Download as pdf or txt
Download as pdf or txt
You are on page 1of 15

Charismatic leaders occasionally develop a sinister side-a tendency to manipulate and take

advantage of followers. Here’s a probing analysis of why this happens, and how to avoid it.

i%e Charismatic Leader as ~arc;issist:


Understandingthe Abuse
of Power
DANIEL SANKOWSKY

T oday’s discussions of leadership empha-


size organizational learning and follower
empowerment-conditions that promote mu-
What enhances this power and what pre-
disposes a leader to abuse it? This article sug-
gests that several factors are likely at work.
tual respect and dialogue. First, the simple fact that charismatic leaders
In this environment, one would expect have heightened symbolic power makes fol-
leaders to be less autocratic and more careful lowers more susceptible to their influences.
in wielding the power that comes with their Second, the leader’s psychological makeup is
position. This is clearly not always the case. In itself a factor. A narcissistic leader tends to
fact, leaders can hide behind seemingly liber- abuse symbolic status. When a leader is both
ating concepts such as empowerment to en- charismatic and narcissistic, he or she is likely
act subtle abuses. to successfully abuse the power of symbolic
This article focuses on one special kind of status-that is, to induce followers to buy into
power and its abuse. Labeled here as “sym- abusive behaviors.
bolic status,” it refers to a psychological phe- Accordingly, the approach taken here is
nomenon-the tendency for followers to tac- to first focus on power from behavioral and
itly regard leaders as parent figures, a typological standpoints, and then to examine
tendency that becomes pronounced in the the abuse of power, notably the power of
presence of charismatic leaders. This particu- symbolic status. We then shift the focus to
lar power is important because of its funda- look at the typical follower’s response to
mental impact on the followers’ perceptions abuse, and we illustrate this with three sce-
and beliefs. Abuse of this power can insidi- narios. Next comes a discussion of how abuse
ously and significantly undermine the follow- of power in the presence of charisma and nar-
ers’ psychological well-being. cissism impacts followers. The article ends

1 would like to gratefully acknowledge the support of the following colleagues:


Professors Chris Argyris, Joel Corman, and Suzyn Omstein.
57
with recommendations on how leaders can
avoid inadvertent abuse of symbolic status.

POWER: BEHAVIORAL AND


TYPOLOGICAL CONSIDERATIONS
Kenneth Thompson and Fred Luthans’ be-
havioral model provides a framework for un-
derstanding how power is acquired and exer-
cised. It focuses on the interactions between
antecedent conditions, behaviors, and conse-
quences for both leaders and followers.
This model describes the use of power
Daniel Sankowsky is an associate profes- (the exercise phase) as a series of nine steps.
sor of management and chairperson of the Step one includes the antecedent conditions
management department at Suffolk Universi- for both leader and followers, consisting of
ty in Boston, Massachusetts. He received his their separate assessments of the leader’s per-
doctorate in mathematics from the Universi- sonal strength and organizational backing.
ty of California in 1967. He has since ex- Step two is the leader’s influence attempt. This
panded his research interests to include or- behavior amends the followers’ antecedent
ganizational behavior. Dr. Sankowsky is the conditions (step three). Stepfour refers to how
author of the book Unlocking: A Guide to followers respond-their behaviors, in terms
Creative Living (University Press of America, of public compliance and private conviction.
1987). He has pursued the connection be- Their response engenders consequences for
tween managing, teaching, and counseling the leader (stepfive), in terms of strengthening
in a variety of ways, focusing on such issues or weakening his or her position, which,
as abuse of power and learning anxiety. In along with organizational outcomes, changes
recent years, his articles have appeared in antecedent conditions for the leader (step six).
such journals as the Journal of Management In step seven, the leader subsequently re-
Education, Human Resource Management, sponds to followers. The nature of that re-
and Psychotherapy. He lives with his wife in sponse has consequences for followers (step
Wayland, Massachusetts. eight), moderated by the impact of external
sources (step nine).
Consider an example: The director of
nursing at a subacute facility was held in high
regard by her superiors and known to be well
“networked” within the profession (step one).
She insisted that her staffers continually add
new responsibilities to their workloads, well
beyond the duties listed in their job descrip-
tions (steps two and three). Her nurses, al-
though often overwhelmed, nonetheless com-
plied with her ever-shifting agendas (step
four), generally believing they made sense.
This consolidated her position (step five) and
generally had positive organizational results
(step six). There were enough problem cases,
however, that the director did have to address
complaints from patients’ family members

