Professional Documents
Culture Documents
Wood Fixtures
Wood Fixtures
Executive summary:
Perhaps you don't want to go to the trouble of trying to sell or even give away your old furniture.
In fact, you might not want to get rid of your furniture item, but you needed to replace it with
something new. Not to worry! A little creativity and imagination can be applied to almost any
piece of furniture to create something new. You can repurpose or reuse your favorite items.
Nightstands can be made from old wooden chairs. An old bookshelf can be repurposed as a
display case. A worn-out sofa can be useful in a garage "game room" or on a back patio or deck.
What you can do with your old furniture is only limited by your imagination.
2. Business overview:
Upcycled furniture, also known as repurposed furniture, is created when someone performs a
makeover on used furniture, either giving it a new look or an entirely new purpose in life. Some
people upcycle furniture as a personal hobby, and they use and gift the repurposed items. Others
turn their passion for furniture upcycling into thriving small businesses, selling the treasure for a
profit.
The practical, experiential nature of the redesign process has always been emphasized, and this
residency allows us to bring together designers, waste managers, local governments, re-use
experts, and others. The designers perform a tear-down exercise on a piece of furniture salvaged
from a landfill skip and learn about some of the challenges involved in developing more
effective infrastructure for re-use.
Step 2: We deep clean, sand, polish, re-foam, and replace the furniture fabric.
Step 3: We perform a final pre-packaging inspection, sanitize the furniture, and pack it for you.
With a creative eye and a little elbow grease, any old furniture can be repurposed. If someone
want to start upcycling furniture business and don't already have old furniture lying around, you
can find cheap items for sale at flea markets and thrift stores, garage sales, Craigslist and
Facebook Marketplace, as well as other online platforms, and even sitting on the curb on trash
day!
So before we will start our business, we will conduct researches. Determined how frequently
different thrift stores, auctions, and yard sales in our area sell used furniture. This will give us an
idea of how much business we can handle when things get hectic and we're in high demand.
Research will also help us understand the level of competition we will face in the upcycling
business. Once you have your used furniture, you can repair it, refinish it, or even reconstruct it
into an entirely new and one-of-a-kind piece of furniture. You can even combine pieces from
multiple pieces to create repurposed furniture ideas. Upcycling dressers, cribs, coffee tables,
bookcases, and even individual drawers are popular upcycled furniture ideas. So when we will
start our business we will simply begin selling your creations at flea markets and online.
Using traditional techniques such as wood turning and wood carving to restore furniture with
damaged or missing sections. We use matching timber of the same age and quality whenever
possible. Over the past 50 years, Plowden & Smith has amassed a large stock of 18th and 19th
century timber to ensure the best possible match.
Surface Rejuvenation
French polishing, wax finishing, colouring with water dyes and chemicals, and bleaching
wooden surfaces are all methods of restoring furniture with damaged surfaces and finishes.
Restoring painted or decorated furniture with water and oil gilding, as well as restoring japanned
and lacquered surfaces. We restore marquetry, including recutting replacement sections. We treat
furniture made from or veneered with a variety of materials in addition to wood. We treat
furniture made from or veneered with a variety of materials, including metal, shagreen, and
vellum, in addition to wood.
Bringing Back Furniture Elements
For example, restoring or replacing broken and missing marble table tops, restoring or recasting
missing ormolu mounts and brass and steel handles, and repairing or replacing locks and keys,
all while drawing on our extensive stock of period fittings to ensure a historically accurate
replacement. We also replicate antique mirror glass using techniques that mimic natural ageing.
Simple affordability:
One of the main reasons people buy remanufactured furniture is to save money. It is cost-
effective.
Environmentally conscious:
Typically, old and used furniture ends up in a landfill, causing environmental damage.
Purchasing remanufactured furniture is not only cost-effective, but it is also environmentally
friendly.
Remanufactured furniture is built to be more durable and can withstand more wear and tear. It
will frequently last for many years. Before we remanufacture furniture, it is inspected in our
largest remanufacturing facility.
Sense of individuality:
Don't you want to be unique, especially when it comes to expressing your personality through
the furniture you choose for your home? Shopping for remanufactured furniture gives you the
exciting opportunity to find a craft that reflects your style.
4. We have a dependable administration that is ready to serve customers, prepare accurate
billing, follow-up on orders and other documentation, and keep a close eye on expenses and
account receivable collection.
