MTTM

AC: DATE
Item No.
Chikitsak Samuha’s
Sir Sitaram and Lady Shantabai Patkar College of Arts and
Science and V.P. Varde College of Commerce and Economics,
S. V. Road, Goregaon (West), Mumbai 400104.
AUTONOMOUS
Reaccredited with 'A+ Grade' by NAAC (3rd Cycle), with an institutional score of 3.53, ISO
9001-2015, Best College 2016-17, DBT STAR COLLEGE SCHEME Awardee, RUSA 2.0
Awardee, India’s Education Excellence Award 2018: Berkshire Media LLC, USA, Ranked
45th in the EW India Private Autonomous College Rankings 2020-21
SYLLABUS FOR
PROGRAMME – MASTER IN TOURISM &
TRAVEL MANAGEMENT (PPCTTM)
YEAR –FIRST YEAR/ SECOND YEAR

SEMESTERS – I AND II
Choice-based Credit and Grading System (CBCGS)
Syllabus to be implemented with effect from the academic year 2022– 2023
PROGRAMME SPECIFIC CODE: PPCTTM
Programme Specific Outcomes

PSO A Student completing a Master of Tourism & Travel Management
will be able to:
PSO 1 Establish knowledge beyond academia and curriculum.
PSO 2 Think and explore the other untouched areas within the field to get
better knowledge and broaden their horizon.
PSO 3 To stand apart from others because of well exposure to the subject and
better development of practical skills.
PSO 4 To provide a unique study experience, build up confidence, and
eventually increase the earning potential.
PEDAGOGY
Teaching/Learning Methods:
(a) Teacher-Centric
 Conventional Chalk & talk method

 Lecturing through Power Point Presentations (PPTs)
(b) Learner-centric
 Student Presentations
 Group Discussions, mock interviews
 Mentoring Sessions
 Conversation skills- personal, telephonic, mail
 Feedbacks
 Visits (day and overnight)
INDEX
Semester I Semester II
Course No. Course Title Credits Course Course Title Credits

No.
PPCTTM101T Cultural Heritage of 04 PPCTTM208T Customer Relation 02
India Management
PPCTTM102T India Tourism 04 PPCTTM209T Computer Skills 04
PPCTTM103T International Tourism 04 PPCTTM210T Principles of 04
Management
PPCTTM104T Fundamentals of 03 PPCTTM211T Human Resource 04
tourism
PPCTTM105T Travel Agency 03 PPCTTM212T Heritage 04
Management Management
PPCTTM106T Personality 02 PPCTTM213T Hotel Management 03
development & soft
skills management
PPCTTM107T Rail Tourism & 04 PPCTTM214P Case Studies OR- 03
Cruise Tourism Live Projects
Semester I Course
Course Title Cultural Heritage of India

Course Code PPCTTM101T
Total Number of Lectures 60
Credits 04
Introduction To enhance ones personality to be industry ready
and understand to deal with customers
Know the various states, union territories
geographically
Course Outcomes  Being able to understand the tangible and

*Instruction: Each department should intangible heritage of India, its importance
mention Min 3 or Max 5 course outcomes and significance in today
 Understand India as a tourist product
 Know the various states, union territories
geographically
 Know the various departments in an
agency and its functions
 Realize the role played by Tourism
Organizations in developing tourism
 To enhance ones personality to be industry
ready and understand to deal with
customers
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I Faith, Beliefs, and Traditions 20
Why study Culture?
 History of India
 Time period in ancient history
 Indus Valley Civilization
 Vedic & Early Vedic Period
 Vedic Literature
 Mauryan Empire
 Arthashashtra
 4 Ashrams of life
 The Various Rulers
 Different Religions of India
Architecture
 Indian historic architecture and its main groups and
important stages of evolution.
 Elements and distinguishing features of Buddhist, Jain
and Hindu Rock Cut architecture with examples and
explanations of each of them.
 Elements and distinguishing features of Buddhist, Jain
and Hindu Structural architecture with examples and
 Elements and distinguishing features of Indo-Islamic
Architecture and its sub types with examples and
 Elements and distinguishing features of Indo-
European/ Colonial Architecture with examples and
II Performing arts 20
 Indian Classical Music
 Raag , Taal
 Hindustani Classical Music
 Forms of Hindustani Classical Music
 Carnatic Music
 Forms of Carnatic Music
 Indian Classical Dance forms
 Aspects of Dance
 Abhinaya
 Rasa Bhava
 Navrasa
 Bharatnatya, Kuchipudi, Mohiniattam, Kathak,
Manipuri.
Indian Arts & Crafts (Folk, Tribal, classical)

