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Business Quiz

Dimension 2019

By Sasank Gurajapu
Finals
● Total 4 rounds
● Round 1 - Clockwise - 8 Questions
● Round 2 - Anti-clockwise - 8 Questions
● Round 3 - Multiplier Round - Will be explained
later

Rules ● Round 4 - Anti-clockwise - 8 Questions


● Except Round 3, every other is Pounce &
Bounce
● Pounce - +20/-10
● Bounce - +10/0
Round 1 - How it all started?
Question 1

The name of the product is abbreviation of “Dynamic Adaptive


Total Area Coverage.”
In history of firsts, What is its claim to fame?
Safety Slide
Answer

The first commercially available cellular phone by Motorola


Question 2

The firm was organized by Peter Thiel, Ken Howery, and Luke
Nosek in early 2005 and raised its first fund of $50 million
from individual entrepreneurs and angel investors in January
of that year. Sean Parker, co-founder of Napster and
ex-president of Facebook, joined in 2006

What’s the name of this firm?


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Question 3

As an incentive to buy the soap, X threw in a free can of


baking powder. Soon finding baking powder was more
popular than soap, he switched businesses. A year later, X
started throwing in Y for buying baking powder. When Y
made a bigger profit than baking powder, X shifted
businesses once again to Y and continued that to
international acclaim.

Identify X & Y
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X - Wrigley

Y - Chewing Gum
Question 4

Which reputed tech company’s former logo is this?


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Question 5

Which drink originated as a cola substitute in Nazi Germany

under a World War II trade embargo for Coca-Cola

ingredients in 1940?
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Question 6

Which supermarket store started its journey here?


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Question 7

Chris Pinkham and Benjamin Black presented a paper


describing a vision for how abstraction and decoupling the
applications from the infrastructure could make it easier to
manage
Pinkham then led a team to build Elastic Compute Cloud
(EC2), which are virtual machines as a service
This was the start of which currently well-acclaimed
technology?
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Question 8

As a fan of Jackie Chan, Duong was inspired to create the


website after collecting all the reviews of Chan's Hong Kong
action movies as they were being released in the United
States.

Which website are we talking about here?


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Round 2 - Products, Ads & Brands
Question 1

Designed by 4sight, a design and innovation firm, these


bottles featured a sleeker design, smaller packaging labels,
and a built-in grip. The bottles were dubbed "Sidekick
bottles.” You would associate the character - Willy the hillbilly
with this drink.
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Question 2

Created in 2002, the Global Fund to Fight AIDS, Tuberculosis


and Malaria supports large-scale prevention, treatment and
care programs for these three infectious diseases.

In order to raise funds, a brand was formed, which along with


its illustrious partners like American Express, GAP, Head and
celebrity endorsement by Bono( of U2) raise funds to fund the
above NGO.

What brand are we talking about?


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Question 3

Which company is behind this $39 jacket of Melania Trump,


which caused a controversy due to its presence at migrant
child detention centre?
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Question 4

In picture below is, Gary Gilmore, was an American criminal who


gained international attention for demanding the implementation of
his death sentence for two murders he committed in Utah. Ad
agency,Wieden+Kennedy, immortalised his last words as a
company’s campaign.

What campaign and company are we talking about?


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Question 5

I don’t know why people confused with people like Sudha


Murthy, Neeru Deshpande or Gunjan Gundaniya.

I have always been brain child of Maganlal Daiya.

Who am I?
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Question 6

First appearance on November 1, 1965, was created by Rudy


Perz of Leo Burnett agency.
Initially modelled by Clay animation and recently by CGI, this
mascot based advertisements always concluded with human
finger poking its stomach and mascot giggled Hoo-Hoo!
It’s currently being voiced by Jobe Cerny.
It’s initially named as Poppin Fresh but is more widely known
as?
Safety Slide
Pilsbury Doughboy
Question 7

The script was written by Rob Siltanen with participation of Lee Clow and others
on his creative team. The main slogan was given by Craig Tanimoto.
We can see television commercials of this campaign in addition to print and
posters of size 24*36.
The one-minute ad featured black-and-white footage of 17 iconic 20th century
personalities
The advertisement ends with an image of a young girl opening her closed eyes, as
if making a wish. The final clip is taken from the All Around The World version of
the "Sweet Lullaby" music video, directed by Tarsem Singh; the young girl is Shaan
Sahota, Singh's niece.
Which widely successful campaign are we talking about?
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Question 8

In February 1911 Sykes presented his X, which was easily recognisable as being a
variation on the theme of "The Whisper".

The similarity was hardly coincidental because the model for both had been Miss
Thornton. The sculptor's signature appeared on the plinth and were either signed
"Charles Sykes, February 1911" or "Feb 6, 1911" or "6.2.11"

Describing X, Sykes says - “..... she is expressing her keen enjoyment, with her
arms outstretched and her sight fixed upon the distance."

X was manufactured by the British firm Louis Lejeune Ltd. for a number of years.

What’s X?
Safety Slide
Spirit of Ecstasy on Rolls Royce cars
● Team with least score choses the topic first.
● Team can chose to play for
○ Thruster ( +50/-25 )
○ Booster (+30/-15)
○ Shooter (+10/0)
● Thruster can be opted while choosing the topic only.
● Booster or Shooter can be opted after the question is given

Round 3 ● If nothing is mentioned, Shooter is assumed.


