MODULE 1: USING THE SUPPLY CHAIN TO INCREASE SALES

A. IN-CLASS PRACTICE
I. VOCABULARY 1: Read paragraphs A and B of the article on page 10
and match up the following words/expressions with their
definitions/explanations in English.
1B 2D 3E 4A 5C
A. goods that are transported
by
1. charge [U] ships, planes, trains or
[(in) ~ of + sth.] lorries/trucks; the system of
transporting goods in this
way
B. a position of having
control over
2. credit [U]
somebody/something;
[~ for sth.]
responsibility for
somebody/something
C. _ expressing disapproval
of
somebody/something and
saying
what you think is bad about
3. to focus (vi, vt) them
[~ (sth) (on/upon sb/sth)] [~ of sb/sth]
- extremely important
because a
future situation will be
affected
by it; crucial
D. praise or approval
because you
4. freight [U] are responsible for
something good
that has happened
5. critical (adj) E. to give attention, effort,
 etc. to
one particular subject,
situation
or person rather than another

II. VOCABULARY 2: Read paragraphs C and D of the article on page 10

and choose the best definition/explanation in English that matches up the
underlined word/expression in each of the following sentence.
1. I’m afraid that size is out of stock. (cf. l. 40, p. C)
A. not available now
B. outside the store
C. on the stocks
2. Her mother taught her, and she in turn taught her own daughter. (cf. l. 40, p.
C)
A. turning around
B. as a result of something that is part of a connected series of events;
consequently
C. as a cause of something that is part of a connected series of events; coming
from
3. Analysts say the company's inventory of unsold cars could last two to three
months. (cf. l. 44, p. C)
A. invention
B. the amount of staff a store or business has for production at a particular
time, or their workforce
C. the amount of goods a store or business has for sale at a particular time, or
their value
4. She is partially sighted and struggles to read books. (cf. l. 54, p. D)
A. on her part
B. not completely
C. firstly
5. Would you shelve these books while I unpack the rest? (cf. l. 57, p. D)
A. put something on a shelf or shelves
B. take away from a shelf or shelves
C. sell all items on a shelf or shelves
III. VOCABULARY 3: Read paragraphs E, F and G of the article on page
10 and use the words/expressions in these paragraphs to complete the
word/expression in each of the following sentences by writing the missing
letters.
1. Everyone was excited about seeing a real live_____ celebrity. [= not
imaginary; actually existing]

2. Women account_____ for_____ only 25 per cent of our employees. [= constitute,

compose]
3. Experts forecast_____ that the economy will slow in the coming months.
[=predict (something, such as weather) after looking at the information that
is available]
4. We schedule_____ a meeting for next week. [= planned (something) at a certain
time]
5. Huge volume_____ of park visitors come through every weekend. [= an amount
of something]
IV. READING 1: Choose ONE word/expression to fill in each blank of the
following text.
a
all 7
an
chain 1
distribute 2
distribution 6
involve 5
involved
marketing 9
moving 3
products 4
request 8
service 10
the
A supply (1)_____ involves a series of steps involved to get
(2)_____ product or service to the customer. The steps include (3)_____
and transforming raw materials into finished products, transporting those
(4)_____, and distributing them to the end user. The entities (5)_____ in
the supply chain include producers, vendors, warehouses, transportation
companies, (6)_____ centers, and retailers.
The elements of a supply chain include (7)_____ the functions that
start with receiving an order to meeting the customer's (8)_____. These
functions include product development, (9)_____, operations, distribution,
finance, and customer (10)_____.
6
V. READING 2: The following text is the third one after the two
paragraphs in Part IV above. Read the text and choose the best option to
fill in each blank.
As (1)_____ above, supply chain management is a very (2)_____
part of the business process. There (3)_____ many different links in this
chain that (4)_____ a lot of skill and expertise. When (5)_____ chain
management is done effectively, it can lower (6)_____ company's overall
costs and boost profitability. If (7)_____ link breaks down, it affects the
rest of the chain (8)_____ can be costly to a company.
1 A. mention B. mentions C. mentioned D. mentioning
2. A. important B. importantly C. importance D. import
3. A. is B. are C. has D. have
4. A. want B. request C. ask D. require
5. A. provide B. provision C. supply D. supplies
6. A. a B. an C. the D. no article
7. A. all B. all of C. one D. ones
8. A. and B. but C. or D. so
VI. TRANSLATION: Translate the following sentences into Vietnamese.
1. In what ways do you think a company producing consumer products can
use its supply chain to increase sales growth?
Bạn nghĩ xem bằng cách nào mà một công ty sản xuất sản phẩm tiêu dùng có thể sử dụng
chuỗi cung ứng của nó để phát triển gia tăng doanh số bán hàng.
2. Suppliers need to reduce their supply-chain costs because of increased
transport costs.
Những nhà cung cấp cần phải cắt giảm chi phí trong chuỗi cung ứng lại bởi vì chi phí vận
chuyển tăng lên.
3. An effective supply chain helps manufacturers by reducing a retailer’s ‘outof-stock’, which
in turn prevents lost sales.
Một chuỗi cung ứng hiệu quả giúp nhà sản xuất giảm tình trạng hết hàng tại các nhà bán lẻ,
kết quả là tránh được việc đánh mất doanh số bán hàng.
4. How do we get that value that we’ve created at least partially reinvested in
growing our business?
Làm cách nào để đạt được giá trị mà chúng ta đã tạo ra ít nhất là một phần được tái đầu tư vào
việc phát triển doanh nghiệp?
5. Kevin O’Marah, a logistics consultant at AMR Research, believes P&G is
the first consumer goods company to use the Retail Link data in this way.
Kevin O’Marah, một cố vấn logistics tại AMR Research, tin rằng PnG là công ty hàng tiêu
dùng đầu tiên sử dụng dữ liệu của Retail Link theo cách này.
______________________________________________________
VI WRITING 1: Use your own words (from 6 to 15 words) to complete
I. the following sentences.
1. The two established a big company which has about 2000 employees and 300 branches
all around the world.
2. As the manager in charge of the world’s largest supply chain, Oliver have to try his best
to reach the company's business goals.
3. How big the headquarter of The National Assembly Building of Vietnam?
4. What is one thing that you have to give up on to get married to Elio?
5. How important a person who give up on his family to get married to you, Oliver?
VIII. WRITING 2: Build sentences from the following suggested
words/phrases.
1. he / give / example / pilot / project / Wal-Mart / US / .
He gives us an example of a pilot project with Walmart in the US.
2. work / capital / be / premium / .
Working capital is premium.
3. this / help / company / meet / it / long-term / sell / grow / target /.

4. those / sell / also / benefit / retail / .

______________________________________________________
5. efficient / deliver / produce / meet / demand / can / reduce / cost / hold /
inventory / retailer / .
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