58
about the nature of the health care provided. communication. The attendant responsibility
Whenever this happened, she tended to is the free exchange of clear and unbiased in-
blame staff (step seven), who were burdened formation and the granting of respect for the
with trying to correct the problem (step eight) followers’ views.
in the context of a hostile external environ-
ment (step nine).
Symbolic Status as Transference
The term “symbolic status” has its origins in a
Types of Power concept known in psychoanalytic circles as
Power is often defined as the capacity for one transference. This occurs when clients “sym-
social unit (e.g., the leader) to determine the bolize” their therapists as parents. Various
behavior of another (e.g., followers). General- management theorists have explored the par-
ly included in this view are the notions of de- allels between the leader-follower relation-
pendency and control: the leaders’ ability to ship and the therapist-client relationship.
determine their followers’ behavior stems at Specifically, they suggest that transference is a
least in part from the followers’ dependency phenomenon that inheres in both relation-
on leaders. This, in turn, is based on leaders’ ships. This means that followers tend to be
control over the various aspects of organiza- highly motivated to gain the leader’s person-
tional life affecting followers or perceived as al approval and are highly affected by the
needed by the followers, such as material re- leader’s actions and beliefs. Followers are vul-
sources and organizational advancement. nerable to the way a leader communicates,
A “type” of power can be defined in terms particularly with respect to philosophies or vi-
of its source, area of control, related managerial sions, interpretations of shared events, and
function, and managerial responsibility to the proposed courses of action. The motivation
followers. For example, the type of power that and vulnerability described go beyond the
might be called reward or remunerative power present-based “normal” reactions to a leader.
has as its source a leader’s access to physical The power of symbolic status, rooted in pow-
and financial resources, which allows the erful, unconscious drives, enhances a leader’s
leader to control their distribution. The atten- potential to fundamentally alter followers’
dant management function is the implemen- perceptions, emotions, and thoughts.
tation of allocation and compensation prac- In the story of the nursing director intro-
tices. The attendant responsibility is to duced earlier, the staff showed a strong trans-
provide materially for followers in an equi- ference reaction toward their leader. They
table manner. felt “little” in her presence. They sought her
approval on a personal level and were intim-
idated by her mood swings. One outsider ob-
Symbolic Status served: “She’s like the parent in a dysfunc-
As indicated, the focus here is on the predis- tional family.”
position for followers to treat leaders as par- The recent departure of studio head Jef-
ent figures-to mentally construct their rela- frey Katzenberg from Walt Disney reveals el-
tionship with leaders on child-parent terms. ements of transference in his relationship
In other words, followers view leaders as peo- with chairman Michael Eisner. Observers
ple from whom they are driven to seek ap- such as entertainment impresario David Gef-
proval. This predisposition constitutes a fen report that Katzenberg sought Eisner’s
source of leader power that we can call sym- approval and praise with singular determina-
bolic status. It affords leaders some measure of tion, aiming to be his “number one son.” Both
control over their interpersonal relationships men, according to Geffen, were mirroring as-
with followers and ultimately over the belief pects of their relationships with their own fa-
systems that followers adopt. The manage- thers in establishing the distance between
ment function associated with such control is them. For example, possibly because of the

59
EXHIBIT 1
STEPSINTHEEXERCISEOFTHEPOWEROFSYMBOLICSTATUS

STEP ONE: strength of leader’s symbolic status, based on prior actions,


demonstrated knowledge, values, personal qualities
STEP TWO: leader’s influence attempt: promotion of vision, request for course
of action, interpretations of events (communication process)
STEP THREE: strength of leader’s symbolic status, updated by influence attempt
STEP FOUR: followers’ response in terms of public compliance and also private
conviction
STEP FIVE: consequences for leaders; effect on strength of symbolic status
STEP SIX: changed antecedent conditions for leaders, including organiza-
tional outcomes resulting from leader and follower actions
STEP SEVEN: leader response to followers, based on perceived level of follower
compliance and on organizational outcomes
STEP EIGHT: consequences for followers, including effect on psychological well-
being
STEP NINE: moderating effect on consequences from outside agencies

