Strategic Planning

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Strategic Planning Process 2: Develop Strategy: Define your vision mission

and values, Establish the approach of how you


will succeed
Strategic planning is a document used to share
3: Build the plan: Define both your short-term
the organizational goals with the operational
and long-term objectives. Your goals should be
management and the actions needed to achieve
realistic and measurable. Use SWOT and PEST
those goals. It defines the direction, priorities
analysis to set priorities
and strategies and how to implement them.
4: Execute the Plan: Once your Strategic Plan is
It is important to focus on a long-term strategy
ready, you are ready to implement it
of your business. Strategic planning is as
important as having a business plan and can lead
After carrying out all the aforementioned steps;
to the success of your business.
make sure that everything is going smoothly and
everyone in your team is playing their part
In today's rapidly changing and competitive
without feeling burdened. Monitor the whole
environment, managers need to become more
process and make necessary changes when
effective at using their strategic planning
required.
process. They must be able to plan and strategize
in an integrated and collaborative manner that
allows them to incorporate their vision and
mission into every aspect of their business and
create a strategic planning process by
incorporating business objectives, goals, and
values into their overall strategy.

Strategic management focuses on developing a


common purpose for all stakeholders, including
employees, customers, suppliers, and
competitors. And helps managers understand the
roles each person plays in realizing the strategic
vision.

To begin, build a corporate culture that supports


its strategic planning. Work with your team
members to make sure that your vision is
implemented. Apply positive reinforcement,
which can positively impact employees.

There are different methods and frameworks for


strategic planning but some of the basic methods
include:

1: Assessment: Analyzing the current internal


and external environment to identify the issues,
strengths and weaknesses

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