CREATED BY:

GALINGAN, DANIELA
TAIT, FATIMA
 BUSINESS PLAN

I. Name of the Business

❖ TEAk Tok BAGUIO

“ Sip me baby one more time! “

II. Goals and Objectives of the Business plan

Goals:
Excellent Customer service and satisfaction
To provide customers with a one of a kind tea experience by
ensuring that we use only the best and fresh ingratiate in the making
of our drinks.

Objectives:
● To serve the best quality and most interesting varieties of coffees, teas,
espresso drinks and accompaniments at all times to everyone.
● Maintaining and increasing the export of tea.
● To offer a fast service quality to the customer.
● To gather feedback from the customers if our product is one of the best.
III. Background and Overview of the Business

The business is a milk tea cafe located in Session Road and Burnham park,
Baguio City. We will offer different flavors of milk tea, varieties of coffee and espresso
drinks by buying it in our shop or can be delivered from the customer’s door steps
through online purchase via our website,social media accounts and contact number.
We choose this business because it is one of the trendy businesses and we have skills
and knowledge in making milk tea. In addition, this is the best start up idea in business
since we all love drinking coffees and milk teas not only in the morning but any time.
Our milk tea cafe will be open at 8:00 in the morning and closes at 8:00 in the afternoon.

Our business is a good idea wherein we will not just be offering milk tea, coffees
and espresso drinks but the business is to offer customized cakes,breads and cupcakes
that will create the most memorable and delicious in customer’s events like birthdays
and other special occasions at an affordable price. Our milk tea cafe also offers
incentives for the consumer like having a 10 - 20 % discount every holiday, buy 1 take 1
and other promos, we will also offer them a “suki card” where they can use it as a
discount card on regular days. Our milk tea and other kinds of drinks are guaranteed to
be made from 100% freshly brewed loose-leaf teas of high quality for an overall
healthier lifestyle.

IV. Management

A. Position

Both of us who own the “Teaktok Cafe Baguio” are well-informed, skilled
and have a love for making milk teas etc.
● Ms. Galingan, Daniela ( owner, manager, taking care of the orders
online and deliver, Main Tea Sommelier )
● Ms. Tait, Fatima ( owner, cashier and inventory manager for the
products, finance consultant )
● Employee ( Tea Sommelier)
● Employee ( waiter/waitress )
● Employee ( assistant baker )
● Employee ( cleaner )
The milktea cafe was founded by Daniela Galingan & Fatima Tait. They are tea
sommeliers which they will be introducing new products to offer, love, and enjoy in the
milk tea cafe. The founders have their own role in running their business such as
managers; cashier, finance consultant, inventory of produce products and milk tea
supplies, taking orders online.

B. Employee
We will hire one tea sommelier who has skills and knowledge in making milk tea,
coffees and espresso drinks, one assistant baker, the role of assistant baker is to help
the main baker in the work and one cleaner of the milk tea cafe. As the owner of the
milk tea cafe will work as personnel and help the assistant baker and the tea sommelier
to make our products faster. In delivery service, the owner will be the one delivering the
product to our beloved customers.

V. Target Market/Market Analysis

Our target market is the people who live in Baguio city near Session Road and
Burnham Park. To advertise our milk tea business, we will produce flyers in our
neighborhood and we will print out tarpaulins and paste it on walls. In addition, we will
post some information and photos of our milk tea cafe in our social media accounts like
facebook, twitter,tiktok and instagram page and enlist the help of our families, relatives
and friends to share about our milk tea cafe business. Our business will also offer
discounts to our daily customers specially on holidays and other special occasions.

VI. SWOT Analysis

➔ STRENGTH
★ Location is very highly suitable
★ Skilled management/staff
★ Long business hours
★ Cheapest than other milk tea shops
★ Have different flavors
★ Fresh and yummy
★ Convenient and fast
➔ WEAKNESSES
★ Many competitors
 ★ High rental

➔ OPPORTUNITY
★ New product introductions
★ Potentials for growth via food delivery apps/technology
★ Expand our milk tea cafe.
★ Open our milk tea cafe to have another branch in Baguio City.
★ Provide bulk packages sale different flavors solid tea powder
★ Brand is attractive to global partners

THREATS
★ Many competitors' markets may become price sensitive.
★ Branding don’t have many loyal customers

VII. Finances
➢ 300,000 pesos will be our capital for our business.

A. Cost of utensils

COST
Shaking cups 2,000,00
Measuring Scoop 200.00
Powder Containers 3,000
Tapioca Container 500.00
Strainer 250.00
Dome Lids 3,500.00
Plastic Cups 3,500.00
Fat Straws 1,000.00
Pumps 800.00

SUBTOTAL 14,750.00

B. Ingredients

Water 1,000.00
Black tea 2,000.00
Pearls 3,000.00
 Syrup 1,500.00
Ice 1,000.00
Milk 3,000.00

SUBTOTAL: 11,500.00

C. Other materials

Bubble tea sealer machine 10,000.00

Tea Shaker Machines 10,000.00
Sugar Dispensing Machines 13,000.00
Automatic tea brewers 15,000.00
Blender 8,000.00
Cooking pot 4,000.00
Stove top/burner 10,000.00

SUBTOTAL: 70,000.00

D. Rent fee 20,000

E. Salary of the employees 6,000 every month
SUBTOTAL: 26,000.00

OVERALL TOTAL: 122,250.00

VIII. Summary of the Business Plan

The business is a milk tea cafe and awareness of high quality milk tea
products is on the rise. “ TeakTok'' Cafe Baguio is a rare combination of different
varieties of milk teas, coffees and espresso drinks as well as offering desserts
such as cakes, cupcakes and more. '' Teak Tok Cafe's goals and objectives are
to provide excellent Customer service and satisfaction and to provide customers
with a one of a kind tea experience by ensuring that we use only the best and
fresh ingratiate in the making of our drinks.The business is located inside Baguio
City targeting the customers from children to adult. Milkteas and desserts will be
created in the cafe and for the products to be sold through buying online by
ordering in our Teak Tok cafe facebook,twitter, instagram and tiktok account.
The business is open in partnership or with retailers. The business main
competition includes one pastry bakeshop and one milk tea shop in the areas.
The business advantage lies in the quality of products of providing affordable
yummy desserts and different varieties of drinks our customers desire. The main
marketing focus will be an eye-catching logo, the scent of fresh desserts and
milk teas waiting outside of the cafe, and periodic printed and online
advertisements.

IX. Contacts

Contact number: 09*********

E-mail: TeakTokcafebaguio@gmail.com
Facebook Page: Teaktok Cafe Baguio
Instagram: @TeaktokCafeBaguio
Twitter: TeakTokCafeBGC
Tiktok: TeaktokCafe