 It was given as a project where students would have to find
out about the various art and craft, the traditional art forms,
the handlooms, handicrafts of that particular state.
III Monuments, Antiquities & Archeological sites 20
 Different Govt Ministries and Govt Bodies that are in
charge.
 Definitions and regulations.
 What exactly they all cover (Scope).
Paintings & Sculptures of India Architecture

 History of Paintings in India.
 Murals and Miniatures, their definitions and examples.
 Schools of Indian Miniature Paintings.
 Tribal and Folk paintings, their definitions, areas and
examples.
 Sculptures: Meaning and main types.
 Indian Sculptures: Principles and Technique.
 Iconography: Its origin, need, main principles and
connection with Indian sculptures.
 Main examples from Buddhist, Jain and Hindu
Iconography (Sculptures and Paintings both).
Reading List (Books)
 Acharya, R. Tourism and Cultural Heritage of India RBSA Publishers, Jaipur, 2007.
 Basham.A.L , The Wonder that was India, Macmillan Publication, London, 1967.
 Basham.A.L, The Illustrated Cultural History of India, OUP, New Delhi, 2007.
 Basham, A.L, (ed.) A Cultural History of India, OUP, 1975.
 Bawa, K. & Kadur, S. Himalaya: Mountains of Life (1 st Edition), Natraj Publishers,
2012.
 Temples of North India. (2008). India: National Book Trust, India.
 Srinivasan, K. R. (1991). Temples of South India. India: National Book Trust, India.
 Banerjea, J. N. (1941). The Development of Hindu Iconography. India: University of
Calcutta.
 Chakraverty, A. (2005). Indian Miniature Painting. India: Lustre Press.
Course Title Indian Tourism
Credits 04
Introduction Know the various states, union territories
geographically
Understand world as a tourist product for Indian
market
Learn each country in detail with its various places
to visit, when to visit, how to reach, what to see,
how much time to spend (ones for Indian market)
Course Outcomes  Learn each state in detail with its various

*Instruction: Each department should places to visit, when to visit, how to reach,
mention Min 3 or Max 5 course outcomes what to see, how much time to spend
 Understand world as a tourist product for
Indian market
 Know the various continents, countries in
each continent geographically
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I India as a tourist destination 20
 Tourist places in India
 Incredible India
 Tourism in India
II North zone wise study of places of tourist interest 20
 Uttar Pradesh
 Uttarakhand
 Jammu Kashmir
 Leh
 Delhi
 Punjab & Haryana
 Himachal Pradesh & Chandigarh
South zone wise study of places of tourist interest (zone-

wise will include each state or union territory with its
various natural & manmade attractions)
Project- State-wise profile; various domestic circuits of
India
 Kerala
 Tamil Nadu
 Karnataka
 Andhra Pradesh & Telangana
III West zone wise study of places of tourist interest 20
 Maharashtra
 Goa
 Rajasthan
 Gujrat
East zone wise study of places of tourist interest

West Bengal

 Jhangi, A. D. (2019). Tourism in India. India: Pacific Books International.
 Mathur, A., Mathur, U., Mathur, L. O. (2016). Indian Tourism: Tourist Places of
India. (n.p.): CreateSpace Independent Publishing Platform.
 Hannam, K., Diekmann, A. (2010). Tourism and India: A Critical
Introduction. United Kingdom: Taylor & Francis.
Course Title International Tourism
Course Code PPCTTM103
Credits 04
Introduction Understand world as a tourist product for Indian
market
Know the various continents, countries in each
continent geographically
how much time to spend (ones for Indian market)
Course Outcomes  Learn each country in detail with its

