BUSINESS ETIQUETTE

Business English

English language teacher: Ivana Jovanovic Nikolic

Content

1 What is a business etiquette

2 What does the business etiquette include

3 Handshaking

4 Introductions

5 Name tags

6 Business card etiquette

 What is a business etiquette?

It is knowing and observing the rules of conduct

that will maintain good relations with others
without offending the other person. It applies to
what you say, what you do, and how you look. It
also covers what you don't do or say.
 WHY IS BUSINESS ETIQUETTE
IMPORTANT

Business etiquette is an important way of showing

professionalism. Showing professionalism conveys
experience and success to the client and to other
businesses. Business etiquette can do wonders for a
company's reputation.

•Builds Strong Relationships

•Promotes Positive Atmosphere
•Reflects Confidence
•Prevents Misunderstandings
WHAT DOES A BUSINESS ETIQUETTE
INCLUDE?

HANDSHAKING, INTRODUCTIONS, NAME TAGS, BUSINESS CARD ETIQUETTE

1

TELEPHONE ETIQUETTE, MEETING ETIQUETTE

2

BUSINESS LUNCH ETIQUETTE, INTERVIEW ETIQUETTE

3
HANDSHAKING
Handshake A universally spoken language of greetings!

• Handshaking is commonly done upon meeting, greeting, parting, offering congratulations, or

completing an agreement.
• The purpose of a handshake is to convey trust, balance, and equality.
• A Handshake can give you some clues about the person you are shaking hand with, like country
provenience of a person and personality type.
Different types of handshaking

Wet Fish
Dead Fish
Hand Hug
The Bone Crusher
Queen’s Fingertips
Keep Back
Yank and Pull
Teacup
The Brush Off
. The Dominator
Lobster Claw
Hand Wrestler
The Urban
The Shug
The Southpaw
The I’m Too Occupied Right Now
The Fist Bump
Different types of handshaking

Wet fish handshake normally means a weak character, someone who is easily
persuaded.
.

Dead fish handshake

A limp handshake. Has no energy, there is no shake, no squeeze, not even a
pinch, and it gives the feeling you are holding a dead fish instead of a hand.
Indicates low self-esteem. It is commonly found amongst inmates and people
with a very low sense of self.

Hand Hug
is popular with politicians, as it can present them as being warm, friendly,
trustworthy and honest. Involves covering the clenched hands with the
remaining free hand, creating a sort of "cocoon."
Different types of handshaking
The Bone Crusher
Shows overly aggressive personality types. Also used with less strength by
individuals with a desire to dominate occasionally out of weakness or fear they
will be dominated by others if they don’t do it. Is often performed by larger men
that are trying to make up for smaller things and is also popular amongst
politicians, lawyers, and other authoritative figures that think they have
something
2 to prove.

Queen’s Fingertips
A person who offers fingers, instead of his palm for making a handshake is
said to be making a Queen’s handshake. This handshake indicates a
sense of superiority. Commonly seen in men-women

Keep Back
Used by the aggressive types. The purpose of this one is to keep you at a
distance and away from their personal space as they might feel threatened, they
will lean forward or balance on one foot to achieve needed distance.
It can also be common to find this type of handshake in people who were raised
in country/rural areas as the personal space for people in such areas is much
larger than the personal space needed for individuals raised in the crowded
cities.
Different types of handshaking
Yank and Pull ne is considered a power
play, it’s when a person decides to grab your arm and pull you in close towards
them and inside their territory/personal space. Possible reasons: The person is
insecure and needs you to be in their own territory in order to feel comfortable and
safe. They come from a culture/city that requires smaller space needs. They want
to take control and get you off balance, considered manipulative because they
want2things done a certain way.

Teacup
No palm-to-palm contact. The other person’s palm is cupped, like a teacup.
This handshake indicates that the person is hiding

The Brush Off

It is a quick grasp and then a release that feels like your hand being shoved
aside. This handshake is a statement of “it’s my turf and my agenda that
matters, yours doesn’t.” Listen first to what the person wants before talking
about your ideas for them
Different types of handshaking
The Dominator
Involves any use of a downward turned palm. A seemingly innocuous turn of the
wrist, this handshake is more often than not an indication of superiority. It literally
says, “I have more power than you.”

Lobster Claw
Person’s thumb and fingers touch the palm of your hand. The person doing
this may fear connecting at a deep level and may have challenges building
relationships

Hand Wrestler
Your hand is taken normally and then twisted under the other person’s. This is
usually done aggressively.
Different types of handshaking
The Urban
is popular amongst athletes and the younger generation. Has no place in the
conference room. A slight elevation of the four fingers is all it takes to go from an
appropriate business greeting to a disastrous ordeal.

The Shug
Half shake – half hug The “ Shug ” is incredibly flexible and versatile. It
conveys masculinity with a touch of affection; it’s reserved but expressive; and
it’s close but not uncomfortably close.

The Southpaw
Otherwise known as the “Lefty”, the “Southpaw” should be avoided at all costs.
To shake someone’s hand with your left hand is considered uncouth and even
an expression of disrespect in some countries.
 Different types of handshaking

The I’m Too Occupied Right Now

Seen in passing or hurried moments or feels obligated to extend his or her hand,
the “I’m Too Occupied Right Now to Shake Your Hand Properly” handshake is the
most difficult of all to execute.

The Fist Bump

Not a “handshake”, the “Fist Bump” is a form of haptics and has gained
overwhelming popularity. Generally not acceptable in the workplace, but
popular socially and in business world.

The Appropriate Handshake

Stand and extend your right hand straight out in front of your body, with
your elbow slightly bent, and your thumb pointing to the ceiling. Lean
forward slightly if there is room, but not so much that your faces are
uncomfortably close. Keep eye contact; do not glance down at the hand
offered as you shake. Keep a pleasant expression; not stiff or overeager.
Close your fingers around the other hand with your thumb resting to the
side. Grip with a slight firmness (like a gentle squeeze) as you raise your
hand slightly up and down for the “shake.” Release the hand after 3-4
seconds.
 INTRODUCTIONS
Introducing a client – business introduction (smile, mention both first and last names and titles) Say, "(First and last
1 name of the person of higher authority), I'd like you to meet (Full name of the person of lower authority).
Introducing yourself (name/surname/position/company)

YOUNGER TO OLDER
2

MAN TO WOMAN
3

LESS IMPORTANT TO MORE IMPORTANT

4

YOUNGER COUPLE TO OLDER COUPLE

5

UNTITLED TO TITLED PERSON

6

7 CLIENT IS ALWAYS INTRODUCED FIRST!!!

 RIGHT OR LEFT?: WHERE TO WEAR A NAME BADGE/TAG
Although it is easier for right handed people to put a name badge on
Name tags the left side, they correctly are worn on the right side so the person
shaking hands or greeting has easy eye contact with both the person
and the badge as a way to help remember the name or to see where
he/she is from

Name badge Name tag

Business card etiquette

Business card

Should be on easy to
1 reach place (case)

Business card

Should be clean
2 and neat

Business card

Has logo, name of the company,

3 personal details (name/surname,
address, position, mail, telephone
numbers)
Business card etiquette

Present the card

always face up

Hand/recieve the
card with right
hand or both
hands

Make some Put it in the planner, case, or front pocket

comment about NEVER BACK POCKET!!!
the card discuss
logo, address,
position
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