aloofness of his father, Eisner was reluctant to what can be termed abusive attempts to in-
praise Katzenberg for his accomplishments, fluence. In the face of such abuse, followers’
notably the success of “The Lion King.” responses often demonstrate a pattern of
This transference reaction is obviously public compliance without private conviction.
even more pronounced when the leader is a But, followers may see a charismatic leader’s
parent. In the recent case of the Haft family, qualities, knowledge, actions, and values (in
owners of a Washington-based real estate step one) in so positive a light that these per-
firm, the emotionally charged push and pull ceptions actually sway many of their private
between father and son led a state of ongoing convictions, bolstering leader power (step
litigation and maneuvering to win over other five). When leaders are also narcissistic, their
family members. One can surmise that the tendency to promote grandiose and unrealis-
need for approval and acceptance likely tic visions often leads to poor follower and or-
played a role in this course of action. ganizational outcomes, creating new an-
The behavioral model can be linked to the tecedent conditions (step six). These setbacks
power of symbolic status. First, consider the provoke leaders to blame followers (step sev-
leader’s strength (step one) in terms of his or en) and to question their compliance and con-
her persona, as demonstrated by prior ac- viction. This creates negative psychological
tions, knowledge, values, and personal quali- consequences for followers (step eight) who
ties. Then view the influence attempt (step accept the blame, not able to challenge the
two) in terms of the way the leader commu- leader even in their own minds.
nicates: how does he or she promote a vision,
direct a course of action, or interpret shared
events? How do followers respond (step
ABUSE OF POWER
four)? This sets the stage for the remaining
steps, as indicated in Exhibit 1. There are ways that leaders, even those who
We shall use the model later to focus on are otherwise well-intentioned, may abuse a
specific type of power. Abuse of power occurs the followers a fair validation of their own
when a leader acts in a manner that manipu- views, for example, or by denying them ac-
lates an area of control for personal gain at the cess to appropriate information. Personal gain
followers’ expense-all the while avoiding in this context might include self-aggrandize-
basic managerial responsibility. Intention ment, unchallenge follower support, and ex-
may or may not be present. emption from scrutiny. In this context, the
Consider the power to reward. Leaders abusive leader avoids his or her responsibility
are in a position to grab up scarce resources to provide clear and unbiased information
for personal gain. In this context, the abusive and feedback.
leader avoids his or her basic responsibility to A distinction may be helpful. A leader
provide adequately for followers. The abuse who browbeats his or her staff shamelessly
issue here is whether or not leaders manipu- might be said to be abusing hierarchical pow-
late organizational resources (through the im- er, and a manager who shows blatant fa-
position of allocation and compensation prac- voritism in distributing perks may be abusing
tices) for personal material gain in a way that reward power. But it is when the leader tries
denies followers their share of opportunities to persuade followers that all this was for
and rewards. their own good and in the interest of the or-
Or consider the power of hierarchical sta- ganization that he or she abuses the power of
tus. Here, a leader is in a position to manipu- symbolic status.
late authority at the followers’ expense by cre- Symbolic abuse lies in the communica-
ating an excessively demanding workload; in tion process itself and need not involve prior
effect, the leader may sacrifice followers on behaviors. The abusive process includes
the altar of his or her personal mission. The withholding and concealing information, un-
abuse issue is whether or not the leader push- dermining the followers’ views, and shading
es followers to the point of burnout while still the truth to promote one’s own view. Return-
reaping the rewards of their efforts. In this ing to the Disney example, one might infer
context, the abusive leader is seen as avoiding that abuse of symbolic status occurred in Eis-
his or her basic responsibility to promote pro- ner’s communications with Katzenberg. Ac-
fessional development in followers. cording to those close to Katzenberg, Eisner
For example, Fred Bucy and Mark Shep- promised him Frank Wells’ position should it
herd at Texas Instruments were known to become available. After Wells’ death, howev-
generate an extraordinary amount of work er, the offer was not forthcoming. This ulti-
for their managers through ubiquitous mem- mately fueled Katzenberg’s anger and feel-
os and directives, constantly demanding eval- ings of betrayal and led him to confront
uation reports and performance charts. More Eisner. Although we cannot verify that the
recently, Richard Snyder of Simon & Schuster promise was ever made, Eisner had been
was fired in part because of the way he dealt known to make-and then later retract--offers