*Instruction: Each department should various places to visit, when to visit, how
mention Min 3 or Max 5 course outcomes to reach, what to see, how much time to
spend (ones for Indian market)
 Understand how travel and tourism grew
and developed & the economies of this
industry
 Understand various basic theories of the
tourism & travel
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I The understanding the world as a tourist destination for 20
the Indian market, Atlas usage
 To understand what motivates an Indian to travel out of
his country culture.
 History , heritage , natural beauty, etc. Briefly
understand the documents involved.
 Atlas usage- to know political & physical maps of each
continent, to know the sub areas of continents &
understand the travel zone of these sub areas to know
the seasons & identify best time to visit.
Currencies, national airlines, languages of major countries

of the world
 Major countries of the world
 Languages of major countries of the world
 National airlines
 Currencies
 Languages of major countries of the world
II Asia’s study of places of tourist interest both man-made & 20
natural
 Middle east Asia – UAE, Israel, Jordan, accessibility
from India.
 Various sites to visit along with place to see in each
city monumental , national parks, waterfall, beach
destination etc.
 Activities in each destination like shopping , adventure,
special interest tourism
 South east tourism – Thailand, Singapore, Malaysia-
accessibility from India, various cities to visit along
with places to see in each city monuments.
 East Asia- China with HKG & MFM, Japan-
accessibility from India various cities to visit along
with places to see each city monuments & natural like
mountains, national parks, beaches, special interests,
dark tourism, culinary.
North America- USA, Canada study of places of tourist

interest both man made & natural
 Accessibilities from India
 Various cities to visit along with place to see in each
city monumental & natural like mountains, waterfall &
beaches destinations etc; activities in each destination
like adventure, shopping, amusement parks, special
interest tourism like cruises & adventure
IV Africa & Australia- study of places of tourist interest both 20
man made & natural
 National park tourism of Kenya & Tanzania
 Historical archaeological tourism of Egypt
 Beach Tourism of Mauritius & Seychelles
 Rainbow country of south Africa beach, natural
tourism & entertainment
Europe- West, Central, East, Scandinavia, Mediterranean

study of places of tourist interest both man made &
natural
 West Europe, UK, France, Italy, Austria
 Accessibilities from India
 Various cities to visit along with place to see in each
city monumental & natural like mountains, waterfall &
beaches
 Medterrriean Greece, turkey Accessibility from India
beach tourism
 Reisinger, PhD, Y., Dimanche, F. (2010). International Tourism. United Kingdom: Taylor & Francis.

 Bhatia, A. K. (2006). International Tourism Management. India: Sterling.
 Bécherel, L., Vellas, F. (1995). International Tourism: An Economic Perspective. United
Kingdom: Macmillan Education UK.
 International Tourism: Identity and Change. (1995). United Kingdom: SAGE Publications.
Course Title Fundamentals of Tourism
Credits 02
Introduction Understand world as a tourist product for Indian
market
how much time to spend (ones for the Indian
market)
Course Outcomes  Learn each country in detail with its

*Instruction: Each department should various places to visit, when to visit, how
mention Min 3 or Max 5 course outcomes to reach, what to see, how much time to
spend (ones for the Indian market)
 Understand how travel and tourism grew
and developed & the economies of this
industry
 Understand various basic theories of
tourism & travel
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I Introduction to tourism 10
 Definition and terms
 Brief history of tourism
 Famous travelers and their accounts
II Tourism 20
Forms of tourism
 6 A’s of tourism,
 Motivators of Travel
 Characteristics of tourism
Impacts of tourism-
 Social Impact
 Economical Impact
Theories of tourism & Models

 Leiper’s Geospatial Model
 Butler’s Tourism Area Life Cycle Product Life Cycle
 Crompton’s Push & Pull Theory
III Tourism Organizations & their role- 15
 MoT, MTDC, TAAI, TAFI
 IATO, IATA, WTO, UFTAA
 overview of 5 yrs plan of MoT
Sustainability in Tourism
Project- identifying and presenting new forms of tourism,
Tourism organization project
Fundamental Of Tourism And Travel. (2008). India: Isha Books.

