APPAREL EXPORT MERCHANDISING

TNA PLAN

Presented by:
Archana Pattnayak MFM/22/535
Priyanka Agarwal MFM/22/750
Sanya Patnayak MFM/22/657
Siddhi Gupta MFM/22/487
Satadeep Datta MFM/22/460
Agenda

Our Key Talking Points

Case Study 1 - North Republic

Case Study 2 - A.R.Dreams

Example of Tech Pack and Cost Sheet

About the Co.
Establishment :- 2011

Head Quaters:- Updates Clothing Inc.

Address:- 27, 6th Main Road,
Devarachikkanahalli Main Rd,
Hongasandra, Bengaluru, Karnataka
560068
As of 2022,
Workforce:- 415 " It is all about fine shirts. We believe that every moment
Allied Factories :- 22 is an occasion. We design real clothes for real people. We
Revenue :- Approx. 40 Crores create casual shirts to take you from the office to the
dinner party on the same day – making you look and feel
Owner:- Jiju. K.P.
your best."
Business Type:- Export & Domestic.
Departments
At Updates Clothing Inc.

Accounts & Finance Marketing Department

Sampling Department Sourcing Department

Merchandising

Spreading & Cutting

Sewing Department

Warehouse
Allied

Factories
 Factory Solving

Review possible

Factory

Management
bottleneck
Updates Clothing Inc. & Q.A Supply Chain
Management
Bill

Clearence

Inventory
Working
Accounts

Selection and
Mechanism Department
Warehousing

Sampling Design
Process
Market

Review &

Sales Team
Production Fabric Sourcing

and

Merchendising
 Order Analysis
10%

Costing
10%
Sewing
36%

Fabric & Accessories booking

17%

Cutting
11% Sampling
16%
 Men’s Shirt Measurements

XS S M L XL XXL

Collar 36 cm 38 cm 40 cm 42 cm 44 cm 46 cm

Shirt Length 73 cm 76 cm 79 cm 80 cm 81 cm 82 cm

Shoulder Width 43 cm 45 cm 46 cm 48 cm 49 cm 51 cm

Sleeve Length (normal) 64 cm 65 cm 65 cm 66 cm 67 cm 68 cm

Sleeve Length (extra Long) 69 cm 70 cm 70 cm 71 cm 72 cm 73 cm

Chest 96 cm 100 cm 106 cm 114 cm 122 cm 130 cm

Waist 86 cm 92 cm 100 cm 108 cm 116 cm 124 cm

Sleeve Width (at Armpit) 24 cm 25 cm 26 cm 27 cm 29 cm 30 cm

Cuffs 21 cm 21 cm 22 cm 22 cm 23 cm 24 cm

Hips 94 cm 98 cm 104 cm 112 cm 120 cm 128 cm

 Courtesy
Head of the Department :- Production Manager. (Mr.
Shakthivelu Sir)

Sampling
2 Cutting Master.
4 Tailors Specifically for this department. (Rate:- Rs 250/-
per garment for Master Sample, Rs 220 for Development

Department Sample, Salesman Sample & Rs 150/- for Shrinkage)

Maximum Output on a certain Day :- 24 (depending on the
style)
Average Output :- 15 to 18 (depending on the style)
Minimum Output :- 12
A.R. DREAMS BANGALORE

Fabric:- Polyester Viscose Blend

GSM:- 100
Weave:- Plain
Style:- Solid Dyed with Chinese Collar and W/O
Pocket.
Order Quantity:- 50000
 As we know, that apparel manufacturing requires the
collaboration of many people organizations, suppliers,
buyers, and manufacturers to see that all the tasks are
completed on time and in the required manner, that’s why
merchandisers prepare time and action calendars and
carry out all the activities according to it. Any delay in the
order will create a bad impression of the organization to
the buyer and may be buyer will not give any order next

Conclusions time to that organization, so TNA is a very important tool

for the timely shipment of the order. It is just like a
summary of the whole order which has to be executed.

The merchandiser has to prepare a very good and

comfortable TNA by understanding all the pros and cons
of the order.
When a TNA is prepared and followed, as long as it is
clear and well-defined, the order, appropriate follow-up,
good resource and inventory management, increased
customer service and satisfaction, and overall improved
reputation and financial gain for the company.
 Apparel Merchandising by R. Rathinamoorthy and R.
Surjit, 1st Edition, 2018
Fashion Marketing Management by A. Arunraj and V.
Ramesh Babu, 2019
How to Maintain Time & Action Plan (TNA) in Apparel
Industry, Noor Ahmed Raaz, 2015
http://textilemerchandising.com/maintain-time-action-tna-
plan/

References
Fashion merchandising: time and action calendar by Textile
Today , Vasant R Kothari, 2013
innovation hub, https://www.textiletoday.com.bd/fashion-
merchandising-time-and-action-calendar/
Time and Action Calendar in Apparel Merchandising
Limitations in the
Conventional Approach to TNA, Prabir Jana, 2009
https://apparelresources.com/business-
news/manufacturing/time-
action-calendar-apparel-merchandising-limitations-
conventional-
approach-tna/
Thank you