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Methods To Estimate Stakeholder Views of Sustainab
Methods To Estimate Stakeholder Views of Sustainab
Methods To Estimate Stakeholder Views of Sustainab
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ABSTRACT: The new challenge for a construction project management is to meet the demands of
sustainable construction, defined by ecological, economical, social and cultural variables. During a facilities
lifecycle various activities involves a significant number of stakeholders. It could be those stakeholders who
directly are involved, e.g. architects, facility managers or users, and those who more or less are affected by
the project(s), e.g. the public. Each of these differs in their views of sustainability in general terms and in the
view of the actual project. Based on the sustainability subgroups; ecology, economy, social, and culture, a
profile of each stakeholder may be obtained. This can help the project management team to take a more, in
a sustainability view, correct course of action in their decision process. The purpose of this study is to
examine methods for estimating and evaluating views and opinions on sustainability from the various
stakeholders, and discuss the possible applications for these methods, and how they need to be adapted to
be suitable tools in construction project management.
the project must be fully considered and integrated Other tools with a combination of LCA and criteria
into decision making [6]. In introducing “AccountAbility according to SBIS [12] are the international GBTool,
1000: a new social standard for building LEED and SpiRiT from USA, BREEAM (UK), Equer
sustainability” Becket and Jonker [7] states that (France), OGIP (Switzerland) and Hong Kong
organisation information requirements should be Building Environmental Assessment Method.
connected with the rapidly changing opinions, ideas Most of these tools are developed for the local
and needs of stakeholders, in the process of gaining market of each mentioned country [10] and apply
legitimacy for outcomes through their inclusion. credit systems unique for each tool. There are some
To effectively manage stakeholder interests it is concepts of assessment leading to certification.
not enough to just identify their demands and needs. A more general instrument of determining
Project management must also identify the relative environmental impact of materials, “ecological
power different stakeholders have on the rucksack”, is mentioned by Wallbaum and Buerkin
implementation of the project. A method to do this is [13]. With this rucksack as input it is possible to
stakeholder mapping [8], an approach, which is estimate resource productivity with the method of
adapted from the concept of environmental scanning MIPS, a monitoring tool for material flows. COMPASS
[9]. A tool in stakeholder mapping is the power / (companies´ and sectors´ path to sustainability) is a
interest matrix figure 1, which analyses the following tool to provide the management sufficient information
questions: for integrated analysis and decisions [13]. Ecological
How interested is each stakeholder group to footprint [14] is another method of estimating
impress its expectations on the projects decisions? resource consumption. The footprint is expressed in
Do they mean to do so? Do they have the power to an amount of land and water required to produce the
do so? resources and assimilate the waste a specific
high population consumes and generates.
Keep Key
Satisfied Players 3.2 Economical tools
Evaluation of Life Cycle Costs (LCC) could be
Power used in the sense of whether higher initial costs is
justified by reductions in future costs (new building or
replacement of elements in existing buildings) and if a
Minimal Keep proposed change is more cost-effective than the do-
Effort Informed nothing alternative [15] There are some commercial
low
LCC-tools (Life cycle cost) developed in USA [12]:
low Level of interest high BLCC, QuickBLCC and LCCID. In Europe there are
Figure 1: Stakeholder mapping, the power / interest examples of LCC-based tools as Cost Reference
matrix [8] Model (the Netherlands), LifeCycle (UK) and GaBi3
(Germany)
3. EVALUATION TOOLS LCC has become a popular way of solving
environmental issues as for instance recycling and
There are a lot of useful tools, commercial or demolition costs [16]. However, Gluch and Baumann
under development, for the construction sector [16] argue that this may not be entirely appropriate
regarding evaluation of environmental, economic and since the LCC tool was developed to rank investment
social assessment. Most of the tools are focused on alternatives, and not to consider environmental
the environmental assessment and economic concerns. “It is important to emphasise that a
evaluation. This section presents very brief some “traditional” LCC does not become an environmental
examples of tools. tool just because it contains the words life cycle” [16]
Cole and Sterner [17] argues that the limited use
3.1 Environmental impact assessment tools of LCC is depending of the current design practice
These kinds of tools are divided in LCA- (Life and data accuracy. The major role of the LCC is to
cycle analysis) or criteria- based tools or a provide the management of a better framework for
combination of LCA and criteria-based tools. decisions and evaluate specific choices.