Kastarlak, B. I., Barber, B. (2013). Fundamentals of Planning and Developing Tourism. United
Kingdom: Pearson.
Course Title Travel Agency Management

Credits 02
Introduction Understand worlthe d as a tourist product for the
Indian market
market)
Course Outcomes  Understand how travel and tourism grew

*Instruction: Each department should and developed & the economies of this
mention Min 3 or Max 5 course outcomes industry
 Understand various basic theories of
tourism & travel
 Understand worth d as a tourist product
for the Indian market
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I Travel agency: 15
 Definition, types, services, departments & functions
 Departments & Functions of a Travel Agency
 Profile of a case study of an exciting travel agency
 Customer care services
 Difference between Sales & Operations
 Role of a tour operator
 Work of a tour Manager.
 Recognition & accreditation of a travel agency
 Role of IATA,UFTAA,TAAI,MOT,ITDC.
 Sources of Income
II Documentation: 10
 Passport, visa, insurance
 Passport -definition, Types & process for
application
 VISA- definition, Types & process for application
Schengan Visa
 Health Regulations, rules of Vaccinations-(new Covid
rules)
 TIM & Travel Information Manual
 Travel Insurance
III Foreign exchange 20
 Rules and regulations for Forex
 Forex Plus Card
 Travel currency card
 Currency declaration form Benefits Procedure &
process to apply for Forex
Health Regulations & Customs regulations,

 Emigration & Immigration,
 Special Permits for restricted areas
 Project: Profiling of a Travel Agency
 Management Of Travel Agency. (2008). India: Isha Books.

 The Bussiness of Travel Agency and Tour Operations Management. (2012). India: Sterling
Publishers Pvt. Limited.
 Dileep, M. (2019). Tourism, Transport and Travel Management. United Kingdom: Taylor
& Francis.
 BHATIA, A. K. (2020). The Role of TRAVEL AGENT in Managing Tourist
Product. India: Sterling Publishers Pvt. Limited.
 Chand, M. (2009). Travel Agency Management: An Introductory Text. India: Anmol
Publications Pvt. Limited.
Course Title Personality Development & Personal Grooming

Credits 02
Introduction Understand the world as a tourist product for the
Indian market
market)

*Instruction: Each department should intangible heritage of India
mention Min 3 or Max 5 course outcomes  Its importance and significance in today
 To enhance one’s personality to be industry
customers
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I Personal grooming, Personality enhancement 20
Definition of Grooming
Importance of Grooming
Grooming Standards
Introduction to personality Development
Factor affecting personality
SWOT Analysis
Stress management & time management

Define Stress and how it affects us
Stress Management at work
What is Time Management
Importance of Time Management
II Presentation skills 20
Importance of Presentation Skills
Aspects of Presentation
Content
Content Delivery
Communication
Verbal
Non - Verbal
Mock Interviews
Meaning of Mock Interview
Quality Expected in a Mock Interview
Most Common Interview questions ask in interview
III Group discussion 20
Key Rules of Group Discussion
What makes a successful group discussion
Things you must avoid in Group discussion
How do you lead a Group discussion
Writing skills: report, letters

Five Rules to begin writing
How Should a beginner start writing
7 Tips of effective writing
Steps involve in Report writing
Formal Letters
Informal Letters
 Mitra, B. (2012). Personality Development and Soft Skills. India: Oxford University Press.

 Handbook of Personality Development. (2019). United Kingdom: Guilford Publications.
 Behavior in Organizations: An Experiential Approach. (2009). United States: McGraw-
Hill Irwin.
 Sharma, R., Sharma, A. (2021). Time Management is Life Management. India: Diamond
Books.
 English Prose And Computer Writing Skills (According to Minimum Uniform Syllabus
Prescribed by National Education Policy). (2021). (n.p.): SBPD Publishing House.
Course Title Rail Cruise & Tourism

Credits 02
Introduction Understand the world as a tourist product for the
Indian market
market)

*Instruction: Each department should intangible heritage of India
mention Min 3 or Max 5 course outcomes  Its importance and significance in today
 To enhance one’s personality to be industry
customers
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I Evolution of Rail travel (India & International) 10
 History of Railways
 History of Railways in India
 Types of Railways
Current Scenario & Future of train travel

