urality, cyele time, and employee
ver, Many OD efforts work directly on Process variables, but most clients
te4 th outcome variables as results. Measuring hath Process and out-
variables may help to show the logical link between the cs effort and
impact (even if tentative) on the organizations results. In addition, mea-
ent of this kind can demonstrate other changes, bath beneficial and nega-
cren if they were unintended, These results can provide input to other
interventions
nal level ourputs such as pro-