with his managers-his penchant for “chew- for movie projects that he never intended to
ing them out” and “using them up.” carry out.
Common areas of discourse with a high
potential for abuse include the leader’s vision,
his or her interpretation of shared events
ABUSE OF SYMBOLIC STATUS
(such as previous leader or follower behav-
The power of symbolic status is particularly ior), and his or her direction for a course of ac-
susceptible to inadvertent abuse because so tion. The leader may disguise a personal
much of what underlies it is tacit. This power agenda as a vision or philosophy. He or she
is abused when leaders manipulate their rela- may request the “extra mile” from followers
tionships with followers for personal gain at by representing the request as a call for spe-
the expense of the followers’ psychological cial effort to advance an organizational cause,
well-being. This might be done by denying when in fact he or she merely wants to test
61
loyalties. He or she may explain away aber- but may lead to a regression to attach-
rant behavior and make self-serving attribu- ment-type behavior which is itself
tions about others’ behaviors, masquerading based on early interaction patterns be-
them as real data and unbiased analysis. tween mother and child.
For example, a leader might use the pow-
er of symbolic status to whitewash errors in Followers themselves can trigger unre-
judgment that created organizational and in- solved issues from a leader’s past, as can var-
terpersonal problems. Or a leader who con- ious organizational events. When a leader is
tributed marginally to an eminently success- fundamentally out of touch with such inner
ful organizational initiative may glorify this pressures, he or she is most likely to play
effort in an attempt to gain the reverence of them out in symbolic terms and yet might
followers. communicate a high level of confidence in
Did the director of nursing we discussed the appropriateness of subsequent actions
earlier abuse power by continually and mer- taken. This is when the leader is most prone
curially reassigning tasks that rewrote job de- to abuse the power of symbolic status and
scriptions? Or was she appropriately reengi- when followers are most susceptible to that
neering? Was she avoiding additional work abuse.
by super-delegating, or was she empowering
her staff? If her job-changing focus concealed
Followers Responsesto
a personal agenda, then she would be abus-
Abuse of Symbolic Status
ing (hierarchical) power. And if she then tried
to convince staff that all of this constituted the In considering the range of follower respons-
kind of retraining needed for their own job es to leaders’ attempts to influence (step two
security, she would be abusing the power of of the model), abusive or not, it is helpful to
symbolic status. It might be hard for observers focus on two dimensions: compliance and ac-
to judge by the nature of the proposed job ceptance. Compliance deals with the extent to
changes alone-although a pattern begins to which followers publicly “buy into” a task or
emerge, one that seems to indicate “change philosophy or an explanation of events. Ac-
for change’s sake,” i.e., at the whim of some ceptance, on the other hand, deals with the fol-
underlying personal need on the director’s lowers’ private convictions regarding the
part. task, philosophy, or explanation. Three sce-
narios emerge around these dimensions. (In
the behavioral model, these responses consti-
FactorsContributing to tute step four.)
Abuse of Symbolic Status In scenario one, followers perceive the re-
When are leaders likely to abuse the power of quest, philosophy, attributions, or explana-
symbolic status? It is important to understand tion as abusive and do not comply with it. In
that leaders are susceptible to inner pressures. fact, they resist openly (direct confrontation
They may develop philosophies of leadership or whistleblowing). For this scenario to take
and generate visions grounded not in reality, place, leaders must be generally weak, with
but in the hope of fulfilling a symbolic quest. little visible symbolic power-or any other
As Manfred Kets de Vries notes: power, for that matter. If followers confront
them under these circumstances, the leaders
The leader and his followers wiU have a will be weaker still. In terms of the model,
regressive experience resembling a re- step five is characterized by a general de-
turn to a state of childlike bliss in which crease in power.
fantasies of omnipotence and of being With scenario two, followers perceive the
taken care of play a major role. The par- leader’s action as abusive but comply with it
allel with early childhood is striking. despite that perception. That is, they do the
Power, apparently, not only ‘corrupts’ leader’s bidding and overtly endorse his or
62
her views and actions, while covertly perceiv- ings, and also on the basis of strategies such as
ing them as politically motivated and suspect. concealing thoughts and feelings, advocating
For this scenario to take place, leaders must fixed positions, unilaterally saving face, and
be relatively strong with respect to other sending mixed messages. Each side proceeds
