Bibliografía

Recomendamos a los alumnos que lean los siguientes informes complementarios: 

 Design Thinking Video:
https://commons.wikimedia.org/wiki/File:DesignThinking.ogv 
 Artículos de prensa:
https://www.expansion.com/expansion-empleo/2019/10/21/5da98330e5fdea763c8b
46f5.html 
 Creatividad e innovación en la práctica empresarial COTEC informe
 The total impact of IBM Design Thinking Practice_Forrester_Feb 2018
 The-fundamentals-of-innovation-culture-Gartner-improving-leadership-
commitment-to-innovation_Gartner15 global innovation hotspot
 

Libros
 Business Model Generation: A Handbook for Visionaries, Game Changers, and
Challengers. Alexander Osterwalder y Yves Pigneur 
 Change by Design: How Design Thinking Transforms Organizations. Tim Brown.
 Design of Business: why design thinking is the next competitive avantage. Roger
Martin.
 Design Thinking for Strategic Innovation: What They Can't Teach You at Business
or
 Design School. Idris Mootee.
 Designing for Growth: A design thinking tool kit for managers. Jeanne Liedtka,
Tim Ogilvie.
 Designpedia. Juan Gasca, Rafael Zaragozá.
 Intuición, acción, creación: graphic design thinking. Ellen Lupton.
 The Design Thinking Playbook. Michael Lewrick, Patrick Link, Larry Leifer.
 The Four Steps to the Epiphany. Successful Strategies for Products That Win.
Steven Gary Blank.
 The Lean StartUp. Cómo crear empresas de éxito utilizando la innovación continua.
Eric Ries.