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OTB - Lecture Notes 7 - Organizational Culture, Change and Development
OTB - Lecture Notes 7 - Organizational Culture, Change and Development
ORGANIZATIONAL CULTURE
Organizational culture might also refer to the pattern of basic assumptions invented,
discovered, or developed by a given group as it learns to cope with its problems of
external adaptation and internal integration that has worked well enough to be considered
valid, and therefore, to be taught to new members as the correct way to perceive, think,
and feel in relation to those problems”. Also, organizational culture might refer to pattern
of values, norms, beliefs, habits, attitudes, principles and assumptions may be unwritten
or non-verbalized behaviour that describe the way in which things get done; to give the
organization its unique character.
Organizational culture affects the way people and groups interact with each other, with
clients, and with stakeholders. Ravasi and Schultz (2006) state that organizational culture
is a set of shared mental assumptions that guide interpretation and action in organizations
by defining appropriate behavior for various situations. At the same time although a
company may have their "own unique culture", in larger organizations, there is a diverse
and sometimes conflicting cultures that co-exist due to different characteristics of the
management team. The organizational culture may also have negative and positive
aspects.
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OTB Notes - Matovu Musa (PhD)
Disadvantages
a) Barrier to change; When shared values do not agree with those that further the
organizational effectiveness.
b) When the organizational culture does to favour the organizational environment
c) When the environment is undergoing change, some organizational values, culture
may no longer be appropriate.
d) Organizational culture might carry rigidness that failure to change despite of the
changing times.
e) Barrier to acquisitions and mergers – cultural incompatibility in considering
acquisitions and mergers with other organizations.
f) Barrier to diversity; it can be a paradox when the management wants new
employees to accept the organizational core cultural values.
There have been several attempts to classify organizational culture. Most of the
classifications are expressed in four dimensions. Following the lead by Harrison (1972)
there is much common ground between the classifications. His classification was
1. Power oriented: Competitive, responsive to personality rather than expertise
2. People oriented: Consensual, management systems
3. Task oriented: Focus on competency, dynamics of work
4. Role oriented: Focus on legality, legitimacy and bureaucracy
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Top management
Philosophy of Organizational
Selection culture
organization’s
criteria
founders Socialization
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4. Person culture; formed where all individuals believe themselves superior to the
organization. It can become difficult for such organizations to continue to operate,
since the concept of an organization suggests that a group of like-minded
individuals pursue organizational goals. However, some professional partnerships
operate well as person cultures, because each partner brings a particular expertise
and clientele to the firm.
Definitions
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will be fast on their feet, capable of developing new products rapidly and get them on
the market quickly.
5. Social trends – for example, consumers are increasingly doing their shopping at ‘big
box’ retailers and online, and people are meeting and sharing information on the
internet. There are changes in consumer needs and preferences.
6. World politics – governments in biggest world economics have changed and these
often pose special challenges for organizations, given that a number of organizations
operating in these nations are engaged in international businesses.
Types of change
Organizational change can be categorized into three types; strategic, operational and
transformational change.
1. Strategic change – is concerned with broad, long-term and organization-wide issues
involving change. It is about moving to a future state that has been defined in terms
of strategic vision and scope. It covers the organization’s purpose, mission and
corporate philosophy for employees, achieving and maintaining a competitive
advantage and for product-market development.
2. Operational change – relates to new systems, procedures, structures or technology
that will have an immediate effect on working arrangements within a party of the
organization. Its impact on people is likely to be more significant than strategic
change, thus has to be handles carefully.
3. Transformational change – takes place when there are fundamental and
comprehensive changes in structures, process and behaviours that have dramatic
effect on the way in which the organization functions.
The change process starts with an awareness of the need for change. This requires
an analysis of the situations and factors that have created it, leading to understanding
the characteristics and direction of action to be taken. Possible courses of action can
be identified, evaluated and a choice made of the preferred action.
The next critical stage is to decide on how to get from here to another level. You
introduce change, and manage emerging problems of introducing change. The
programs at this phase can include resistance to change, low stability and high levels
of stress, misdirected energy, conflicts and loss of direction, etc. there is need to
predict problems that are likely to arise out of introducing change and take steps to
manage them. The implementation of change and its related phase can be painful
and might require adequate planning and intervention measures to the likely
outcomes if change is made.
The change process takes place more smoothly with the help of credible internal or
external change agents. External and internal agents should all be involved in the
change process of the organization. Respected internal agents can do a good job
because they have to live with the consequences of their action.
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Resistance to change
Organizations and their members resist change. Change is often seen as threatening.
According to Woodward (1968) articulated that people resist change because it is seen
as a threat to familiar patterns of behaviour as well as to status and financial rewards.
We should not however, that some people welcome change as an opportunity.
Specifically, main reasons for change can be categorized into two forms: Individual and
organizational sources.
Individual sources
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6. Symbolic fears – change may affect some treasured symbols such as reserved
parking space
7. Threat to status of skill – change is perceived as reducing the status of individuals
or as de-skilling them.
8. Selective information processing – tendency of people processing information in
a manner that keep their perceptions intact. They hear want they want to hear, and
ignore information that challenges the world they have created.
Organizational sources
The following tactics have been suggested for use by change agents in dealing with
resistance to change;
(a) Education and communication – communicate to employees to help them see the
logic of a change. This clears any misinformation and misunderstandings. It also
helps in selling the need for change
(b) Participation; involvement of those opposed to change in the decision making
process, can help reduce resistance, garner more commitment and increase quality of
the change decision.
(c) Building emotional commitment – firing up employees can help them emotionally
commit to change rather than embracing the status quo
(d) Implementing changes fairly – procedural fairness is particularly important to
ensure that employees see that the change is being implemented consistently and
fairly.
(e) Cooptation – ‘buying off’ the leaders of resistance group by giving them a key role
in the change decision. This helps to get their endorsement. Ensure that they do not
aware that they are being tricked or used.
(f) Selecting people who accept change – ability to easily accept change is related
to personality.
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(g) Coercion – application of direct threats or force on the resisters; e.g.., threat to close
the department, transfer, loss of promotions, negative performance evaluation, and a
poor letter of recommendation. But this can backfire and change agents’ credibility
can drop to zero.
Components of organizations
OD interventions/Activities
The following are some of the OD interventions to bring about change
(a) Sensitivity training; also known as laboratory training, encounter groups or T-
groups. It is a method of changing behaviour through unstructured group
interactions (in a free and open environment in which members, with the help of
a professional discuss their ideas, attitude and beliefs about change)
(b) Survey feedback; is a research technique in which data are systematically
collected from organizational changes. Results are shared with employees and
helps in acceptance of change, and provide ideas for how to address areas of
concern and resistance to change.
(c) Process consultation; involves a consultant helping clients (normally managers)
to generate and analyze information they can understand and, following a
diagnosis of a problem, act upon. The information is related to organizational
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Implications
(a) A number of change are culture bound. For example, in cultures where people believe
that they can dominate their environment, individuals will take a proactive view of
change. Where people see themselves as subjugated to their environment, they tend
to take a passive approach towards change
(b) Change is one of the greatest causes of stress in organizations. Changes bring about
opportunities, demands, etc that can result into stress. The stress of change should
be managed appropriately
(c) Change requires managers take a close look at a number of organization process and
issues such as attitudes, leadership, work teams, etc.
(d) Change is inevitable given that the real world is turbulent, requiring organizations and
their members to undergo dynamic change in order to perform at competitive levels.
(e) Managers are increasingly findings that the world is one of constant and chaotic
change; and must therefore continually act as change agents.
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