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BBPP1103-Aaliyah Wong May Yee
BBPP1103-Aaliyah Wong May Yee
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Part I (40%)
PURPOSE
For the year 2020 and 2021 during the pandemic, leaders such as CEOs had to make
smart decisions quickly. Their leadership qualities were struggling in a crisis. They had
to respond to the coronavirus outbreak and manage future challenges lying ahead to
recover.
The purpose of this assignment is to enhance learner’s ability to discuss how decision-
making in certain, uncertain and risky conditions make an impact on an organisation
and provide recommendations for future improvements in the selected organisation.
REQUIREMENT
Select any ONE organisation that you are familiar with. Compare decision-making in
certain conditions and decision-making in uncertain conditions that occur in the
chosen organisation. Analyse whether decision-making in risky conditions takes place
in that organisation. Discuss three types of group decision-making methods by
providing relevant examples from the chosen organisation. Suggest methods to
increase the effectiveness of decision-making in that organisation.
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INTRODUCTION
Shell is a global leader in energy, power, and gas technology. Shell is also working to meet
the increasing demand of cleaner energy while addressing the impact on the environment.
Royal Dutch Shell has been a fuelling partner in Malaysia for over 125 years. Within those
years, Shell has achieved and has grown significantly. Shell also played a role in growing
Malaysia’s energy sector and has played a significant role in the progress and success of
Shell. They are also the first to discover onshore oil and took it offshore. There are several
products and services that are provided by Shell, such as, shell fleet card, telematics –
vehicle tracking system, co2 emission initiative, retail, and engine oil and lubricants. Shell is
in the industry of energy and petrochemical. With over 6,000 staff in Malaysia, Malaysia is
the second largest Shell Business Service Centre.
Today, Shell maintains a strong presence in the country through their innovation,
investments, and impact to the local communities. Amidst the Covid19 pandemic, Shell
Malaysia had to act fast to the situation and transform the business as the economy was not
doing well at that time. There were handful of situation to be addressed and decisions to be
carefully made because the move involved the whole Shell Malaysia group, in which may not
be favorable to all the employees. Most days stakeholders has to make decisions in the
organization. It is crucial that the decision maker understands the conditions surrounding the
decision because decisions that are made will have an effect on the future. Therefore, it is
best that when a decision process is being made, having data to visualise the condition
would facilitate the decision making.
While Shell Malaysia is a big group, the company had their fair share of certain, uncertain,
and risky conditions in which would be discussed in this assignment. Shell Malaysia took a
measurable decision to perform a re-shape during covid-19. Shell had to implement changes
to ensure the company reshape had to happen to motivate the employee to strive through
energy transition, and to restructure the company. Being able to make a good decision for a
company, one has to be greatly influenced by experience and efficiency, and the accurate
and sufficient information to come up with a decision. Although there are times where
information is insufficient, this is where the judgement of the decision maker comes to place.
For example, Shells’ stakeholder sets a stretched annual target to obtain the losses during
the pandemic, the company would be able to forecast whether Shell is able to meet the
annual target to be profitable or otherwise with sufficient analysed data or report. Without
sufficient data, we can only rely on half-cooked data and assumptions.
There are three types of decision-making method which we utilise in our day to day
operation, First is decision making in certain conditions, this is where sufficient information is
provided or gathered to facilitate the decision making. It is a condition where the decision
maker is well informed about the possible alternatives and their outcome. Mostly, there is
only one outcome to each decision made. Second is decision making in uncertain conditions
where there is minimal to no data to determine the probability distribution. Most decisions are
made with uncertainty. Probability enters the process by playing the role of a substitute for
certainty – a substitute for complete data. Third is decision making in a risky condition,
whereby there is a possibility to determine the probability distribution with low level of
information.
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Decision making in certain condition
There are several scenario where certain condition decision makings is used by
Shell. For example, an internal survey was done internal in Shell to get feedback on
the number of employees that are willing to return to office after more than 2 years of
working from home.
Select any ONE organisation that you are familiar with. Compare decision-making in
certain conditions and decision-making in uncertain conditions that occur in the
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chosen organisation. Analyse whether decision-making in risky conditions takes place
in that organisation. Discuss three types of group decision-making methods by
providing relevant examples from the chosen organisation. Suggest methods to
increase the effectiveness of decision-making in that organisation.
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ATTACHMENT
REFERENCES
https://www.assignmentpoint.com/business/management/decision-making-
conditions.html
https://www.soa.org/globalassets/assets/files/resources/essays-monographs/2009-erm-
symposium/mono-2009-m-as09-1-damghani.pdf