5. Our brand gives sense of uniqueness. Don't you want to be unique, especially when it comes
to expressing your personality through the furniture you choose for your home? Shopping for
remanufactured furniture gives you the exciting opportunity to find a craft that reflects your
style.
6. We get our customers on an email mailing list so we can inform them about new stock and
styles we’re now selling. Instead of assuming they know what we’re selling, they'll be eager to
come in and see what's new.
Attempting to be a jack of all trades in the furniture upcycling business may appear to be a good
idea. However, it does not distinguish us from the crowd. Indeed, this can be a crowded market,
with large corporations dominating. If our company is small, we will work harder. We will carve
out a market niche in order for customers to recognize and remember us. This can help us gain
recognition for our skills and expertise. Perhaps we're working on home improvements. This will
entice homeowners to use our services because we are an expert in the field.
We will always try to help our customers in any way we can. Customer service is critical, and
devoting a significant amount of time to it will ensure that people remember and recommend our
company to others. Customers will appreciate simple acts such as arriving on time, responding to
emails on time, and being extremely friendly and helpful. Make every effort to ensure that every
customer is happy.
Competitive pricing:
Everyone is looking for a good deal. Many customers will base their final decision on
company's price. As a result, we will ensure that we provide the best possible deal for them.
Affordable pricing is an excellent way to both attract new customers and retain existing ones.
Conduct some research on the competition to determine the best price point.
Furthermore, we could provide special discounts and promotions to new customers. Again,
everyone enjoys the feeling of having found a good deal. This is an opportunity for our business
to gain new customers and retain existing ones.
Of course, making upcycled products isn't free – we have to pay for the supplies needed to
transform the object into something that someone else wants – but if we're creative, an upcycling
business will be less expensive to start than, say, another type of handmade business where raw
materials must be purchased – sometimes at a premium.
And with our upcycling business, we already have one – we have turned something that would
have otherwise remained unwanted into something valuable again. That's pretty unique and cool
– we think it's a selling point!
It is better for the environment to upcycle and start with something that already exists as your
base material. It's as simple as that. Anyone who prevents some of that stuff from being thrown
away or lying unused in a storage facility and puts it to good use is amazing in my book.
Environmental Advantages:
Upcycling reduces the amount of materials and products that end up in landfills. It also reduces
the consumption of natural resources and raw materials. As a result, upcycling has a smaller
environmental impact, lowers consumption, and reduces the strain on valuable resources such as
fuel, forests, and water supplies.
Social Advantages:
Upcycling fosters creativity and can be a rewarding hobby for some people. There is also a sense
of accomplishment in knowing that you are helping the environment by lowering your carbon
footprint. On platforms such as Pinterest and Facebook, there is also a sizable online community
dedicated to upcycling.
2.9 Vision:
The project's vision is to be a community-based response to meeting environmental, social, and
economic needs.
2.10 Missions:
1. Open communication with customers. The "pros and cons" of various selections and
design options are thoroughly discussed.
2. Involve the client at all stages of the design process.
3. Exceed the customer's project expectations.
4. Maintain ongoing education in the latest developments and innovations in the field of
interior design.
5. To provide a high-quality product on time and on budget.
Weaknesses:
Upcycling is a time-consuming activity that is not always reflected in the price.
Individually upcycled items are frequently relatively expensive, which creates a barrier to
starting a successful upcycling business. It has also been reported that developing
profitable business models for the upcycling of low-priced products is more difficult than
developing profitable business models for high-value items.
Marketing one-of-a-kind upcycled items is also mentioned as a time-consuming
challenge. It is not always easy to position such products on the market, let alone find a
suitable channel or marketplace, though with the general increase in the number of online
platforms and offline outlets, this appears to be a minor challenge.
Finding work space is difficult not only for upcycling entrepreneurs and businesses who
work from home, but also for those who rent space and frequently have to pay high rent.
Furthermore, upcycling operations frequently necessitate the use of specialized skills,
equipment, and tools.
The amount of work assigned to you and your schedule tend to be more inconsistent as an
upcycling furniture business, which may make your income less stable. Set boundaries
and budget accordingly based on the amount of work you expect to have.
Opportunities:
1. Creating and maintaining networks among upcycling entrepreneurs and
businesses allows for the sharing of skills and expertise, as well as the sharing of
work to deal with workload peaks.