● Other teams can pounce at +20/-10
● Quizmaster will detail the topics and overlap is avoided.
Fashion Tech Finance Food & Drinks

India Transport FMCG Apps


Fashion

In 1929, US Army Air Corps Colonel John A. Macready was concerned about how
pilots' goggles would fog up, greatly reducing visibility at high altitude.The
prototype, created in 1936 and known as ‘Anti-Glare’, had plastic frames and green
lenses that could cut out the glare without obscuring vision. They also added
impact-resistant lenses in 1938. In 1930’s it was originally developed by company
X, and later marketed under the name Y.

What company & product are we talking about here?


Safety Slide
Bausch & Lomb - Aviator Sunglasses.
Later marketed as Ray-Ban Sunglasses
Tech

Connect in terms of personal


computing
● Daytona ● Vienna
● Memphis ● Cairo
● Whistler ● Chicago
● Longhorn
Safety Slide
Windows OS version codenames

● Chicago (Windows 95)


● Daytona (Windows NT 3.5)
● Memphis (Windows 98)
● Whistler (Windows XP)
● Longhorn (Windows Vista)
● Blackcomb/Vienna (Windows 7)
● Cairo Windows NT 4.0.
Finance

X chose to apply mathematics to the analysis of the stock market as


the topic for his dissertation. Jacob Marschak, who was the thesis
advisor, encouraged him to pursue the topic, noting that it had also
been a favorite interest of Alfred Cowles, the founder of the Cowles
Commission. While researching the then current understanding of
stock prices, which at the time consisted in the present value model
of John Burr Williams, X realized that the theory lacks an analysis of
the impact of risk.

Who is X and what’s his famous proposal?


Safety Slide
X - Harry Markowitz

Proposal - Modern Portfolio Theory - Efficient Frontier


Food & Drinks

In 1855, an entrepreneurial Scotsman named Edward


Abraham Dyer, father of Colonel Reginald Edward Harry Dyer
of Jallianwala Bagh massacre, set up a brewery in Kasauli,
Himachal Pradesh to cater to the British requirement for cheap
beer. This brewery changed hands and became a distillery by
the name of X
Safety Slide
Mohan Maekin - Brewery behind Old Monk
India

Which Indian city connects the following?

● Canara Bank
● Syndicate Bank
● Corporation Bank
● Vijaya Bank
● Karnataka Bank
● Vysya Bank
● State Bank of Mysore
Safety Slide
Mangalore - Birthplace of above banks
Nicknamed Banking Capital of India
Transport

Identify this aerospace manufacturer and spaceflight services


organisation from its logo?
Safety Slide
Blue Origin - Jeff Bezos
FMCG

ITC Limited has provided computers and Internet access in


rural areas across several agricultural regions of the country,
where the farmers can directly negotiate the sale of their
produce with ITC Limited. Online access enables farmers to
obtain information on mandi prices, and good farming
practices, and to place orders for agricultural inputs like seeds
and fertilizers. This helps farmers improve the quality of their
products, and helps in obtaining a better price.
What is this well-received initiative of ITC called?
Safety Slide
E-Choupal
Apps

In the pic below, is Dennis D. Coles better known as


Ghostface Killah, a member of Wu-Tang Clan, has inspired a
company X, to nickname its logo as Ghostface Chillah.
What is X?
Safety Slide
Snapchat
Round 4 : Final Showdown
Question 1

FITB
Safety Slide
Naresh Goyal
Etihad Airways
Question 2

Gunpei Yokoi, was once travelling in a crowded train in Japan


when he saw a businessman poking the buttons on to kill time.
That’s when an idea stuck to create a portable gaming device
which further went on to revolutionize the industry.

What did Gunpei Yokoi invent?


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Question 3

An unknown, transdimensional force called Exotic Matter


(XM) was discovered as a byproduct of the Higgs boson
research (Large Hadron Collider) by a team of scientists at
CERN in Switzerland. This substance has been associated
with the Shapers, a mysterious phenomenon or alien race -

Which game’s story,developed by Niantic, considered the


forerunner to Pokemon Go, is being described here?
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Question 4

The company’s origins can be traced back to a textile


manufacturing company established by Oliver Chace in 1839
as the Valley Falls Company in Valley Falls, Rhode Island.
Today it’s well known as a conglomerate and importantly
financial services firm.
Its Class A shares at priced over $300,000-highest ever in
NYSE.
Which company are we talking about?
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Question 5
Question 6

Initially known as Pete's Super Submarines" in Bridgeport,


Connecticut, and in the following year, the founders formed
Doctor's Associates Inc. Finally in 1968, it took the name,
with which it is now internationally popular.
Which food chain are we talking about?
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Question 7

X was established in 1931 as a mild soap that could be used


by families. It used natural ingredients in its products long
before using all-natural ingredients was a trend. It was, at
one time, the only Indian-made natural soap.

X refers to a public-bathing establishment in the Middle


Eastern countries.
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Final one ahead!
Question 8

In 1972, X struck a barter agreement with the then


government of the Soviet Union, in which X was
granted exportation and Western marketing rights to
Stolichnaya vodka in exchange for importation and
Soviet marketing of X. It made X the first foreign
product sanctioned for sale in Soviet Union
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Thank You!

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