Short Notes - Product Lifecycle - Factors Influencing Branding - Imc

You might also like

Download as pdf or txt
Download as pdf or txt
You are on page 1of 2

MANAGEMENT APPLICATIONS QUESTION BANK

MODULE 1:-

1. Describe Marketing and its features.


2. Discuss 4P’s of Marketing
3. Discuss various types of Product development strategies
4. What is Price Management & Discuss the Factors affecting pricing decisions.
5. Discuss different Pricing Strategies
6. Explain various types of Distribution channels.

SHORT NOTES
• Product Lifecycle
• Factors influencing Branding
• IMC

MODULE 2:

1) What is Production Management? Explain its Scope.


2) Explain the Steps in Production, Planning and Control.
3) Bring out the Concept of Productivity.
4) Define TQM and Explain its main Features.
5) Explain the Principles of TQM.
6) What is Quality Circles? Explain its features.

SHORT NOTES:
• ISO- 14000
• ISO- 9000
• Inventory Management
• Quality Circles
• Dispatching and Follow up

MODULE 3:

1. What is HRM? Explain its features


2. Explain the functions of HRM
3. Explain the process of HRP
4. What is HRD? Explain the methods of developing Human resource.
5. What is Performance Appraisal? Explain its benefits.
6. Explain the various methods of Performance Appraisal.
7. What is Employee Retention? Explain its techniques.
8. What is Leadership? Explain different styles of leadership.
9. What is motivation of Employees? Explain its benefits.
10. What are the factors influencing Motivation?
SHORT NOTES:

• Qualities of a Good Leader.


• Maslow’s theory of Motivation.
• Theory X and Theory Y.

MODULE 4:

1. Explain Meaning and Features of Financial Management


2. Explain the functions of Financial Management
3. Explain the benefits and importance of Capital Market
4. Explain the process of Capital Budgeting.
5. Explain various constituents of Capital Market.
6. Write a Note in Demat account and Explain its benefits.

SHORT NOTES:

• Futures
• Distinguish between Fundamental and Technical Analysis
• Venture capital
• Factors affecting Capital Structure.

You might also like