 Progress from 20th to 21stcentury
 Future of railways through 21stcentury

II Evolution of Cruise Tourism (India & International) 10

 Evolution of Cruise /Water ways in India &
Internationally

Definition of Cruise tourism
 Types of Cruises
 Reasons to recommend a Cruise holiday
 Typology of Cruise passengers
 Growth (Statistics) of World Cruising market &
Contribution of India
III Current Scenario & Future of Cruise tourism 10

Internationally
 Definition of Cruise tourism
Current Scenario & Future of Cruise tourism

Internationally

 Tourism Destination Management. (2019). (n.p.): Mdpi AG.
 Zhao, J., Raina, A. K., Gupta, D. (2010). Tourism Destination Management:
Principles and Practices. India: Kanishka Publishers, Distributors.
 BHATIA, A. K. (2020). Tourism Development: Principles and
Practices. India: Sterling Publishers Pvt. Limited.
 Foster, D. (1985). Travel and Tourism Management. United Kingdom: Macmillan.
 Tourism Planning and Development: a New Perspective. (2000). India: Kanishka
Publishers, Distributors.
 Agarwal, S. K., Raina, A. K. (2004). The Essence of Tourism Development:
Dynamics, Philosophy, and Strategies. India: Sarup & Sons.
Semester II Course
Description
Course Title Customer relation management
Credits 02
Introduction To understand the various types of customers
and how to service each of them
Recalling the basics of management with
interpretation and analysis of principles &
understanding practices of management
Course Outcomes  To prepare a student for a career in

*Instruction: Each department should industry and services by facilitating
mention Min 3 or Max 5 course outcomes learning in modern concepts
 Techniques and practices in the
management of human resources
 To expose the student to different
functional areas of Human Resource
Management to enhance the
effectiveness
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I Understanding customers, types & behavior 20
 Social style of people
 Expression
 Analytical
 Cost
Telephonic conversations
 Telephonic etiquette
 Types of tone
 Speaking technique
 Customer relation techniques
II Client handling 20
 Customer relation techniques
 Determine the correct tone
 Know your customer
III Roleplays 20
 The impatient customer
 The angry customer
 The dissatisfied customer
 When a customer violates your terms of service
Vocabulary building
 Read
 Research
 Passage writing

 Reinartz, W., Kumar, V. (2018). Customer Relationship Management: Concept,
Strategy, and Tools. Germany: Springer Berlin Heidelberg.
 Peelen, E. (2008). Customer Relationship Management. India: Pearson Education.
 Sheth, J. N. (2001). Customer Relationship Management: Emerging Concepts,
Tools, and Applications. India: Tata McGraw-Hill Publishing Company.
 Mukerjee, K. (2007). Customer Relationship Management: A Strategic Approach To
Marketing. India: Phi Learning.
 Customer Relationship Management. (n.d.). (n.p.): Vikas Publishing House
Course Title Computer skills

Credits 04

effectiveness
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I Microsoft word 20
 Evolution of Cruise /Waterways in India &
Internationally
II Basics of Microsoft excel 20

Internationally
 Typology of Cruise
passengers
III Microsoft PowerPoint 20

Internationally
 Typology of Cruise
passengers
Email etiquette
 Basic etiquette of email
Video making Project- making video of the city wrt a pre-

decided theme PPT exercises
 Project- making video of the city writ a pre-decided
theme
 PPT exercises
 Maluth, J. M. (2016). Basic Computer Knowledge. (n.p.): Independently Published.

 Shank, J. A., Smith, J. R., Hoggatt, J. P. (2018). Century 21 Computer Skills and
Applications, Lessons 1-88. United States: Cengage Learning.
 Stephen, M. (2008). Teach Yourself Basic Computer Skills, Windows XP Edition. United
Kingdom: McGraw-Hill Education.
 Habraken, J. (2021). Microsoft Office Inside Out (Office 2021 and Microsoft 365). United
States: Pearson Education.
 Foulkes, L. (2020). Learn Microsoft Office 2019: A Comprehensive Guide to Getting
Started with Word, PowerPoint, Excel, Access, and Outlook. United Kingdom: Packt
Publishing
Course Title Principles of Management