Boonstra and Dyrstad Pettersen [10] are mentioning Another economical tool, often used to evaluate
for example a couple of the latter tools intended for different investment alternatives are Cost-Benefit
existing buildings from various countries as NABERS Analysis. Cost and benefits can be evaluated on a
(Australia), Miljöstatus (Sweden), Ecoprofile variety of levels, Financial Appraisal (FA), Social
(Norway), Green Globes (Canada), HQE (France) Financial Appraisal (SFA), Cost-Revenue Analysis
and CASBEE (Japan). (CRA),Cost-Benefit Analysis (CBA), and Social Cost-
Edwards and Bennett [11] presents some LCA- Benefit Analysis (SCBA) [18].
based tools mainly for the design stage of a The most basic level is the purely financial
construction project; Athena (Canada), Build-It analysis, which basically assess the impacts of
(Germany), Building Environmental Assessment Tool different alternatives on the organisations own
2000 (Denmark), Escale (France), LCA House financial cost and revenues.
(Finland), Eco-Quantum and Greencalc (The When it comes to assess more than the purely
Netherlands), Eco-Effect (Sweden) and Envest: financial impacts, an CBA or SCBA is often used,
Environmental impact estimating software (UK). which tries to value the environmental, social and
cultural impacts of different alternatives in monetary
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September 2004 Page 3 of 6
terms together with purely economical factors. These range from the local to the global scale [23]. In for
tools are often used to assess public investments and instance the Netherlands, MCA is sometimes used to
thus trying to evaluate the full impact of different support the choice of alternatives in an EIA [24]
alternatives in monetary terms.
In practice it is hardly ever realistic to value all the 4. MODEL FOR EVALUATING SUSTAINABLE
costs and benefits of options in monetary terms. Most CONSTRUCTION
cost-benefit analyses will incorporate some additional
items which it is either not possible to value, or not As the major part of the final cost of a construction
economic to do so. But where the most important project is set in the initial phase of the building
costs and benefits have been valued, the others can process, the major part of the environmental and
be set alongside and included in the decision process sustainability impact of the project is also fixed at the
[19]. same time [25,26]. As the building process continues,
the decisions made have less effect of the final cost
3.3 Social and cultural assessment and the final sustainability impact of the project.
According to Barrow [20] there are techniques and The urban model [27,28] was developed to control
methods of social impact assessment as social the building process according to the principles for
surveys, questionnaires, interviews, available statistic; sustainable construction for the urban areas of
census data, nutritional status data and findings from industrial countries. Its purpose was to create a main
public hearings, operations research, social-cost- thread of sustainability priorities throughout the
benefit analysis, the Delphi technique, marketing and building process. The model optimise the
consumer information, reports from social, health, sustainability objectives and targets of the property
crime prevention and welfare sources and field owner’s organisation and of the specific conditions of
research by social scientists. Among these, the a actual construction project, related to the site and to
method of census and demographic data tend to be the purpose of the project. The urban model is a
the easiest and causes few challenges and problems. important part of the complete management process
Environmental psychology issues of design and of sustainable construction.
construction [21] points out the essential in The main structure of the urban model consists of
participation of the involved stakeholders, especially a verifiable sustainability programme, which is set as
the users, in the process of designing a construction early as possible in the project process. The model
project. One major aspect of the designing is terms of includes measurable requirements, which are given
privacy, both the need of interaction and to allow not priority from a sustainability point of view. The model
interacting. Optimisation also is needed for is not supposed to be static with all its requirements
homogeneity and heterogeneity in neighbourhoods fixed at the programme stage. The function of the
and separation of different land use: commercial and model is to be dynamic and to allow requirements to
residential areas. Designing should consider better be changed as decisions and conditions changes
health, comfort, satisfaction, less crime and for peace. during the building process. After the end of a project,
the model supports the planning of maintenance and
3.4 Multi Criteria Analysis (MCA) could be used as a base of sustainability information
In decision concerning sustainability multiple for users and tenants. The model is compatible with
factors are involved. Multi-criteria analysis establishes most of the environmental management systems
preferences between options by reference to an supposed to be used of a property owner’s
explicit set of objectives that the decision making organisation.
