FINEST SENTEURS

FRESCENTS

Maria Angeleen Santos

Cyrus Orante

Precious David

James Nucom

Mark Jayson Nacional

OCTOBER 1, 2022
 TABLE OF CONTENTS

EXECUTIVE SUMMARY

A.Type of Ownership…………………………………… I

B. Organization Structure………………………………. II

Business Description……………………………………. III

Mission……………………………………………………. III

Vision……………………………………………………… III

Goals……………………………………………………… III

Competitive Advantages……………………………….. IV

Uniqueness of the Product…………………………….. IV

MARKET ANALYSIS

Target Market………………………………………….. V

MARKETING PLAN…………………………………… V-VII

Strategic plan………………………………………….. VIII

Tactical Plan…………………………………………… VIII

Operation Plan……………………………………….. VIII

Income Statement…………………………………… IX
 EXECUTIVE SUMMARY

A. Type of ownership

Finest Senteurs Inc. Is a small business air freshener company that makes a good quality and

affordable air freshener. Finest Senteurs Inc. Was founded by a group of Filipinos from the Philippines,

including Mark Jayson Nacional, Angeleen Santos, Cyrus Orante, Precious David, and James Nucom

in October 2022.

I
B.ORGANIZATION STRUCTURE

Maria Angeleen Santos

Cyrus Orante

Precious David

James Nucom

Mark Jayson Nacional

Angeleen Santos

MANAGER

Precious David

FINANCE

Cyrus Orante

SELLER

James Nucom

SELLER

Mark Jayson Nacional

RIDER

II
 BUSINESS DESCRIPTION

San Miguel, Calimpit, Bulacan

09066951581

Frecents01@gmail.com

https://www.facebook.com/profile.php?id=100088017583169

MISSION:

The Frescents air freshener has a good smell and high quality innovations at affordable prices

anywhere in the world. The Purpose of the product is to maintain all the places aromatic that will affect

all people.

VISION:

To be one of the owner of our product I will admired for its brands innovation and results contributing to

a better and good product services. And the vision of our products to be one of the best air freshener

that good for environment and affordable to all people that have problem about how to maintain a good

smell.

GOALS:

Focus on consumers is a fundamental ingredient for our success and development it is fundamental to

sustain our growth and quality in our products and excellent in our processes. And we are trying to sell

all the products at low price and make an upgrade to our product to have more high quality products to

have more high income.

III
PRODUCT OR SERVICE COMPETITION

COMPETITIVE ADVANTAGE

Common Advantages or using Air Freshener

1. Choose your scent one significant advantage of Air Freshener is that they come in many

fragrances. You can choose the fragrance based on the location weather I and other criteria, so you

can use different fragrances for your home,car, and office.

2. Install them anywhere that smell bad refreshing the area is just one purpose of the air freshener.

Getting rid of bad smell is also use case, so you can use an Air Freshener to get rid of the full smell in

the bathroom or the burnt smell in the kitchen.

3. Easier than cleaning

4. Your guest will appreciate it

5. Improves your mood

6. Long lasting fragrance conclusion Air Freshener come with many advantages they can be used

manually or with electricity. A good air freshener is worth the expenditure. You can always bet an Air

Freshener to keep your home fragrant and fresh. You can get the best Air Freshener for a house with

us.

UNIQUENESS OF THE PRODUCT

One of the characteristics of quality and purity is that it smells good and is easy to use. This product

has been one of the highest quality and most trusted since its inception. And the good thing about it is

that the price is affordable because of its unique fragrance.

IV
MARKET ANALYSIS

TARGET MARKET

The target market for Frescents is households with working or unemployed parents, as well as students

who want to rest after their work and studies. Due to its pleasant scent, it will ease them into relaxing.

MARKETING PLAN

PRODUCT 1

This product's size is small and contains 200 ml.

V
 PRODUCT 2

This product's size is Medium and contains 300 ml.

PRODUCT 3

This product's size is Large and contains 400 ml.

VI
 Maria Angeleen Santos

Cyrus Orante

Precious David

James Nucom

Mark Jayson

Nacional

Super market Vista mall Mini store robinson

pulilan Savemore
malolos

COSTUMERS

PRICE:

By comparing the sizes and the number of milliliters in the content, we were able to determine the

pricing. The small is 150.00, the medium is 200.00, and the large is 250.00.

PROMOTION:

Every anniversary, if a costumer purchases two Air Fresheners, we’ll throw in an additional one. Buy

two and take one.

VII
STRATEGIC PLAN

Our company plans to open 450 outlets in the Philippines during the next Five years.

TACTICAL PLAN

By making our product more well-known and attracting more customers, I will outperform my

competitor.

OPERATIONAL PLAN

We will put in a lot of effort and sell our items at mini-stores, supermarkets, and malls to

distribute our products and make money so that we may build stores in other locations in order

to reach our goals.

VIII
 FINEST SENTEURS

Income Statement

For the year ended October 1, 2022

Gross Sales 45,000.00

Less:Cost of Sales 12,900.00

__________

Gross Profit: 32,100.00

Less:Operating Expenses:

Transportation Expense 3,100.00

Utilities Expense 1000.00

Rent Expense 1,500.00 5,600.00

__________

NET PROFIT 26,500.00

IX
 CAPITAL REQUIREMENTS

RAW MATERIALS PRICE

Boxes 980.00

Real Vanilla Extract 870.00

Peppermint Essential Oil 400.00

Rosemary Essential Oil 595.00

Lemon Essential Oil 495.00

Container 560.00

Bottle 300.00

Stickers 100.00

TOTAL 4,300.00

X
Since we have three products, we multiply the total cost by three.

4,300 x 3 = 12,900.00 Cost of Sales

With this total cost, we can Produce 100 pieces in small, 75 pieces in medium, and 60 pieces in large.

SIZE PRICE PIECES

SMALL - 150.00 x 100 = 15,000.00

MEDIUM - 200.00 x 75 = 15,000.00

LARGE - 250.00 x 60 = 15,000.00

__________

45,000.00 Gross Sales

XI