MIDTERM (PURPOSIVE COMMUNICATION) Page 1 of 10

College of Teacher Education, General Education

MIDTERM
PURPOSIVE
COMMUNICATION
GE 05

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Preparing Multimedia Presentation

LESSON 1

LEARNING OUTCOMES

After going through this material, you are expected to:

a) Create a multimedia presentation showing one’s culture

LEARNING EXPERIENCES & SELF-ASSESSMENT ACTIVITIES (SAA)

ACTIVITY (Write your answer in a separate sheet of paper)

1. Watch the video (The world’s worst research presentation”
(https://www.youtube.com/watch?v=SGqp4-bZQY).
a. What are your impressions about the research presentations?
________________________________________________________________________
2. Analysis
Guide Questions:
a. What makes the presentation the worst?
___________________________________________________________________________
b. In what ways can the presentation be improved?
___________________________________________________________________________

ABSTRACT
In today’s digital society, communication is mediated using technology. For communication to be
more effective, it is imperative to know how technology works, what purposes it can serve and how it can
be used efficiently and effectively used to achieve specific goals in the communication process.
In preparing multimedia presentations for various communication purposes, it is important to consider the
following:
A. Characteristics of Multimedia Presentations
1. Multimedia presentations are visually oriented (displayed on a monitor or projected onto a
screen)
2. They allow users to use different modalities such as:
a. Text
b. Graphics
c. Photographs
d. Audio
e. Animation
f. Video
Special features of computers-based presentations
1. Custom navigation (linking) between slides, to other media and to the Internet

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2. Can be made into hard copy printouts or transparencies

3. Can be uploaded to the Web

B. Steps in Making Effective Multimedia Presentations

1. Know the purposes of the presentation
2. Know the audience
3. Gather information
4. Use a variety of resources such as:
a. Textbooks
b. Digital resources
-photographs
-scanned images, student work
c. Internet
5. Do not forget to cite sources
a. Write the author’s name, title of the work and date of publication
b. Include the website or Web page address of the source
c. In general, non-profit educational use of online materials for a lecture qualifies as “fair use” but
it is better to ask the author’s permission to use such materials
d. Always have full bibliographic references for all actions

6. Organize the information

a. List the main points
b. Have only one main idea per slide
c. Present ideas in a logical order
d. Place important information near the top

7. Check technical issues.

a. Contrast
-dark text on light background
-white text on dark background
b. Use only one design and color scheme throughout the slide presentation
c. Avoid clutter
d. Avoid patterned or textured backgrounds
e. Use large font size (minimum 18 pts)
f. Use fonts that are easy to read. Don’t use fancy fonts
g. Don’t use more than two types of fonts
h. Avoid too much text. Don’t use the presentations as your notes
i. Use no more than 3 or 4 bullets per slide

8. Be creative
a. Use transitions and animations to add interest
b. But don’t overdo it!
c.
APPLICATION
Feature one of your best in your city or municipality (example: food, arts, park, beaches,
mountain peaks, etc.,) through a VLOG. Observe guidelines for creating multimedia presentations.
*(ask your instructor on how you are going to send your presentation)

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Preparing Pecha Kucha Presentation

LESSON 2

LEARNING OUTCOMES

After going through this material, you are expected to:

a. Present a Pecha Kucha about yourself

LEARNING EXPERIENCES & SELF-ASSESSMENT ACTIVITIES (SAA)

ACTIVITY (Write your answer in a separate sheet of paper)

Watch a video presentation at https://www.youtube.com/watch?v-eP3Znm3LNLA then answer
the following questions.
1. How many minutes did the presentation last?
______________________________________________________________________________
2. With the number of minutes, was the presenter able to show comprehensively his trip?
______________________________________________________________________________
3. How was the trip presented?
______________________________________________________________________________

ABSTRACT
Pecha Kucha is a 20-slide power point presentation which moves automatically to each succeeding
slide every after 20 seconds. This presentations is very helpful to keep track of the time.
WATCH how to make a PECHA KUCHA presentation at
https://www.youtube.com/watch?v=l9zxNTpNMLo
Remember:
1. Open the power point. Select blank layout or simply press CTRL N or Command N
2. Duplicate the blank slides. Make sure that you have 20 blank slides
3. Select all the slides (you can use CTRL A). Make sure to remove the check mark on the “on mouse
click” then modify the transition speed to 20 seconds
4. Insert and resize images
5. After saving the Pecha Kucha presentation, check the speed of transition. Make sure that the saved
speed for all slides is 20 seconds
6. Practice your narration with the Pecha Kucha presentation. You can record your narration in the
power point presentation

APPLICATION
Make a creative Pecha Kucha presentation about yourself.
*(ask your instructor on how you are going to send your presentation)

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Informative, Persuasive and Argumentative Communication

