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PESQUISA Browser Fingerprinting
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Chris Hauk
@CLHauk | Updated: August 16, 2022
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
Have you ever heard of browser fingerprinting? It’s okay if you haven’t, since almost
nobody else has ever heard of it, either.
Luckily, there are a few things you can do to wipe all of your fingerprints from the
internet. But first, let’s start by exploring what, exactly, browser fingerprinting is.
That means that, when you connect to the internet on your laptop or smartphone,
your device will hand over a bunch of specific data to the receiving server about the
websites you visit.
These data points might seem generic at first and don’t necessarily look tailored to
identify one specific person. However, there’s a significantly small chance for another
user to have 100% matching browser information. Panopticlick found that only 1 in
286,777 other browsers will share the same fingerprint as another user.
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When you use a search engine, you leave behind quite a bit of sensitive data, which
data brokers glean to sell to interested third parties, like health and life insurance
companies. When a data broker sells your data to an insurance company, the insurer
may decide that you’re a health risk due to the information you looked up, charging
you higher rates.
Online merchants will set your pricing due to your location. If browser fingerprinting
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in-browser pricing increase. ×
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Heck, I learned the other day that Target “targets” its customers with different pricing
related to their location. If you check pricing from across town from your local Target,
the price will likely be cheaper than if you check it while you’re in their parking lot.
Browser fingerprinting works like that as well. Websites bulk-collect a large set of
data of visitors in order to later use it to match against browser fingerprints of
known users.
All of this information does not necessarily reveal exactly who you are, your name,
and/or your home address, but it’s incredibly valuable for advertising purposes, as
companies can use it to target certain groups. These groups have been formed by
matching people based on browser fingerprinting.
The international advertising industry and marketing machines love your data. They’ll
do anything to get their hands on your data in order to track your online activities.
PixelPrivacy
Tracking methods and data collection areuses cookies. More
extremely info. because it allows
valuable ×
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
advertising businesses to create a profile based on your data. The more data these
businesses have, the more accurately they can target you with advertisements,
which (indirectly) means higher revenue for the company.
Fortunately, it’s not all bad. Browser fingerprinting is also used to identify the
characteristics of botnets because the connections of botnets are established by a
different device every time.
Such analysis could lead to the identification of fraudsters and other suspicious
activities that require investigation.
By doing so, the bank can potentially identify a hacker who logged into the account
using a device that had never accessed the account before.
All of these signs suggest potential fraud and usually trigger a further investigation or
the preventative freezing of an account.
The technology allows websites to interact with your browser and retrieve
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information. In the following sections, I’ll provide you with information about how ×
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websites interact with your browser and how they obtain information.
A common way for websites to obtain your data is by using cookies. Cookies are
small packets of text files that your computer stores, which contain certain
data that may give websites information to improve the user experience.
Websites remember and track individual computers and devices by loading the
cookies (small data packets) onto your computer.
Every time you visit a website, your browser will download cookies. When you visit
the same website at a later time, the website will assess the packets of data and
provide you with a personally PixelPrivacy
customized user
uses experience.
cookies. More info. ×
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
Think about the font size or screen resolution you view on a website. If a website
knows you’re always using an iPhone 8, it will provide you with the best settings for
your iPhone. Also, this way, the website knows whether you’re a unique visitor or a
returning visitor. Cookies also store data on browsing activity, habits, interests and
much more.
Furthermore, websites employ Javascript, which will interact with visitors in order to
carry out certain tasks, such as playing a video. These interactions also trigger a
response, and as such, they receive information about you.
Canvas Fingerprinting
The newest method to obtain browser information is called “Canvas Fingerprinting.”
Simply put, websites are written in HTML5 code, and inside that code, there is a
little piece of code that takes your browser’s fingerprint.
This new tracking method that websites employ to obtain your browser fingerprint is
enabled by new coding features in HTML5.
HTML5 is the coding language used to build websites. It’s the core fundamentals of
every website. Within the HTML5 coding language, there’s an element which is called
“canvas.”
Originally, the HTML <canvas> element was used to draw graphics on a web page.
