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Book Review
Book Review
than on any other single activity. Thus an improvement in communication is likely to produce a
significant increase in total management effectiveness. The skill of communicating is rarely an inherited
gift. Fortunately, most managers can develop the ability. It needs hard work and practice, based on an
understanding of the relevant techniques.
This book incorporates material tested in seminars throughout the world and refined in the light of
feedback from many thousands of experienced managers and professionals. Using examples from
business life, it covers speaking, listening, writing and reading, and shows how to make the most of
meetings and interviews. The result is a readable, thought-provoking and above all practical guide to the
most important management skill of all.