body has identified, and for which it has established The Stakeholder-Urban Evaluation (STURE)
measurable criteria to assess the extent to which the model presented in this paper is a proposal to
objectives have been achieved [19,22]. The systemise the issues of sustainable construction. The
evaluation does not give an optimal solution because model is mainly based on the Urban model [27,28,29]
of the fact that one single alternative is rarely the best and empirical studies on stakeholder management
solution when regarding all criteria. The MCA gives [30,31], supported with literature studies on tools for
the best compromised decision regarding all the sustainability and environmental issues. Figure 2.
relevant criteria. The principle can be described by four steps;
Multi-criteria analysis (MCA) is one of the stakeholder analysis, specific conditions for the actual
disciplines that have found a fertile ground in application, the general conditions of the organisation,
environmental applications. Managing the the sustainability programme and the application of
environment implies dealing with dynamic systems the programme.
that are only partly understood, with multiple interests
and multiple actors, with long-term implications that
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aspects from specific conditions and general Sustainable construction also deals with a multiple
conditions. The organisation management decides of other input and output factors. To reach a way of
and formulates the objectives according to the dealing with all these factors, it is necessary to
evaluation. systematise and evaluate those concerning global,
Prioritising of the sustainability objectives is a regional, local and organisational constraints. But the
relative order of preference of sustainability objectives evaluation process involves both quantitative and
because of preparation for forthcoming relative qualitative approaches. This cause a necessity to
conflicts and to meet other forthcoming demands of formulate boundary criteria that are, more or less,
the application. The prioritising depends on the subjective to the organisation management. There
evaluation of the objectives and on the organisations are also a huge amount of different factors, often full
ability to deal with the objectives. It is a decision of of contradictions, to handle in the effort to create the
the organisation management. optimum regarding result, time, quality and final cost.
The sustainability targets are sustainability The model described in this paper systematises
objectives divided in detailed and measurable units the input of sustainability factors, depended on the
from levels of system to levels of single components. stakeholders views and demands and on the specific
The methods and rules of verification of the constraints of the site or facility. Together with the
measurable sustainability targets are also organisations standards, evaluation and formulation
established. of the sustainability objectives for the actual
It is possible to adjust the sustainability targets application.
during the process with confirmation in connection The objectives are set in priority and then divided
with documentation. in measurable and verifiable targets. The model
forces the organisation to choose the most relevant
4.5 Applications course of action to reach sustainability, with regard to
Using the above mentioned model, it is possibly to the actual application and to the ability of the
adapt the sustainability programme on several organisation itself. Furthermore, the model also meets
applications connected to the construction sector. the demand for continual improvement in the
One possible application is a plan of sustainability organisations´ environmental management system. It
and quality checks. It is drawn up by all players is also possible to formulate sustainable indicators at
involved in a project, based on the projects verifiable different levels and for different stakeholders. The
sustainability targets and other quality requirements. indicators could be relative the organisation and/or
The aim is to verify all the sustainability targets connected with local, regional, national and global
according to the methods mentioned in the objectives
sustainability programme for the project. Divergence There are a lot of evaluation tools on the market
and change of verification are a part of the projects or on the way to the market and most of them are
documentation. The verifications act as the basis of adapted to the special conditions of the national
the final documents for the project together with other markets. Most of the tools are concerning
documentation related to the project. From the final environmental and economic issues. There is a lack
documents, sustainability information for the project is of good and useful tools for social and cultural issues
able to find its way to the property owner’s concerning sustainable construction, especially the
organisation for operation and maintenance, to users stakeholders influences and demands.
and to tenants, according to the organisation’s Further research of methods that combines the
environmental management system. Furthermore this quantitative factors of economy, ecology with the
sustainability information can be used as input to more qualitative social and cultural factors are
sustainability indicators. needed to sufficiently deal with issues of sustainable
Another possibility is to use the model and the construction. Case studies can be conducted to
evaluation tools for a sustainability decision of evaluate various methods and their applications. This
alternative choices of methods, systems or approach could eventually lead to proposals of
components. The sustainability programme is a different sustainability indicators concerning
valuable input to MCA, EIA, LCC, CBA and other sustainable construction.
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