Trimester 3, 2020

Standard Paper

SBL1300A
Business Environments & Markets

STUDENT ID: A A 1 8 5 2 0 3 BC

STUDENT NAME: Sudeepa Angulugaha

LECTURER: Milinda Mendies

SECTION A

1) b
2) a
3) c
4) d
5) d
6) b
7) a
8) a
9) c
10) d
11) a
12) b
13) c
14) b
15) c
16) b
17) c
18) a
19) c
20) a
 SECTION B

1)
 Exporting, Direct investment, Joint ventures, U.S commercial centres.

 1)Can extend sales life of existing product, 2) Can reduce the

dependence of markets you have developed, 3) Can exploit corporate
technology and know-how.

Ex- 1) Price can be lowered to allow new customers to buy it.

Change place– Products can be sold in different countries or
territories to gain more sales. Change promotion– Different
advertising or sales promotion techniques can prolong the life of the
product, giving it a new image.