Wikipedia provides the following explanation on how exploiting the HTML5 canvas
element generates browser fingerprinting:
“When a user visits a page, the fingerprinting script first draws text with the font and
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size of its choice and adds background colors. Next, the script calls Canvas API’s ×
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
ToDataURL method to get the canvas pixel data in dataURL format, which is
basically a Base64 encoded representation of the binary pixel data. Finally, the script
takes the hash of the text-encoded pixel data, which serves as the fingerprint.”
In plain English, what this means is that the HTML5 canvas element generates
certain data, such as the font size and active background color settings of the
visitor’s browser, on a website. This information serves as the unique fingerprint
of every visitor.
In contrast to how cookies work, canvas fingerprinting doesn’t load anything onto
your computer, so you won’t be able to delete any data, since it’s not stored on your
computer or device, but elsewhere.
That means that your IP address is a unique string of numbers that points
directly to your device. Tech-savvy website owners are even able to track what
other websites you visit, the account you’re logged into, and sometimes even your
geo-location.
Of course, this would require a bit more effort, but it’s kind of scary that it’s possible.
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
You can use “Am I Unique,” “PANOPTICLICK” or “Unique Machine” to test the identity
of your device.
Note: at the time of this writing, Unique Machine’s test tool is still in development but
should be released soon.
Any of these tools will review your browser’s fingerprint and assess how
unique your data actually is.
On Am I Unique’s website, simply click “View my browser fingerprint” to run the test.
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
When you click “View more details,” you can see all of the specific information that
your browser is providing to the server. My browser is unique among all the test
samples they’ve gathered so far (almost 700,000)!
You can also run a test with Panopticlick. It’s a research project of the Electronic
Frontier Foundation (EFF).
On Panopticlick’s website, click “TEST ME” to run the test to see how safe your
browser is against tracking.
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
Panopticlick also runs various tests to assess your browser identity. I’ve published my
test results below.
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
As shown in the analysis, the results are mixed. I have “some protection” against web
tracking, but it’s clearly not good enough.uses
PixelPrivacy Mycookies.
browser is blocking
More info. certain items ×
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
However, there are quite a few tools and methods available to enhance your online
privacy and minimize the possibility of identification.
Use AdsPower
AdsPower allows you to avoid revealing your real browser fingerprints by allowing
you to use separate browser environments, providing protection for your privacy and
anonymity. The service offers a free level of service, which allows you to use two
separate profiles. Also available are paid levels of service, offering more profiles for
your use.
AdsPower allows users to bypass the tracking and security mechanisms of websites,
create profiles that use cookies or username/password authentication, multiple
fingerprint configurations, mobile browser profiles and more.
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
You do get a chance to try all of AdsPower’s feature set, thanks to a 7-day trial period
that allows your free account to access the features offered by the paid levels. I’ve
found that the nominal fee requested by the company is well worth it for the benefits
you gain.
Browsers like Chrome, Edge, Safari and Firefox allow users to browse in incognito
mode.
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
since many people use the same “profile” settings, the fingerprints look similar.
Use Plugins
You can also opt to install plugins that disable trackers, which are employed by
certain websites, from running on your browser.
Plugins like AdBlock Plus, Privacy Badger, Disconnect, and NoScript are designed to
block scripts that potentially enable spying ads and invisible trackers from
running in your browser.
For some websites, this means that the user experience might be somewhat less
satisfactory. But it’s also possible to disable the plugins from running on websites that
you trust by whitelisting them.
NoScript requires more time to set up and use effectively because the plugin blocks
JavaScript on every website by default. That means that you’ll have to enable
JavaScript manually on every trusted website.
When JavaScript is disabled, websites won’t be able to detect the list of active
plugins and fonts you use, and they also won’t be able to install certain
cookies on your browser. PixelPrivacy uses cookies. More info. ×
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
On the other hand, Flash can be disabled without a negative impact on the user
experience. Generally, Flash only impacts the browsing experience when you visit
very old websites.
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Malwarebytes and HitmanPro are both outstanding anti-malware software tools that
run seamlessly alongside your antivirus software and serve as a second layer of
protection.
These software tools and scripts are directly linked to your browser’s fingerprint. So,
it’s better to have a clean browser and delete these threats with an anti-malware tool.
When you install an anti-malware tool, be smart and go to the settings in order to
enable automatic weekly or (at least) monthly full-system scans.
