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13/09/2022, 22:32 Google Keep

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Service Marketing Capsules Search

Retail Pricing
Take a note…
Saas Metrics

Sales Management Skills Part 2 PART 4 - MANAGING Part 3 - Managing


Multi-Attribute Analysis
Flower of Service concepts
RELATIONSHIPS & Service Customer Interface
Sampling Moderation and Mediation
Core Service and Excellence Designing Service Processes (
Regression
Supplementary Services
Wheel of Loyalty
Service Blueprint)

sentiment analysis Simulation


Service Tiering
Complaint handling and Service Managing People

Customer Lifetime Value


Setting Prices
Recovery Feedback system
Crafting Service Environment.

Revenue Management
Revenue Management
3 Service Recovery Justice
Balancing Demand and
Service Marketing SPM Model
Yield Management
Capacity

Service Guarantees.

Financial Analysis
Building Brand Equity 4 Categories ( Service Losers, ServQual GAPs.

Service Marketing Capsules Overbooking Analysis


Service Non - Entities, Service
Price Optimization
Service Marketing Capsules Professionals, Service Leaders
Newsvendor Model
Service Marketing Capsules
service recovery
Segmentation aand positioning
Service Marketing Capsules
Exercise
Starting a Business
Service Marketing Capsules Part 1 - Introduction to
STP Process Services
7Ps

Strategic Marketing Plan Characteristics of Services

Service Marketing Triangle

Supply chain Tangibility Spectrum Continuum

Service Profit chain

Categories of Services( process


Yield Management perspective)

SPM Model

Edit labels Role-Script theory

Segmentation, positioning
andTargeting

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