BULK WHATS APP MARKETING

SOFTWARE A COMPLETE GUIDE

BY ASHOK VAISHNAV
DINODIA DIGI WORLD
Benefits of Using What’s App Marketing

REACH TO YOUR
CUSTOMER
&
ATTRACT YOUR
CUSTOMER
Benefits of Using What’s App Marketing

Run Promotional Announcements For Announcements For

Campaigns Offers & Discounts New Launches

Convert From Announcements For Share Order Updates

Abandon Cart Back In Inventory & Invoices

10 X 10 X 10 X 10 X 10 X
Customer Brand Lead Cross Your
Interactions Awareness Generation Selling Sales
 Types of What's App Marketing Software's

There are
4 Types of 1
Click Here
2
Click Here
For Demo For Demo
Software's
available DESKTOP BASED SOFTWARE
PERSONAL NO. CLOUD BASED
SOFTWARE
in market

3
Click Here
For Demo
4 Click Here
For Demo
VIRTUAL NO. CLOUD
BASED SOFTWARE WHITE LABLE
 WHAT’S APP MARKETING STRATEGY
WHITE LABLE SOLUTION
• Approved by What’s App
• Designed as per What’s App
marketing policy
• Works on API
• Integrable & Scalable
• Cost – 50-70 Paisa Per SMS
• Good for companies having lakhs of
Rs budget for Marketing
GRAY LABLE SOLUTION
• Not Approved by What’s App
• Do not Follow what’s app marketing
policy
• Works on personal or business what's app
• Some ae Integrable & Scalable
• Good for companies having limited
marketing budget
 The Rabbit Strategy The Tortoise Strategy
For What’s App Bulk Sender For What’s App Bulk Sender
Desktop or Cloud Panel Desktop or Cloud Panel

 Key Characteristics
 Key Characteristics
 Blast On Only Volume On Day 1 to 7
 Blast On High Volume From Day 1
(100 -200 Nos. In A Day)
(1500-2000 Nos. In A Day)  Blast On Only Volume On Day 7-30
 Key Expectations (200 -300 Nos. In A Day)

 More Customer will Call /Reply Back  Blast On Only Volume On Day 31 Own words
(300 -400 Nos. In A Day)
 We can grow Business Very Fast
 Key Expectations
 Real Outcome  You will Get Consistent Clients which you can
 You Block Your Personal No. What's App follow up in better Way and mature more
 We can grow Business Very Fast
 Only a Few Customer Call Back
 Real Outcome
 Even if , you get high no. of reply or call you
 You Block Your Personal No. What's App
wouldn’t be able to handle & mature
 Only a Few Customer Call Back
 Conversion Rate would be low as comparison
 Higher Conversion Rate
to response
How to Avoid No. Blocking via Bulk
Sender
 Run You Campaign in small sets like 200 no. at a time
 Do not send repeat massages back-to-back to same no. , they will report
you a spam and you would be block
 If you are using fresh & new no. for campaign, start in less quantity like 50
msgs in a day and speed up to 300 in a month
 Maintain proper interval of at least 30 seconds to avoid no. ban
 Avoid sending from your personal what’s app no. use new no. of campaign

But after continuous back-to-back 2 Time Bann it becomes a little difficult to

restore what's app
What to do if my no. is banned by
what's app
 Don’t panic
 Take a screen shot of ban massage while trying relodging
 Send this screen shot with a request to remove from ban list at
What if, I wish to send more than my mgs
more than 1000 persons a day
 If you wish to send 1000 what’s app msgs
 Do not use desktop based bulk sender use cloud based what's app sender
 Use 5 what's app login account and 5 What’s App No.
 send 250 massage from one no. 250 X 5 = 1250 per day
 Time Required to Run = 250 / 30 = 3 Hrs. Max
 Result
 Campaign Volume = 1250 Per Day
 Expected Response = 5-10% = 60 to 120 Responses Per Day
 Conversion Ratio = 10 % of Responses = 6 to 12 Customers Per
Day
Total 150 to 300 confirmed order can be achieved
Factors Responsible for conversion are
1. You Data Selection
2. Product Price & Reputation of Brand
3. Selling Skills of the Marketing Person
 COST ANALYSIS
DESKTOP BASED SOFTWARE
 1 No. Monthly Recharge = 100 *5 = 500
 Cost = 1000 Rs /Yr = 83
 Total Cost = 1000 Per Month
 SMS Sent = 1250 * 25 = 31250
 Per SMS Cost = 1000/ 31250 = 1 Paisa
VIRTUAL NO. CLOUD BASED SOFTWARE
 31250 SMS * .20 = 6250 /- Per Month
 Panel Cost – 200 Per month
 Net Cost =64250 / 31250 = 21 Paisa
PERSONAL NO. CLOUD BASED SOFTWARE
 5 No. Monthly Recharge = 100 *5 = 500
 Panel Cost = 6000 Rs /Yr = 500
 Total Cost = 1000 Per Month
 SMS Sent = 1250 * 25 = 31250
 Per SMS Cost = 1000/ 31250 = 3 Paisa
WHITE LABLE
 31250 SMS * .50 = 15625 /- Per Month
 Panel Cost – 2200 Per month
 Net Cost =64250 / 31250 = .56 Paisa
Comparisons
DESKTOP BASED PERSONAL NO. CLOUD
SOFTWARE BASED SOFTWARE

1 Paisa Only 3 Paisa Only

Limitations
Either 5 Software needs to be used for 5 No.
Or No Limitations at all
One Person is required to change the no in ✓ Action Buttons
campaign ✓ Autoresponder / Chat Bot
No Auto Reply

VIRTUAL NO. CLOUD BASED SOFTWARE

WHITE LABLE

15-20 Paisa Only 60 Paisa Only

Cost is very High
Cannot Track Response ✓ Action Buttons
✓ Autoresponder / Chat Bot
 Desktop Virtual No. Cloud API / White Lable

Questions Bulk Sender Bulk Sender Bulk Sender Bulk Sender

3 No. in Standard But Can
How many No. can All No. are Virual Not Be Increase on Additional One API Can
be used a time Only 1 Shown to User Charges used by whole team
Limit of SMS Unlimited Unlimited Unlimited Unlimited
Campaing Time Highest Short Average Shortest

No. Blocking Issue Highest No Worry Less than Desktop Not at All
Reply Can Seen or Seen on
Not Mobile Not at all Seen on Mobile Can See via Chat Bot
Auto Responses No Possible No Possible Possible Possible
API Integration No Possible No Possible Possible Possible
SMS Cost Zero 20 Paisa Zero Zero
1 Paisa Per
Operational Cost SMS 21 Paisa Per SMS 3 Paisa Per SMS 50 Paisa Per SMS

For For business having For business having mid For business having big
Use case Individuals proper marketing goals size marketing goals marketing goals
BY ASHOK VAISHNAV
DINODIA DIGI WORLD
SPAZE IT PARK
SEC 49 GUROGAON HARYANA

wa.link/63uyeu