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1.

What is/are the triggering event/s that act/s as stimulus/stimuli for strategic change in the
given case?

The triggering event that stimuli for strategic change in the conglomerate was first,
because of lee kun-hee being the new chairman of the conglomerate with his new strategic
intent which is to make Samsung a world leader in high-tech industries. Due to his new
strategy, it led us to the next triggering event which is the strategic inflection Point, this event
happened because of the strategy that Lee Kun-hee made was plummeted by the
competitors in the same industries, knowing that conglomerate was having a major alteration
in its new or disruptive shift in industry and technologies.

2. Which characteristics of strategic decision is/are described in the case study?

One of the characteristics of strategic decision that is described in the said case was,
first is the rare characteristics of Lee Kun-Hee’s strategic decision, wherein he wanted to
enter high-tech industries without the precedent to follow in the past experience or strategies
of the company, the decision of transitioning to the said industry was really rare and new for
the conglomerate or company.

Next, this strategy decision making was also consequential for the reason that even
when Lee Kun-hee saw the set backs in his strategy, he set a pivotal moment for his
employees by burning 150,000 Samsung cellphones his goals. The Samsung Electronics also
focus on Research & development, marketing, designs and also outscoring some managers
and designers in able to achieve the said objectives.

Lastly, due to the outscoring of some managers and designers, and determination of
the entire management, the Samsung Electronics was able to lessen organizational problems
and was able to predict future actions for the benefit of achieving some objectives for our
organization.

3. How will Samsung maintain its successful market position by using one of the modes in
strategic decision-making?

Samsung will be able to maintain its successful market by using Logical Incrementalism, for
the reason that the environment wherein Samsung oprate is changing rapidly, even the changes in
trends, and it is important to build consensus and develop needed resources before comitting an
entire corporation to a specific strategy.

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