2. Collaboration with large-scale companies that can provide access to large
volumes of discarded products from their operations (e.g. corporate wardrobe or
textiles used in the manufacturing process) can also be critical for ensuring a
consistent flow of material supply for upcycling projects.
Threats:
The difficulty in obtaining sufficient and appropriate quality used materials is one of the
biggest threats in upcycling businesses. Upcycling businesses are struggling to secure a
predictable flow of materials and products of similar or consistent quality, in contrast to
the large volumes of uniform resources and materials available for linear production from
by-products and production waste, as well as returned defect products or unsold items
from stores.
Storing used materials for later upcycling is also a threat; this could be due to the small
scale of operations and, as a result, the small facilities used by upcycling businesses. The
cost of renting or owning premises also plays a role.
Apprehension about reusing materials and products, as well as apprehension about
product failure.
Because competition for your upcycling furniture business is fierce, it's critical that you
spend time analysing the market and determining where the demand lies.
Your upcycling furniture business's gross margins are typically around 65 percent,
making it more difficult to incur new expenses while maintaining profitability.
You are typically self-employed with an upcycling furniture business and are responsible
for finding your own insurance, which can be quite costly and time consuming.
2.12 Pros and cons:
Pros:
Flexibility:
We can devote as much time as we want to the business. we can start small and manage all
aspects of the business on our own if you enjoy the work and have some prior experience.
To get our business off the ground, we don't need a physical storefront or office space.
Everything can be done from the comfort of our own home, at least at first!
Starting an upcycling furniture business can be a lot of fun. After all, we're solving a pressing
problem for your customer and working on something you genuinely care about.
Scalable:
With businesses and processes evolving on a daily basis, there will always be a need for new
features, products, and services for your company. Furthermore, we can implement a variety of
different business models and pricing tiers to reach a wide range of customers.
As an upcycling furniture business, we never know who we'll meet. This could be the beginning
of a fantastic business opportunity!
The average time it takes to build our product is short - about 7 months. This will allow us to get
our product to market more quickly.
Workload management:
we have the unique ability to choose how little or how much we want to work when you start an
upcycling furniture business. we also have the ability to choose which projects we want to work
on and decline those that do not interest us.
There is no limit to how much money we can make by starting an upcycling furniture business.
The more business skills we have and the more energy/time we put into your career, the more
money we will make.
Upcycling Furniture Businesses are typically much more mobile than other lines of work. Most
days, we'll be walking, running errands for your business, and doing a variety of tasks. This can
improve your energy levels as well as our overall health.
When it comes to starting an upcycling furniture business, we are in charge of almost all of the
operations. Making the decisions can be both empowering and liberating!
Local Neighborhood:
One of the most appealing aspects of starting an upcycling furniture business is that we can build
a local following by selling our products at craft shows, farmers' markets, and even local
storefront businesses! This provides us with additional revenue streams as well as loyal
customers.
This industry is built on referrals, which can be a powerful way to attract and retain customers. It
is critical that we have an excellent referral programme in place that encourages our customers to
tell their friends about our product.
we can sell your product in a variety of locations! There are numerous markets in which to sell
our product, allowing us to reach different audiences and generate different revenue streams.
A straightforward business model:
Upcycling furniture businesses benefit from a simple business model, which makes starting and
growing the business easier.
Starting an Upcycling Furniture Business allows us to have complete control over our life and
make our own dreams a reality every day.
Starting an upcycling furniture business allows us to focus our efforts on something we are truly
passionate about! we'll find yourself devoting as much time and energy to the business as
possible in order for it to succeed.
There is a wealth of information available online to help us launch our upcycling furniture
business (Facebook groups, Youtube videos, Starter Story etc). This will assist us in getting the
business up and running as well as answering any questions, doubts, or concerns we may have.
Our company encourages and inspires others, which can be very rewarding in and of itself.
Customers in this industry are known to be very appreciative and low maintenance. This can
reduce our stress and allow us to concentrate on growing our business.
Cons:
Overcrowding:
When it comes to our upcycling furniture business, competition is fierce, so it's critical that you
invest time in researching the market and determining where the demand is.
Our upcycling furniture business's gross margins are typically around 65 percent, making it more
difficult to incur new expenses while maintaining profitability.
The amount of work assigned to you and your schedule tend to be more inconsistent as an
upcycling furniture business, which may make our income less stable. Set boundaries and budget
accordingly based on the amount of work we expect to have.
