Business Proposal

Republic of the Philippines
Department of Education
Region V-Bicol
Division of Camarines Norte
VINZONS PILOT HIGH SCHOOL
Vinzons
BUSINESS PLAN
12 HUMSS EFFICIENT
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Region V-Bicol
Vinzons
“CHURROS DE PLATANO”
Submitted to:
Freddie A. Tabuzo
Teacher II
Submitted by:
Chris Jericho E. Manlangit
Rafael John B. Pioquinto
Ashley Nicole H. Bareso
Rodolfo N. Jaranilla III
Razeal V. Dela Pasion
Sweet Hazel C. Ilan
Michelle S. Laurito
KC Mae I. Baylon
Abigail V. Dumog
James J. Jardinero
Genie B. Acunin
HUMSS – EFFICIENT
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Vinzons
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Table of Contents
Cover Page…………………………………………………………………………………1
Title Page…………………………………………………………………………………..2
Table of Contents…………………………………………………………………………..4
I – Executive Summary…………………………………………………………….5
II – Product Overview……………………………………………………………...6
A. Product Sketches…………………………………
II – Market Plan……………………………………………
A. Research and Analysis……………………………
B. Strategy…………………………………………..
IV. Operations Plan……………………………………….
V. Financial Plan………………………………………….
Bibliography……………………………………………………
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I – Executive Summary
Are you looking for a sweet dessert that tastes great and is made with basic ingredients?
The delectable delicacies you will undoubtedly adore are churros with a twist, which just require
a few basic ingredients. Churros with a twist are constructed with straightforward choux dough
that is fried in hot oil and filled with bananas. Due to its low price each piece of only 10 pesos
(Php 10.00), this product is widely accessible. This product has a unique element that can draw
buyers. Although they are fairly cheap, churros with a twist have an incredibly distinctive flavor.
 MISSION
To advertise to and expose Vinzons Pilot High School students, faculty, and staff to the
Churros with a Twist. Additionally, to those who are outside of the school. By offering a
clean, safe, and delectable dessert (Churros with a twist) and selling at a reasonable price,
this cuisine will protect their health.
 VISION
Churros De Platano wants to boost business success by giving customers the best churros
they've ever had. The product's tantalizing flavor and exquisite sweetness are also intended to
satiate their appetites. And to be recognized as a top vendor of Churros De Platano in Camarines
Norte by Vinzons.
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 OBJECTIVE
1. To start a business and keep customers happy and loyal through a variety of purchase
combinations.
2. To provide great, delicious cuisine.
3. The entrepreneurs want to demonstrate that the suggested business plan for Churros De
Platano will generate profits and will ensure that their customers' money is well spent
since Churros De Platano will provide the best taste you have ever had.
II – Product Overview
Churros are highly profitable products that attract people to the establishment and are
consumed in a fun and relaxed atmosphere. It's a dough made of wheat flour, salt, and water,
fried in oil. Despite having a pinch of salt, our churros are essentially neutral and can be
accompanied by multiple recipes, from sweet to savory. Hot chocolate, cocoa creams, dulce de
leche, ice cream, and bananas are common accompaniments. In addition, churros are usually
consumed for breakfast or snack, and even as a snack for the night. They are ideal for drinks with
friends, or simply as an accompaniment on a pleasant walk through the center of any beautiful
city. Furthermore, churros are a typical Spanish product that, due to its quality, has spread
throughout the world. Our churros add a lot of value to the establishment because they combine
the attraction of people to the establishment, differentiation from competition, and high
marginality.
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A. Product Sketches
III – Market Plan
A. Research and Analysis
Customer satisfaction is the top priority for Churros De Platano products. Where
customers can select their preferred dipping sauce from among chocolate, vanilla, milk, and
caramel. In contrast to other Churros, our product is unique because it has a twist; instead of the
traditional Churros, our product has a banana filling inside that makes it extra special.
This product is a perfect gift for friends, family, or loved ones. The entrepreneurs' goal is
for the customer to have meaningful value in buying this product. To make sure that once they
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buy this product, they will not easily forget it. Not just because of the taste of this food, but
because there is something special in this product.
With this kind of marketing approach, the entrepreneurs can anticipate that a large
number of customers will enjoy it, especially given the availability of a variety of dipping
sauces. In addition, these churros have a banana filling, which makes them nutritious and
healthier. Additionally, the entrepreneurs will make sure that after you purchase this product, you
won't regret it because it is worth it.
B. Strategy
1. Product Strategy
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2. Pricing Strategy
The item “Churros De Platano” will cost ten (10) pesos a piece, which is
