Scribd Logo
Upload

Welcome to Scribd!

  • Cpi 2022 - I Bloque de Horas Domingo Hombres

    Uploaded by

    Toñi LP
    6 views1 page
    This document summarizes radio audience data from the city of Huancayo, Peru in 2022. It shows the average audience and market share for different radio stations during each hour from 6am to 8pm on Sundays. The highest average audiences are between 8-10am and 10-11am, reaching over 40,000 listeners. The most popular station is Exitosa FM, with an average rating of 2.3% and peak shares between 5-7am. Overall 15-50 FM/AM and Huancayo FM/AM have the next highest ratings after Exitosa FM. The data comes from a market research firm and provides insight into radio listening habits on weekends in Huancayo.

    Original Description:

    Original Title

    Cpi 2022 - i Bloque de Horas Domingo Hombres

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document summarizes radio audience data from the city of Huancayo, Peru in 2022. It shows the average audience and market share for different radio stations during each hour from 6am to 8pm on Sundays. The highest average audiences are between 8-10am and 10-11am, reaching over 40,000 listeners. The most popular station is Exitosa FM, with an average rating of 2.3% and peak shares between 5-7am. Overall 15-50 FM/AM and Huancayo FM/AM have the next highest ratings after Exitosa FM. The data comes from a market research firm and provides insight into radio listening habits on weekends in Huancayo.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    6 views1 page

    Cpi 2022 - I Bloque de Horas Domingo Hombres

    Uploaded by

    Toñi LP
    This document summarizes radio audience data from the city of Huancayo, Peru in 2022. It shows the average audience and market share for different radio stations during each hour from 6am to 8pm on Sundays. The highest average audiences are between 8-10am and 10-11am, reaching over 40,000 listeners. The most popular station is Exitosa FM, with an average rating of 2.3% and peak shares between 5-7am. Overall 15-50 FM/AM and Huancayo FM/AM have the next highest ratings after Exitosa FM. The data comes from a market research firm and provides insight into radio listening habits on weekends in Huancayo.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 1

    C.P.I.

    AUDIENCIA RADIAL DE EMISORAS EN PRINCIPALES CIUDADES

    Periodo 202201
    Ciudad Huancayo
    Lugar de audiencia Hogares/Fuera del Hogar
    Bloques de dias Domingo
    Horas 06-20H
    Nivel Alto - Medio/Bajo Superior - Bajo Inferior - Marginal

    Grupo objetivo Hom 11-16/Hom 17-25/Hom 26-37/Hom 38-50/Hom 51+


    Universo 171.50

    Rnk Emisora Rating Miles 06-07H 07-08H 08-09H 09-10H 10-11H 11-12H 12-13H 13-14H 14-15H 15-16H 16-17H 17-18H 18-19H 19-20H
    0 AUDIENCIA PROMEDIO POR HORA 15.9 27.19 22.70 29.30 40.20 41.20 39.50 30.50 29.50 32.30 27.40 17.10 22.60 19.00 17.10 12.20
    1 EXITOSA [FM] 2.3 3.92 4.70 5.70 5.00 6.00 5.70 3.30 3.70 9.10 2.30 1.60 2.90 2.50 2.30 0.10
    2 15-50 [FM/AM] 2.1 3.68 3.70 4.20 5.00 5.80 4.00 2.10 2.90 1.90 2.60 3.30 4.20 5.40 4.20 2.20
    3 HUANCAYO [FM/AM] 2.1 3.56 6.80 4.20 8.50 4.70 6.40 2.70 5.10 1.70 2.00 1.30 2.20 1.50 1.40 1.30
    4 R.P.P. [FM/AM] 1.6 2.72 1.70 1.90 4.30 6.70 3.90 3.30 2.60 2.00 4.00 1.70 1.30 0.90 2.70 1.10
    5 LA KARIBEÑA [FM] 1.0 1.77 0.20 0.90 2.90 2.20 1.60 2.70 0.80 3.00 1.30 0.90 3.10 0.20 2.80 2.20
    6 OXIGENO [FM] 0.8 1.30 1.20 1.80 1.50 2.00 2.80 0.60 2.30 0.00 0.70 1.90 1.10 0.70 0.30 1.30
    7 NUEVA Q [FM] 0.6 1.04 0.40 0.70 0.80 0.70 2.10 1.80 0.90 3.60 0.90 0.50 0.50 1.40 0.30 0.00
    8 LA INOLVIDABLE [FM] 0.6 1.04 0.30 1.00 0.80 2.20 2.00 0.30 0.60 0.50 1.30 2.00 0.80 0.60 0.90 1.20
    9 LA KALLE [FM] 0.6 0.95 2.10 1.50 2.00 1.20 1.10 2.10 0.60 0.60 2.00 0.10 0.00 0.00 0.00 0.00
    10 RUMBO 91.1 [FM] 0.5 0.94 0.00 1.00 1.60 1.60 1.20 2.50 1.20 0.60 1.70 0.00 0.00 0.50 0.60 0.60
    11 PANAMERICANA [FM] 0.5 0.81 0.10 0.00 0.30 0.60 2.10 0.90 1.20 2.50 0.80 0.10 1.60 0.40 0.60 0.10
    12 LA ZONA [FM] 0.4 0.61 0.70 1.70 0.80 1.10 0.30 1.00 0.10 0.20 0.20 0.10 0.90 1.40 0.00 0.00
    13 LA NUEVA UNIVERSAL [FM/AM] 0.3 0.57 0.00 1.20 1.50 1.00 0.70 0.60 0.30 0.00 0.00 0.00 1.10 0.10 0.60 0.90
    14 STUDIO 92 [FM] 0.3 0.56 0.00 0.00 0.30 1.10 0.40 0.10 1.50 1.80 1.60 0.80 0.20 0.00 0.00 0.00
    15 MODA [FM] 0.3 0.44 0.00 0.00 1.00 1.10 1.20 0.40 0.30 0.30 0.10 0.10 1.30 0.40 0.00 0.00
    16 ONDA CERO [FM] 0.3 0.43 0.00 0.00 1.20 0.00 0.20 0.50 0.40 1.40 0.80 1.00 0.00 0.50 0.00 0.00
    17 RITMO ROMANTICA [FM] 0.2 0.42 0.00 0.00 0.20 0.60 0.10 1.10 1.40 0.00 2.10 0.00 0.00 0.00 0.40 0.00
    18 LA FIRME [FM] 0.2 0.31 0.00 0.00 0.30 0.20 0.30 1.70 0.60 0.00 0.00 0.00 0.00 0.00 0.00 1.20
    19 FELICIDAD [AM] 0.0 0.08 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.30 0.80 0.00 0.00
    20 OTRAS EMISORAS [FM] 1.0 1.67 0.30 3.10 1.90 1.80 2.90 1.70 1.80 3.10 3.00 1.30 0.80 1.70 0.00 0.00
    21 OTRAS EMISORAS [AM] 0.1 0.24 0.00 0.00 0.00 0.40 0.50 1.10 1.20 0.00 0.00 0.10 0.10 0.00 0.00 0.00
    22 NO RECUERDA 0.1 0.14 0.50 0.40 0.30 0.20 0.00 0.00 0.00 0.00 0.00 0.30 0.20 0.00 0.00 0.00

    Fuente: Compañía Peruana de Estudios de Mercados y Opinión Pública S.A.C.

    You might also like