PRICE

Bottom-Up pricing

The most prevalent method for architects to determine charges is bottom-up pricing. It's a

straightforward addition problem: add up all of your expenses and add a profit margin. You'll

need to factor in items like staff pay and benefits, overhead (such as marketing and printing),

and office space when calculating expenditures. Most firms set fees by role (principal, PM,

senior architect, intern), but exclude non-billable team members like as HR and office

administration. Don't forget about the support staff; they help the office run smoothly and

keep everyone focused on billable customer business. You should review your rates at least

once a year to ensure that you've taken into account inflation, cost of living adjustments, and

wage increases. Billing for project management is also an option. Most businesses undervalue

their management skills: combining consultants, suppliers, and owner needs, for example, is a

difficult task. Charge it, and charge it fairly. Rates vary widely depending on your region,

project categories, and years in company, but check below for some examples of firms and

projects.

USING HOURLY FEE WITH BOTTOM-UP PRICING

Title Hourly rate Hours Total

Junior designer 300 TK 250 75000 TK
Architect 1000 TK 200 2,00,000 TK
Project Manager 1500 TK 100 1,50,000 TK
Principal 2000 Tk 30 60,000 TK
Profit (20%)    
Pricing of the furniture

Market Penetration
Strategy: Owing to the
furniture company, HATIL
follow broad
low-cost differentiation that
facilitates them offer wider
variations in reasonable prices.
They
penetrate the market by
following their renowned two
strategies: “Buy 12 Get 1
Free” and
“100% Termite Free
Guarantee”. In terms of
first one, customers are
allowed to grab the
opportunity for this offer by
purchasing 12 pieces of
furniture in the time frame of
three years
upon receiving one piece of
furniture for free based on the
average value. This reward is
given
for regular buyers to retain the
customers showing that they
care their loyal customers
because of
having faith on them.
Market Penetration
Strategy: Owing to the
furniture company, HATIL
follow broad
low-cost differentiation that
facilitates them offer wider
variations in reasonable prices.
They
penetrate the market by
following their renowned two
strategies: “Buy 12 Get 1
Free” and
“100% Termite Free
Guarantee”. In terms of
first one, customers are
allowed to grab the
opportunity for this offer by
purchasing 12 pieces of
furniture in the time frame of
three years
upon receiving one piece of
furniture for free based on the
average value. This reward is
given
for regular buyers to retain the
customers showing that they
care their loyal customers
because of
having faith on them.
Market penetration Strategy: Home Architects follow broad low-cost differentiation as a
result of the furniture firm, which allows them to offer a greater range of products at
reasonable rates. They break into the market by employing their well-known two strategies:
"Buy 12 Get 1 Free" and "100% Termite Free Guarantee." In terms of the first, clients can
take advantage of this offer by purchasing 12 pieces of furniture over the course of three
years and obtaining one piece of furniture free of charge depending on the average value.
This award is given to regular buyers to keep them as clients, demonstrating that they value
their loyalty and trust in them.
 Budget
Resource allocation, planning, coordination, control, and motivation are the primary goals of
budgeting. Budgeting, on the other hand, is a key tool for making decisions, assessing
business performance, and anticipating income and expenses. It may be easier to handle
limited resources effectively with adequate budgeting.

list all your expenses:

 These are the monthly cost of Home Architect

Rent 1,50,000TK
Salary for the workers 2,00,000TK
Facilities cost 30,000TK
Equipment cost 50,000TK
Material 50,000TK
Total cost 3,80,000TK

 Digital marketing cost of Home Architect

Social media cost and Website cost 1,00,000TK

Google serp(paid and organic) 1,00,000 TK
GDN 1,00,000 TK
Contextual Ads 1,00,000 TK
YouTube Ads ads social media Ads 1,50,000TK
Website 70,000TK
Total Cost 5,20,000TK

Monthly cost

From all of this cost we have monthly cost, quarterly cost, and yearly cost. Like Rent, salary
of the workers is our monthly cost.

Quarterly cost.

Our facilitates, equipment, material cost , GND are our quarterly cost.

Yearly Cost.

Most of the digital marketing cost are our yearly cost.

Last year we have crossed the break-even margin and made 10 lakh profit but due to our over
expenses we haven’t made much of profit form the business. This year our plan is very
simple and we planning to open our own outlet for the business which will not only increase
our sale and also will allow us to entry in competition with Hatil and our furniture company
we need base amount of investment and which we don’t have it with us. So, we planning to
sale 10% of company equity for 50 lakhs. As our plan is simple our job it full fill our
customer wants and need with the best quality furniture and decoration of their own choice.