Credits 04

effectiveness
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I Introduction to Principles of Management 10
Definition,
Concept & Importance of Management,
Management as Science,
Management as profession
Decision making & problem-Solving, Developing &

managing Managers
Decision making & problem-Solving,
Importance of Decision making
Limitations & Advantages
Decentralization
Delegation of Authority.
Developing & managing Managers
II Applying Management theories in practice 10
Henry Fayol’s,
F W Taylor’s
Essentials of PoM
Management by Objectives
Concept of Line & Staff structure, Matrix origin

Concept of Line & Staff structure,
Matrix origin
III Functions of Management 10
 Planning its Nature & Importance
 Types of Plans
 Hierarchical plans,
 Standing plans,
 Single-use plans, and
 Contingency plan
Control
Motivation
Techniques of Control Monetary & Non Monetary
Leadership,
Organizational Environment
 Reece, M., Authors, C., Parboteeah, P., Weiss, J. W., Parks-Leduc, L., Shah, A., Leopold, J
., Muldoon, J., White, M. A., O'Rourke, J. S., Pierce, J. L., Leduc, L. M., Terjesen, S., Gard
ner, D. G., Hartmann, E., Lambert, J., Cortes, A. H., Bright, D. S. (2019). Principles of
Management. United States: OpenStax, Rice University.
 Management: Principles and Practice. (2011). India: Jaico Publishing House.
 Raina, R. (2018). Change Management and Organizational Development. India: SAGE
Publications.
Course Title Human Resource

Credits 04

effectiveness
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I Introduction to HRM 20
 Pre-Industrial Revolution & Post- Industrial
Revolution
 Personnel Manager v/s HR Manager – role, duties, etc.
Role of Personality in HRM

 Type A & Type B Personality – link to managing
people
Four Pillars of HRM

 Recruitment & Selection
 Compensation & Benefits
 Training & Development
 Performance Management
Recruitment & Selection

 Sources, methods, process, newer methods
 HR Planning
 Job description
II Compensation & Benefits 20
 Salary breakup – understanding components – Basic
Salary, HRA, etc.
 CTC & Annual Benefits – PF, LTA, Medical
allowance & insurance, Gratuity Personality tests in
use today –
 Big Five test, etc.
Perception in HRM
 How to manage perception v/s shortcuts to judging
 Variable Pay – its link to Performance Management
 Deductions – Professional Tax, Income Tax, etc.
 Non-financial motivation v/s monetary benefits
III Training & Development 20
 Need for training
 Training process – TNIA, Training Calendar, Budget,
Evaluation
 Types of training; methods of training
Diversity Function in HR
 People with Disability
 Women in workplace
 Quality of work life
 Grievance Handling process
 Kaufman, B. E. (2019). Managing the Human Factor: The Early Years of Human

Resource Management in American Industry. United States: Cornell University Press.
 Managing Human Resources: Personnel Management in
Transition. (2009). Germany: Wiley.
 Managing Human Resources: Human Resource Management in Transition. (2013). United
Kingdom: Wiley.
 Steen, S. L., Wright, P. M., Noe, R. A., Hollenbeck, J. R., Gerhart, B. (2019). Human
Resource Management. Canada: McGraw-Hill Education.
 Cardy, R. L., Gomez-Mejia, L. R., Balkin, D. B. (2001). Managing Human
Resources. United Kingdom: Prentice Hall.
 Human Resource Management: Issues, Challenges and
Opportunities. (2011). Canada: Apple Academic Press.
Course Title Heritage Management

Credits 04

effectiveness
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I Definition of heritage, scope, and classification 20
 Definition of Heritage
 Definition and background of Heritage management
 Scope of Heritage (what does it cover)
 Classification of different elements of Heritage with
example
 Need of heritage management
 International organizations, Indian Governmental
bodies and someone-governmental organizations that
play important role in Heritage management
 Connection with Tourism Industry
Product Designing
 Guidelines for designing a Heritage Management
Product for a Cultural or Natural Heritage, taking into
consideration all the aspects related to that heritage
II Introduction to Cultural Heritage 20
 Definition of Culture, its characteristics, and definition
of Cultural Heritage and its components (Tangible and
Intangible) with examples
 and explanations Need of Cultural Heritage
Management, especially with relation to
 Tourism International Organizations, Indian
Governmental and some Non-Governmental
Organizations that play an important role specifically
in Cultural Heritage Management.
 Creating a Cultural Heritage Management Plan –
Tangible Heritage
 Management of Intangible Cultural Heritage and
Organizations involved in it.
 Cultural Heritage and its relation with Tourism
III Introduction to Natural Heritage as a resource for tourism 20