LESSON 3

LEARNING OUTCOMES

After going through this material, you are expected to:

a. Create a public service announcement regarding environmental disaster preparedness employing the
concepts of informative, persuasive and argumentative communication

LEARNING EXPERIENCES & SELF-ASSESSMENT ACTIVITIES (SAA)

ACTIVITY (Write your answer in a separate sheet of paper)

“The improvement of understanding is for two ends: first our own increase of knowledge; secondly, to
enable us to deliver that knowledge to others.” –JOHN LOCKE
1. What do you think does John Locke mean?
______________________________________________________________________________
2. In which aspect of your filed do you find Locke’s idea most relevant? Explain.
______________________________________________________________________________

ABSTRACT
Communication is made for numerous purposes. The way messages are crafted depends highly on
the intention of the sender.
Informative Communication involves giving than asking. As an informative communicator, you
want your receivers to pay attention and understand, but not to change their behaviour. By sharing
information, ignorance is reduced, or better yet, eliminated. The informative value of a message is by how
novel and relevant the information is or the kind of understanding it provides the receivers.

Osborn (2009) purports that informative communication arises out Of three deep impulses:
a. We seek to expand our awareness of the world around us.
b. We seek to become more competent.
c. We have an abiding curiosity about how things work and how they are made.

When preparing for an informative exchange, ask yourself the following questions:
l. Is my topic noteworthy to be considered informative?
2. What do my recipients already know about my topic?
3. What more do they have to know?
4. Am I knowledgeable enough of my topic to help my receivers understand it?

Persuasive Communication is an art of gaining fair and favourable considerations for our point
of view. It
a. provides a choice among options.
b. advocates something through a speaker.
c. uses supporting material to justify advice.

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d. turns the audience into agents of change.

e. asks for strong audience commitment.
f. gives importance to the credibility.
g. appeals to feelings.
h. has higher ethical obligation.

Argumentative Communication relies heavily on sound proof and reasoning. The nature of proof
has been studied since the Golden Age of Greece and has been improved through time. According to
Aristotle, logos, ethos and pathos are the three primary forms of Proof. In our time, whoever, many scholars
have confirmed the presence of a fourth dimension of proof, mythos, which suggests that we respond to
appeals to the traditions and values of our culture and to the legends and folktales that embody them.

Lucas (2007) claims that to avoid defective argumentation, the following must be avoided:

l. Defective evidence
 Misuse of facts
 Statistical fallacies
 Defective Testimony
 Inappropriate evidence

2. Defective Patterns of reasoning

 Evidential fallacies
a. Slippery slope
b. Confusing facts with opinion
c. Red herring
d. Myth of the mean
 Flawed proofs
 Defective arguments

APPLICATION
Create a WRITTEN REPORT about the COVID-19 vaccines by employing the concepts learned about
argumentative communication. (250 as minimum numbers of words)
*(ask your instructor on how you are going to send your presentation)

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Public Speaking
LESSON 4

LEARNING OUTCOMES

After going through this material, you are expected to:

a. Compare and contrast the different modes of delivering a speech
b. Deliver effectively a message to an audience

LEARNING EXPERIENCES & SELF-ASSESSMENT ACTIVITIES (SAA)

ACTIVITY (Write your answer in a separate sheet of paper)
Using the Venn Diagram, compare and contrast extemporaneous speaking to/from impromptu speaking
by writing their differences in their respective columns and their similarities in the middle.

IMPROMPTU EXTEMPORANEOUS

ABSTRACT
Public speaking is a process of speaking in a structured, deliberate manner to inform, influence
or entertain an audience.

Speech is the term used to refer to the body spoken expressions of information and ideas. A speech
may be delivered in any of the following modes: read from a manuscript, memorized and delivered
extemporaneous or impromptu. The choice of mode of speech delivery is determined by factors such as
length of preparation, complexity of message, purpose, and occasion.

Reading from a Manuscript is appropriate when the speech is long and when details are
complicated and essential such as that they need to be given completely. Reading is also appropriate when
one is asked to deliver a prepared speech on behalf of another speaker. Reading may pose the least challenge
in public speaking but the speaker may be tricked into thinking that no preparation is needed. When a
message is delivered through reading, the force, naturalness; and eye contact may be diminished because
the eyes have to travel from page to the audience and vice versa.

Memorized speech requires a speaker to commit everything to memory. This method is excellent
for short messages although it is also used for long pieces in oratorical, declamation and other literary

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contests. Just like a read speech, a memorized speech also poses challenge in naturalness. The worst
experience one could have in delivering a memorized speech is to forget the lines and fail to shift smoothly
to another mode of delivery.

Extemporaneous speaking may have a short or a long preparation. The speaker may use an outline
to guide him through his speech to achieve better organization and to avoid leaving out details. But unlike
reading, extemporaneous speaking necessitates the speaker to formulate his sentences while he is speaking.
Extemporaneous is a method that most lecturers and teachers use. A good extemporaneous speaker must
be spontaneous.