Inadequate benefits:
We are typically self-employed with an upcycling furniture business and are responsible for
finding our own insurance, which can be quite costly and time-consuming.
Taxes:
As an upcycling furniture business owner, you are usually required to pay self-employment
taxes, which can be quite high. It's critical to understand how much we'll be paying in taxes each
year so you can decide whether the work we're doing is worthwhile.
There is no safety net:
As an upcycling furniture business owner, we typically do not receive a consistent pay check and
instead earn money based on our monthly transactions. Because the job is based on commission,
we typically take away less during slow periods. It is critical to plan ahead of time for slow
periods.
Market Segmentation:
A niche business is not always a bad thing; in fact, it can be critical to our success. Finding the
ideal niche market and target audience, on the other hand, can be more difficult and time
consuming.
There are overhead costs associated with selling a physical product when starting an upcycling
furniture business. we should plan ahead of time to budget for these overhead costs. This is
covered in greater detail in the section on startup costs below.
Because our upcycling furniture business has the potential to reach a large audience, we must be
able to deal with criticism. The internet can be a cruel place, and no matter what our intentions
are, many people will disagree with us and even go too far in their criticism. You'll need tough
skin to survive in this industry (or at least learn this along the way).
This is one of the most significant disadvantages of starting an upcycling furniture business. It's
critical to understand that we may need to be available 24 hours a day, seven days a week.
Breakdowns in Equipment
Over time, our equipment may become damaged, break down, and require costly repairs. It is
critical that us.
3. Marketing analysis:
We will find ways to publicly display and sell our work as it is a service as well as a product.
This could include having a booth at city fairs or gallery nights, or selling some of our work as
part of a local charity fundraiser. Such gatherings foster goodwill while establishing our brand's
reputation for quality and style. The detailed market plan is given below.
We will target upper and lower middle class as these people are not up for buying expensive
furniture for their houses yet they want their place to look beautiful. As our refurbished furniture
will be cost effective they will automatically incline towards our business. This class also gets
attach to the stuff they own so in this case we will restyle it just the way they want and will make
them enjoy it again with old memories and new style.
As we are offering both product and service and this product and service is used by females of all
ages who are very much concerned about making their house look perfect with up to date designs
and by buying such furniture that is pocket friendly will make their house look beautiful with
little efforts of their own. As furniture is the prominent feature of the house that help makes the
place look good or bad so women focus on it more.
Younger generation:
Social media should not always be considered that it has a bad impact on younger generation.
While promoting and advertising our focus will also be on social media which is best medium to
attract younger generation. Now a days young people are also interested in arts and crafts and
want to experience new things. So instead of buying furniture from stores they will be attracted
in our business.
Target market:
Clients in their mid-20s to early 30s are likely to be our best target. This is a demographic that
typically needs to decorate a new space (such as a first home), but also prefers the more sleek
and modern aesthetic that our company offers. Furthermore, being able to provide that furniture
at a much lower price than brand new chic furniture will appeal to a younger demographic.
Market segmentation:
Women aged 20 to 40 who have a need or desire for handcrafted wood tables and chairs. Women
in our market appreciate a nice wooden table or chair but cannot afford to pay hundreds to
thousands of dollars for a large, nice set. These women are either renting or own their own home,
but they are not fully established. Our demographic includes both single and married women.
Only a small percentage of consumers appear to be interested in upcycled products, with the
majority of consumers clearly preferring mass-produced goods. Consumers' lukewarm interest in
upcycled products is due to their mistrust of reused materials and products, as well as their fear
of product failure. Upcycling in the textile industry, for example, cannot offer the full range of
sizes and thus can only cater to a small group of consumers.
Marketing plan:
Marketize and promote the business:
We planned our marketing strategies carefully. We used traditional marketing methods such as
newspapers, radio, banners, and pamphlets.
This will help business gain popularity in our community, but it is must to have an online
presence to showcase our upcycling skills by uploading images to our website and popular social
media platforms. This will assist us in attracting customers from outside your immediate area as
well as reaching out to the online crowd. Furthermore, because our company is concerned with
appearance and style, it is critical to invest in online marketing. Also, during the holiday season,
we will give discounts to repeat customers and to everyone.