 Natural Heritage: Definition and Classification with
suitable examples
 Need of Natural Heritage Management, Biodiversity
and its importance with suitable examples
 International Organizations, Indian Governmental and
some Non-Governmental Organizations that play an
important role specifically in Natural Heritage
Management
 Creating a Natural Heritage Management Plan
 In interrelation between Natural Heritage and Tourism
with suitable examples
Legislative provisions (Do’s & Don’ts, International

norms, National laws, Heritage regulations)
 Need for legislative provisions for Heritage
Management
 International rules and regulations in brief
 Indian laws and regulations for Cultural and Natural
Heritage Management and the departments that enforce
them
Issues in Heritage Management

 Man-made limitations in Heritage Management
 Natural limitations in Heritage Management
 Unexpected and unforeseen issues
 Dealing with issues: preempting and preparing or
dealing with them when they occur. Along with
suitable examples

 Values in Heritage Management: Emerging Approaches and Research
Directions. (2019). United Kingdom: J. Paul Getty Trust.
 Zan, L., Onofri, F., Baraldi, S. B., Ferri, P., Lusiani, M., Shoup, D. (2016). Managing
Cultural Heritage: An International Research Perspective. United Kingdom: Taylor &
Francis.
 Heritage Interpretation. (2013). United Kingdom: Taylor & Francis.
 Timothy, D. J., Boyd, S. W. (2003). Heritage Tourism. Germany: Prentice Hall.
Course Title Hotel Management
Credits 03

effectiveness
Units Given Below
UNITS
Unit CONTENT NUMBER

Number OF
LECTURES
I Introduction to hospitality & hotel industry 05
Growth of Hotel industry
Growth of hotel industry in India
Classification of hotels

II Departments & functions 20
Front Office
Housekeeping
Food Production
Food and beverage
Relation of tourism & hotel (& travel desk)

Importance of hotel in Tourism
Travel agencies and reservation activities
Accommodation and services
Restaurants, events catering and other services
Travel desk and transport services
III Departmental organization & staffing 20
Front Office Hierarchy and roles and responsibilities
Housekeeping Hierarchy and roles and responsibilities
Food Production Hierarchy and roles and responsibilities
Food and beverage Hierarchy and roles and responsibilities
Brief introduction of software used in various departments

(CRS)
Management information systems
Need for MIS
Features of software
 Hotel Management and Operations. (2007). United Kingdom: Wiley.
 Professional Hotel Management. (2002). India: S. Chand.
 Hotel Accommodation Management. (2017). United Kingdom: Taylor & Francis.
 The Cornell School of Hotel Administration on Hospitality: Cutting Edge Thinking and
Practice. (2011). Germany: Wiley.
 Clarke, A., Chen, W. (2009). International Hospitality Management. Netherlands: Taylor
& Francis.
Course Title Case Study or Live Projects

Course Code PPCTTM214P
Credits 03

effectiveness
Units Given Below
Theory
Unit CONTENT NUMBER

Number OF
LECTURES
I Case studies: 23
 Students have to work on an existing topic related to
tourism. They are working the current case study of
Air India.
 The study is based on the history, take over, function,
marketing, business function, strategies, current
scenario and the future
II Live projects: 22
 Students are asked to find certain locations of Mumbai
and conduct walking tours.
 They need to find out about the location, its history,
monuments, the people, culture etc.
 After gathering the information, they need to market
this and conduct tours all by themselves.
 They will be coordinating with the tourist all by
themselves. While conducting tours, photos will be
taken and submitted including short videos.
 Ellet, W. (2007). The Case Study Handbook: How to Read, Discuss, and Write
Persuasively about Cases. United Kingdom: Harvard Business School Press.
 Ellet, W. (n.d.). The Case Study Handbook, Revised Edition: A Student's Guide. United
States: Harvard Business Review Press.
 Andrews, S. (2021). The Case Study Companion: Teaching, Learning and Writing
Business Case Studies. United Kingdom: Taylor & Francis.
 Hak, T., Dul, J. (2008). Case Study Methodology in Business
Research. Germany: Butterworth-Heinemann/Elsevier.
 Dufour, S., Hamel, J., Fortin, D. (1993). Case Study Methods. United States: SAGE
Publications.
 Gerring, J. (2006). Case Study Research: Principles and Practices. United
States: Cambridge University Press.
 Yin, R. K. (2017). Case Study Research and Applications: Design and Methods. United
States: SAGE Publications.
Evaluation Pattern for Semester I & II
Semester-end Examination (60 Marks)
Q.1 (Unit 1) to be set for 15 marks (Any 3 out of 5 questions)

