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Total No.

of Questions : 39

Code No. June/July, 2010

27

BUSINESS STUDIES
Time : 3 Hours 15 Minutes ( English Version ) SECTION A I. Answer all ten questions in a sentence each. Each question carries one mark. 10 1 = 10 1. 2. 3. 4. 5. 6. 7. 8. 9. Give an example of Analytical industry. State any one element of marketing mix. Expand O.G.L. Mention any one of the dealers in stock exchange. Expand I.D.B.I. Give the meaning of Tramps. Who is an Insured ? What is Business ethics ? State any one career opportunity in foreign trade. Max. Marks : 100

10. Write any one type of accounting package.

SECTION B II. Answer any ten of the following questions in not more than two sentences each. Each question carries two marks. 10 2 = 20 11. What is Air-conditioning ? 12. Mention any two disadvantages of Newspaper advertising. 13. Give the meaning of Network marketing. 14. Write any two advantages of Foreign trade. 15. State the meaning of Debenture. 16. What is Venture capital ? 17. Give the meaning of Mutual funds. 18. What is dematerialisation of shares and debentures ? 19. Write the meaning of core banking. 20. What is double insurance ? 21. What is consumer protection ? 22. State the meaning of database management system.

SECTION C III. Answer any six of the following in not more than fifteen lines each. Each question carries five marks. 6 5 = 30 23. Explain any five principles of Plant layout. 24. Explain any five benefits of Advertising. 25. Write any five differences between Home trade and Foreign trade. 26. Briefly explain the various types of Debentures. 27. Explain any five functions of Stock Exchange. 28. State career opportunities in insurance sector. 29. Explain the different types of Warehouses. 30. Explain the social responsibilities of business towards government. 31. Write briefly any five rights of consumers. SECTION D IV. Answer any three of the following in not more than thirty lines each. Each question carries ten marks. 3 10 = 30 32. Explain briefly the qualities of a successful salesman. 33. Briefly explain the import trade procedure. 34. Who is a speculator ? Discuss the various types of speculators. 35. What is marine insurance ? Explain the types of marine insurance policies. 36. Distinguish between Road transport and Railway transport. SECTION E ( Practical oriented questions ) V. Answer any two of the following. Each question carries five marks : 2 5 = 10 37. List out any five insurance companies in private sector. 38. As a businessman, what resources are required by you for successful implementation of E-commerce ? 39. Prepare a list of any five products and suggest suitable media of advertisement.

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