Make website:
You must hire a professional to design your website. It should include all of the features found
on modern business websites. The website will allow you to interact with your customers on a
regular basis and keep them engaged.
Upload "before" and "after" images of the refurbished furniture to your website as part of your
marketing strategy; this will help you stand out from the competition.
As a result, starting a furniture upcycling business can be a good idea if you have the experience,
management skills, and patience to grow it carefully. Concentrate on your marketing strategies
while avoiding compromising the quality of your products.
Social media:
When starting an upcycling furniture business, social media is another excellent way to expand
our audience. These platforms can assist you in developing your brand reputation and reaching
out to people who are interested in purchasing your products. Consider using the following social
media platforms:
Facebook – Post updates and photos to earn reviews for our company.
Keep an eye out for trade shows or markets where you can sell your upcycled furniture. These
events frequently allow you to set up a booth to get your company in front of an audience. You
can also bring business cards to these events so that people can find your shop or website.
Hire Experts:
Employ talented and skilled carpenters who can restyle and refurbish products as needed by
customers. Before you begin your business, obtain all necessary permits and licences, and treat
your employees with respect.
Dedicate a room in your house to the business so that the carpenters can work uninterrupted.
Economic analysis:
When starting a furniture upcycling business, we simply need to get our costing and economic
analysis correct if our goal is to generate profits, grow the business, expand, and compete on a
national scale. We only need to critically examine these key factors when conducting costing and
economic analysis for our furniture upcycling business: place, products, pricing, and promotion.
In fact, we would need to review these key factors at regular intervals while running our
business. If we want to maximize profits and be at the forefront of the industry as a furniture
upcycling business owner, we must first understand our competitive landscape.
It is important to note that purchasing materials is one of the most important factors contributing
to the overall cost of running a furniture upcycling business and should be taken into account
when conducting our costing and economic analysis. As a result, traditional furniture upscaling
companies would prefer to get their raw materials directly from the manufacturer or wholesale
distributors rather than from a retail market. In such a business, we must perform numerous day-
to-day tasks. To find cheap old furniture, we must spend time visiting thrift stores, yard sales,
and online auction sites. Following that, we will need to spend time refurbishing and
redecorating the furniture we have purchased.
Economic Advantages:
Upcycling saves money by transforming existing items or products into new items or products.
For example, instead of buying a new utensil holder, upcycle an old aluminum can into one.
However, depending on what we're doing, there may be some material costs (e.g. paintbrushes
and tools) involved in upcycling. Upcycling becomes easier and more efficient once we've
invested in the initial materials.
Product/service:
Product/service in details:
One of the reasons you love your home is because of the furniture you own. Furniture is the
accessory that truly brings your home together and allows you to enjoy the benefits of a
comfortable lifestyle. Because furniture is such an important part of your home, why not use
remanufactured furniture in a different capacity? It not only adds life to your home, but it is also
a great environmental gesture because it helps to reduce your carbon footprint.
Restyle valley is what you need if you want to buy remanufactured furniture from the comfort of
your own home!
One of the reasons you love your home is because of the furniture you own. Furniture is the
accessory that truly brings your home together and allows you to enjoy the benefits of a
comfortable lifestyle. Because furniture is such an important part of your home, why not use
remanufactured furniture in a different capacity? It not only adds life to your home, but it is also
a great environmental gesture because it helps to reduce your carbon footprint. Restyle valley is
what you need if you want to buy remanufactured furniture from the comfort of your own home!
Development, milestones and exit plan:
Future milestones:
The following milestones will be met over the next two years:
3. Reducing waste
The success of restyle valley is heavily reliant on our ability to reduce our environmental impact.
It is our responsibility to make conscious choices when selecting materials and manufacturing
methods in order to minimise the environmental damage we cause.
Exit plan:
Selling stake to a partner or investor:
Our exit plan will be selling our stake to a partner or venture capital investor while the business
continues to operate normally. The term 'friendly buyer' is frequently used in this type of exit
strategy because we will likely to sell our stake to someone we know and trust.
Pros:
In this case the company can continue to operate normally with minimal disruption to revenue
streams. This person will most likely already has a vested interest in the company and is
dedicated to its long-term success.
Cons:
There are some disadvantagesto this exit plan that we may bear. Finding a buyer or investor for
our company's stock can be difficult.
The sale may be less objective and thus less profitable; if the buyer is someone close to us, we
may lower the asking price.