Q.4 (All units ) to be set for 15 marks (Any 3 out of 5 questions)
Continuous Internal Evaluation (40 Marks)
Sr. Particulars Marks

No.
1 One class test to be conducted in each semester 10 marks
2 Overall conduct as a responsible student, mannerism and 05 marks
articulation and exhibit of leadership qualities in organizing
related academic activities
3 Research Project/ Book Review/ Research Paper Review/ Survey/ 25 marks
Field Work Project/etc.
For Master of Tourism & Travel Management department Faculty:
Live Project or Case Study Examination will be of 100 marks.

Evaluation will be done on the basis of on field work & report.
This Syllabus is prepared by:
Members of the Syllabus committee Designation

Chef Amol Rawool Co-ordinator
Prof. Noel Fernandes Asst. Co-ordinator
Prof. Shilpa Borkar Faculty
Prof. Anita Chandrashekhar Faculty
Prof Arun Selvaraj Faculty

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Programme Specific Outcomes

PSO 1 Establish knowledge beyond academia and curriculum.

 Conventional Chalk & talk method

Course No. Course Title Credits Course Course Title Credits

Course Title Cultural Heritage of India

Course Outcomes  Being able to understand the tangible and

Units Given Below

Unit CONTENT NUMBER

Indian Arts & Crafts (Folk, Tribal, classical)

Paintings & Sculptures of India Architecture

Course Outcomes  Learn each state in detail with its various

Units Given Below

Unit CONTENT NUMBER

South zone wise study of places of tourist interest (zone-

East zone wise study of places of tourist interest

Reading List (Books)

Course Outcomes  Learn each country in detail with its

Units Given Below

Unit CONTENT NUMBER

Currencies, national airlines, languages of major countries

North America- USA, Canada study of places of tourist

Europe- West, Central, East, Scandinavia, Mediterranean

 Reisinger, PhD, Y., Dimanche, F. (2010). International Tourism. United Kingdom: Taylor & Francis.

Course Outcomes  Learn each country in detail with its

Units Given Below

Unit CONTENT NUMBER

Theories of tourism & Models

Reading List (Books)

Fundamental Of Tourism And Travel. (2008). India: Isha Books.

Course Title Travel Agency Management

Course Outcomes  Understand how travel and tourism grew

Units Given Below

Unit CONTENT NUMBER

Health Regulations & Customs regulations,

Reading List (Books)

 Management Of Travel Agency. (2008). India: Isha Books.

Course Title Personality Development & Personal Grooming

Course Outcomes  Being able to understand the tangible and

Unit CONTENT NUMBER

Stress management & time management

Writing skills: report, letters

 Mitra, B. (2012). Personality Development and Soft Skills. India: Oxford University Press.

Course Title Rail Cruise & Tourism

Course Outcomes  Being able to understand the tangible and

Unit CONTENT NUMBER

Current Scenario & Future of train travel

II Evolution of Cruise Tourism (India & International) 10

III Current Scenario & Future of Cruise tourism 10

Current Scenario & Future of Cruise tourism

Reading List (Books)

Course Outcomes  To prepare a student for a career in

Units Given Below

Unit CONTENT NUMBER

Reading List (Books)

Course Title Computer skills

Course Outcomes  To prepare a student for a career in

Units Given Below

Unit CONTENT NUMBER

II Basics of Microsoft excel 20

III Microsoft PowerPoint 20