Impromptu means speaking at the spur of the moment. Since there is very minimal or no time for
preparation given for impromptu, the content and organization may suffer. Impromptu may not deliver the
best thought in the best way but it brings out the most natural thing to say at the moment.

APPLICATION
Create a video while you are reading the manuscript.
*(ask your instructor on how you are going to send your presentation)
THE GETTYSBURG ADDRESS
BY ABRAHAM LINCOLN

Four score and seven years ago our fathers brought forth on this continent, a new nation, conceived in Liberty, and
dedicated to the proposition that all men are created equal.

Now we are engaged in a great civil war, testing whether that nation, or any nation so conceived and so dedicated, can
long endure. We are met on a great battle-field of that war. We have come to dedicate a portion of that field, as a final
resting place for those who here gave their lives that that nation might live. It is altogether fitting and proper that we
should do this.

But, in a larger sense, we cannot dedicate -- we cannot consecrate -- we cannot hallow -- this ground. The brave men,
living and dead, who struggled here, have consecrated it, far above our poor power to add or detract. The world will
little note, nor long remember what we say here, but it can never forget what they did here. It is for us the living,
rather, to be dedicated here to the unfinished work which they who fought here have thus far so nobly advanced. It is
rather for us to be here dedicated to the great task remaining before us -- that from these honored dead we take
increased devotion to that cause for which they gave the last full measure of devotion -- that we here highly resolve
that these dead shall not have died in vain -- that this nation, under God, shall have a new birth of freedom -- and that
government of the people, by the people, for the people, shall not perish from the earth.

REFERENCES

Purposive Communication (Published by LORI MAR Publishing, Inc)

Geraldine S. Wakat, PhD
Analyn A. Caroy, MAT Eng
Freda B. Pauline, PhD
Magdalina J. Jose, MA ESL
Mary Rose M. Ordonio, MAED Lang Ed
Amabel C. Palangyos, MAED Eng
Sheryll M. Palangyos, MAED Eng
Elaine Grace J. Dizon, MAED Lang Ed
Analissa E. Dela Cruz, PhD
Melony B. Sao-an, MAED Lang Ed

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END OF MODULE ASSESSMENT (Answer Sheet)

(Please do not forget to provide information on this part)
Name: _____________________________________________ Course& Year:_____________
Module Number and Title: ______________________________________________________
Contact number & email (if any):_______________________________
Date accomplished: ________________________

Now that you have finished the review of the various concepts outlined above, it is now time for an
assessment to see how far you have improved. Write your answers in a separate sheet of paper.

I. Identification

1. It is a 20-slide power point presentation which moves automatically to each succeeding slide
every after 20 seconds. What is it?
2. This is an art of gaining fair and favorable considerations for our point of view. What is this?
3. This speech requires a speaker to commit everything to memory. What is this?
4. What kind of speech where the speaker may use an outline to guide him through his speech
to achieve better organization and to avoid leaving out details?
5. This speech generally concern topics which are currently being debated by society, current
controversial issues. What speech is this?
6. This speech intends to educate the audience on a particular topic. What is this?
7. It is the term used to refer to the body spoken expressions of information and ideas. What is
it?
8. It is a speech that a person delivers without predetermination or preparation. What is it?
9. It is a process of speaking in a structured, deliberate manner to inform, influence or entertain
an audience. What is it?
10. This speech is appropriate when the speech is long and when details are complicated and
essential such as that they need to be given completely. What is this?

II. Essay
1. What is the difference between an informative communication and a persuasive
communication? Which do you think is more challenging in terms of preparation and
delivery?
___________________________________________________________________________
___________________________________________________________________________
2. What ethical considerations must one bear in mind when informing, persuading or arguing?
___________________________________________________________________________
___________________________________________________________________________
3. In a table, list essential preparations when communicating to inform, to persuade, and to
argue.

TO INFORM TO PERSUADE TO ARGUE

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CRITERIA FOR DIFFERENT ACTIVITIES

LESSON 1 (VLOG)

 Content - 40%
 Dialogues/Script - 30%
 Editing skills - 15%
 Camera angles - 15%
TOTAL 100%

LESSON 2 (PECHA KUCHA PRESENTATION)

 Content - 40%
 Organization - 20%
 Slides (font, size, color, transition, design - 40%
TOTAL 100%

LESSON 3 (WRITTEN REPORT)

 Content (presence of ideas) - 30%

 Organization of ideas - 30%
 Creativity - 10%
 Grammar and usage - 30%
TOTAL 100%

LESSON 4 (READING SPEECH VIDEO)

 Clarity - 30%
 Style - 20%
 Creativity - 20%
 Delivery - 30%
TOTAL 100%

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