TUGAS 1

BAHASA INGGRIS NIAGA

OLEH :

NAMA : KARMANSYAH

NIM : 044016446

PROGRAM STUDI ADMINISTRASI BISNIS

UNIVERSITAS TERBUKA
2022
TASK 1

For TASK 1, you will be given a choice of topics to write an essay with the following
guidelines:

1. Write an essay with at least 4 paragraphs (1 initial paragraph, 2 paragraphs

body and 1 closing paragraph).

2. Write your answer in the range between 200-250 words.

3. Essay answers are typed and sent to the Assignment Forum in Word form within 2 weeks.

Choose one of the following topics:

A. Understanding the Business Cycle is very helpful for business people in running their
business succeed. Do you agree or disagree with this statement?

B. The government is the most responsible if a Capital Flight occurs in a country.

Do you agree or disagree with this statement?

C. To be a First Mover in a business, you don't have to have a market analysis.

Do you agree or disagree with this statement?

Enjoy your work.

regards,

__Tutor__
Answer :

In this assignment I am interested in making an essay on the topic To become a First Mover
in business, you do not need to have a market analysis.

Do you agree or disagree with this statement? No, I do not agree with the above question,
because in my opinion as a first mover in business, we must have and understand market
analysis first, and that is very important

Preliminary market analysis is the activity of analyzing or organizing to study various issues
regarding market conditions. This market analysis is an important thing that everyone should
know and also becomes the basis and foundation for the next marketing strategy.
Determining the target market is very important because the company cannot serve all
consumers or buyers in the market. There are too many buyers with diverse or varied needs
and wants, so the company must identify which part of the market to target. Thus, the success
of the business will affect how well and precisely market analysis is carried out

Content/Discussion In general, the benefit of market analysis is to provide an overview of the

marketing target of a product being sold. Then the company can develop product positioning
and marketing strategies for each product in question. Please note that there are important
advantages that can be obtained after taking the steps to perform a market analysis, the
following are the advantages: By doing the right market analysis, it will be easier for you to
get customers. Because the products you sell are in accordance with what consumers need.
When you open a business, there may already be business competitors who have opened the
same business as you first. With market analysis, you can find out about the weaknesses and
strengths of competitors of your business, so that you can beat the existing business.

By conducting a market analysis, you can find out what opportunities are still scarce in the
competition and good future prospects. Every business has its own risks. With market
analysis you can reduce the risks that occur from product failure to the risk of business
failure. However, by analyzing the market, the risk will be reduced, you can even avoid it. In
conducting a market analysis, you will find out the long-term steps forward for running a
business. By having a good business plan, you will not be confused in determining the steps
to be successful. The market analysis carried out also provides benefits for business people,
especially generating new ideas that can make your business a trend setter for other business
people. If you are already a trend setter, your business sales will increase rapidly.
Closing In this topic I want to give my opinion that to be the main mover in business, we
must have and master market analysis first, because to be a reliable entrepreneur, the main
requirement you must be able to do a good and correct market analysis. . Many people say
that market analysis is an important part of marketing management. By doing a good and
appropriate market analysis, you will be able to better understand the actual market situation
so that the strategies taken to market your business products will work well, so that your
business profits will increase.

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