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
The best way forward would be to run the Tor Browser in combination with a proper
VPN. Due to the fact that Tor uses certain default settings, which are identical
for every user, it’s harder to identify unique browser fingerprints.
The major downside of using the Tor Browser is the slow browsing speed, and the
fact that it only protects the internet traffic sent through the Tor Browser and not
others, like Firefox or Chrome.
Use a VPN
One of the most popular methods to hide an IP address is to install a Virtual Private
Network (VPN).
As shown in the image below, a VPN is like a middle man. Instead of connecting
directly to a web server, you connect to the VPN’s server first, and the VPN will
connect you to a website. By doing so, your IP address will be unknown to the
webserver.
Using a VPN is a very effective method to hide your IP address because the
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web server can only see the IP address of the VPN (which many other users use ×
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as well).
Regardless of what IP address the webserver can see, a VPN can’t block out your
browser settings, version, and so forth, which generate unique browser fingerprinting
data.
That means that the data of your browser still allows the webserver to identify you as
a unique visitor regardless of whether you’re using a VPN, since your IP address is
only one aspect of your browser fingerprinting profile.
A VPN is great at hiding your real IP address, but it’s not the most effective method to
protect you against browser fingerprinting, as many other attributes are part of your
fingerprint as well. Used in conjunction with other methods, though, a VPN can be a
great asset.
Read my article, “What Is A Virtual Private Network (VPN) And What Does It Do?“ for
more information.
My Final Thoughts
Browser fingerprinting is a serious threat to online privacy, and it goes a lot further
than simply checking an IP address.
Browser fingerprinting uses an extensive list of data points that, altogether, create
your browser fingerprint. Your browser fingerprint is likely to be extremely unique.
Websites can use your unique fingerprint to gather and generate an in-depth
personal file of websites that you’ve visited or target you with very personalized ads.
There are various methods you can employ to cover up your prints on the internet.
Let’s quickly review the most PixelPrivacy uses cookies. More info.
effective methods. ×
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
As you can see below, I managed to reduce the level of uniqueness from 1 in
286,777 to 1 in 93.25, which is a huge difference.
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
Yes, plugins like AdBlock Plus, Privacy Badger, Disconnect, and NoScript are
designed to block scripts that potentially enable spying ads and invisible trackers
from running in your browser.
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
Various online tools are available to test your browser identity. You can use “Am I
Unique,” “PANOPTICLICK” or “Unique Machine” to test the identity of your device.
Firefox and Tor both employ techniques for blocking browser fingerprinting. Both
browsers require websites to ask for user permission before collecting data.
Yes, at the time of this writing, browser fingerprinting is legal in most areas of the
world. There are some caveats in various countries. For example, the European
Union’s General Data Protection Regulation (GDPR) requires companies to get
consent from a user before tracking them using browser cookies. Additional
regulations to be put in place by the ePrivacy Regulation do address browser
fingerprinting, but the
In the European Union, the General Data Protection Regulation (GDPR) requires
companies to get consent from users before tracking them with cookies. An
additional layer of regulation, the ePrivacy Regulation, is supposed to address
browser fingerprinting. However, it has not yet come into effect.
While this can be beneficial, for example, a banking site could use it to determine that
a person logging into an online account isn't using the computer that has been used
on every previous visit, which could then raise a red flag security-wise. However, it
can also be used to violate a user’s privacy by being used to serve up customized
ads across all of the browsers a user accesses.
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What is Browser Fingerprinting? What It Is And How To Stop It. https://pixelprivacy.com/resources/browser-fingerprinting/
While users may think of browser fingerprinting as using browser cookies to track you
across the web, it is a different technology. Browser fingerprinting uses scripts to
track your activity across multiple websites. Most sites that practice browser
fingerprinting use scripts to track your internet travels. While you can delete cookies
to foil that tracking method, you cannot delete your browser fingerprint.
Scripts can find out a lot about a user’s device, including its operating system, which
browser is being used, what software is installed on a device, the user’s timezone,
whether an ad blocker is being used, and much more. With enough information,
browser fingerprinting scripts can track you, wherever you travel on the web. Device
fingerprinting is able to identify users with 90-99% accuracy.
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Contents
What Is Browser Fingerprinting?
My Final Thoughts
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