technically much more affordable than the others and will undoubtedly result in greater
customer appeal and consideration. By setting this price, it will probably attract more
first-time customers. However, due of the time constraints for bazaar business setup,
entrepreneurs will not employ penetration pricing during the conduct of the bazaar and
would instead use cost-plus pricing.
The total capital divided by the number of churros de platano, the
entrepreneurs got Php 10.00 (using penetration pricing). Then, multiply it by 25%, the
entrepreneurs expected profit for each food item will be sold would be Php 2.50.
3. Distribution Strategy
On the day of the bazaar in Vinzons, Camarines Norte, the business owners will
distribute it to the students of Vinzons Pilot High School, which will determine whether
or not the staff will be expanded to other potential customers.
4. Promotional Strategy
Different product introduction and promotion tactics should be used to
reach the target market. This could be accomplished successfully by leveraging suitable media
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outlets that the target population regularly consumes and is exposed to. As a result, the majority
of the promotions will take place on various social media sites, including Twitter, Instagram,
Facebook, and Tiktok. Additionally, entrepreneurship can distribute flyers so that people can
learn more about the goods.
The marketing staffs, tasked with maintaining the existing online accounts,
regularly update the website by publishing digital flyers that advertise the various features of the
product. Facebook serves as a promotional platform by fostering interaction with the target
market. This includes the cost of the product, promotions, and sales, as well as a sneak peek at
the packaging. More images of the product will be displayed through Instagram. It will make
sure that the images people see online match what they actually get in reality. The business
TikTok account will frequently release sets of promotional videos, including a number of
commercials.
Additionally, the teams will offer fliers to increase local residents' awareness of
the market. In this way, kids can become acquainted with the current business and the best way
to buy the product. Flyer production costs are high, but they are anticipated to be worthwhile
because they will help to introduce and promote the product.
IV – Operations Plan
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Our operation plan is to mainly provide our customers a service that comes from the
heart.
Our strategy is to make people interested with the product that we are selling. We will be
encouraging them to buy or try churos for it has something that is new to their taste. The purpose
of our business is to introduce new flavors of churros that people will love. We can also make
sales and deals in special days.
Our team also decide to create a page in platforms like Facebook and Instagram to attract
more customers and to promote our product. We will also include all the important details in our
profile for them to easily check or know how to contact us.
As for the budgeting, we have an estimated amount of ₱2000 to buy the ingredients and
all the things that we will need in the making of churros. We are handling the money to the
finance just to make sure that we have a proper budgeting in the business and to avoid shortage.
We are going to organize everything to be able to succeed this operation plan and be one
of the best local business owner.
V – Financial Plan
a. Assumptions
1. Product Inventory
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1.1. Initial Product purchase for the first week of operation will be cost
Php
1.2. Labor cost represents salaries of personnel staff.
2. Sales Data
2.1. Daily sales should not be less than Php per day to meet weekly quota
for the month
2.2. Target sales for the first year of operation will not less than two
thousand pesos.
3. Overhead
3.1. Utilities expenses (light and water)is estimated at Php per month.
b. Capital Recruitment
The total capital investment is Php
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BIBLIOGRAPHY
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Republic of the Philippines

Chris Jericho E. Manlangit

Rafael John B. Pioquinto

Ashley Nicole H. Bareso

Rodolfo N. Jaranilla III

Razeal V. Dela Pasion

Sweet Hazel C. Ilan

A. Research and Analysis……………………………

IV. Operations Plan……………………………………….

this cuisine will protect their health.

2. To provide great, delicious cuisine.

III – Market Plan

A. Research and Analysis

because there is something special in this product.

won't regret it because it is worth it.

would instead use cost-plus pricing.

The total capital divided by the number of churros de platano, the

or not the staff will be expanded to other potential customers.

Different product introduction and promotion tactics should be used to

learn more about the goods.

because they will help to introduce and promote the product.

sales and deals in special days.

profile for them to easily check or know how to contact us.

of the best local business owner.

1.2. Labor cost represents salaries of personnel staff.

The total capital investment is Php

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