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  • Guidelines Apt3083 Group Project (30%)

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    Nur Iman
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    This document outlines the requirements for a group project on strategic entrepreneurship worth 30% of the course grade. Each group of 5-6 students must choose a local micro or small company less than 10 years old to study. The group will interview the owner or manager and analyze the company's strategic position using tools like PESTLE and TOWS. They must also examine the Malaysian Government Budget 2022 to identify opportunities for the company and propose a growth strategy leveraging the budget. The final report of 20-40 pages must follow a specific format and content outline that includes an introduction on the company and entrepreneurs, strategic analysis, suggested strategy incorporating the government budget, and conclusion.

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    GUIDELINES APT3083 GROUP PROJECT (30%)

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    This document outlines the requirements for a group project on strategic entrepreneurship worth 30% of the course grade. Each group of 5-6 students must choose a local micro or small company less than 10 years old to study. The group will interview the owner or manager and analyze the company's strategic position using tools like PESTLE and TOWS. They must also examine the Malaysian Government Budget 2022 to identify opportunities for the company and propose a growth strategy leveraging the budget. The final report of 20-40 pages must follow a specific format and content outline that includes an introduction on the company and entrepreneurs, strategic analysis, suggested strategy incorporating the government budget, and conclusion.

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    © All Rights Reserved
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    47 views1 page

    Guidelines Apt3083 Group Project (30%)

    Uploaded by

    Nur Iman
    This document outlines the requirements for a group project on strategic entrepreneurship worth 30% of the course grade. Each group of 5-6 students must choose a local micro or small company less than 10 years old to study. The group will interview the owner or manager and analyze the company's strategic position using tools like PESTLE and TOWS. They must also examine the Malaysian Government Budget 2022 to identify opportunities for the company and propose a growth strategy leveraging the budget. The final report of 20-40 pages must follow a specific format and content outline that includes an introduction on the company and entrepreneurs, strategic analysis, suggested strategy incorporating the government budget, and conclusion.

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    © All Rights Reserved
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    of 1

    STRATEGIC ENTREPRENEURSHIP APT3083

    GROUP PROJECT: STRATEGIC PLAN (30%)

    Kod Kursus/ Course Code: APT3083 Nama Kursus: Keusahawanan Strategik


    Course Name: Strategic Entrepreneurship
    Fakulti/ Pusat: Fakulti Keusahawanan dan Jabatan: Keusahawanan
    Perniagaan Department : Entrepreneurship
    Faculty/ Centre: Faculty of Entrepreneurship Program /Programme: SAR, SAB, SAL & SAK
    and Business

    Group project on strategic entrepreneurship (30%)

    ● This is a group of 5/6 members assigned.


    ● This project is based on service learning pedagogy which means it has elements of contribution to
    society.
    ● Each group has to choose a micro or small company (less than 10 years) around the surrounding
    areas for learning purposes.
    ● Each group may conduct an online interview with the owner or manager of that particular company.
    ● Each group will study the company and write a report on the company: Strategic Project report –
    blueprint of the company: 20 - 40 pages.
    ● Each group has to study Government Budget 2022 and find out the opportunity and discuss.
    ● Each group has to suggest to the company the growth strategy using Government Budget 2022.
    ● The proper and professional report must consist the item below:
    ⮚ Cover page
    ⮚ Rubric
    ⮚ Acknowledgement
    ⮚ Table of contents
    ⮚ Introduction: The background of the entrepreneurs and company
    ⮚ Introduction: The vision, mission and objectives (if doesn’t have, create one)
    ⮚ Content: The strategic analysis of PESTLE, TOWS, The brief action plan for the strategy
    ⮚ Content: The suggested strategy, opportunity seizing, application and suggestion of the Malaysian
    Government budget 2022
    ⮚ A brief overall conclusion

    ● Please follow the rubric of group projects for Strategic Entrepreneurship course.

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