types of power, but their symbolic status is according to these values and strategies and
not sufficient to overturn follower skepti- assumes the other is doing the same. Both
cism. Followers remain “protected” psycho- sides tacitly “agree” not to discuss any of this.
logically against the abusive behavior. If this This set of assumptions effectively provides
scenario takes place, leader symbolic power followers with a layer of psychological pro-
remains generally constant (step five). tection against the power of symbolic status.
Finally, with scenario three, followers It makes them less likely to accept leader ex-
both publicly comply with and privately ac- planations and, consequently, less likely to
cept the behaviors and views of the leader. abandon their own views.
They believe the leader’s views are reason- Recent well-chronicled events have
able, even when these views are blatantly self- caused many followers to acknowledge lead-
serving and undermining of others. Leaders ers as potentially abusive. Leaders in all walks
in this situation are able to tap into their sym- of life have come under intense media scruti-
bolic status to overturn their followers’ skep- ny in recent years. When top officials suffer a
ticism; they can induce followers to endorse fall from grace, one might expect a carry-over
even the most extreme ideas and actions. In disillusionment toward leaders in general.
short, when leaders possess enough symbolic Nowhere is this more evident than in presi-
power, they are able to “get away with” dential politics since the Watergate scandal in
abuse-not only in a public sense, but also in 1974, which led to subsequent popular skep-
a private one-by infiltrating the followers’ ticism sparking unprecedented media inves-
belief systems and subsequent actions. This tigations and disclosures. During recent pres-
puts followers in a particularly vulnerable idential campaigns, relentless news analyses
psychological position. In terms of the behav- have tended to undermine the power of the
ioral model, step five is characterized by a candidates’ rhetoric.
general increase in leader power. In addition, the media have targeted var-
ious religious leaders as either fraudulent or
dangerously abusive of personal power, e.g.,
The Battleground Jim Bakker and Jim Jones. Even doctors,
The issue of susceptibility to abuse is critical lawyers, psychiatrists, and teachers have been
because of the psychological implications for disgraced in numerous celebrated cases (the
followers. There are forces pulling them in Pamela Smart murder case in New Hamp-
both directions. On the one hand, the power shire, for instance). Organizational figures are
of symbolic status predisposes followers to certainly not exempt (Michael Milken, Robert
believe in leaders as powerful parental figures Maxwell, Ivan Boesky, Charles Keating) nor
whose approval is sought and whose vision is are the institutions they manage (junk bond
accepted. On the other, organizational actors brokerages, savings and loan associations,
tend to subscribe to a theory of group interac- even Congress).
tion (described by Chris Argyris) that predis- Considering the strength of the forces
poses followers to be skeptical of leaders and counteracting symbolic status, it appears that
to see them as politically motivated. scenario two is the most common follower re-
This “theory of action” posits that under sponse to leader abusive behavior and to
conditions of threat (which can simply mean leader behavior in general (step four). The re-
confronting any non-routine situation), fol- sult is effectively a stalemate in which the bal-
lowers and leaders alike act on the basis of ance of power and subsequent behavior
certain fundamental values, such as control of (steps five, six, and seven) remain stable,
the encounter and avoidance of negative feel- without disrupting followers (step eight). The

63
concern here, however, is with those in- In general, a leader’s vision may project
stances in which the situation shifts into sce- personal need based on underlying neurosis
nario three. For that to happen, i.e., for a large while misreading market demand and avail-
segment of followers to internally accept ability of resources. For example, Edwin Land
whatever the leader asks, states, or promotes of Polaroid sank millions of dollars into the
without question, the leader’s symbolic status development of his dream camera, priced six
would need to increase significantly. What times higher than the successful Colorpaks
might bolster a leader’s power of symbolic then in high consumer demand. Steve Jobs,
status to that extent? Below, we explore the An Wang, and John DeLorean also appeared
role a leader’s charisma plays in such situa- to make major market miscalculations, induc-
tions, along with the psychological conse- ing investors to advance large sums of money
quences for followers. for projects that promised to be state-of-the-
art. Sometimes, charismatics may destroy a
company through wild and unchallenged
ambitions that produce an unrealistic vision.
INCREASED SYMBOLIC POWER
Consider, for example, the case of People’s
THROUGH CHARISMA
Express. Donald Burr’s expansionism under-
Why do so many charismatic leaders possess mined his original success, which was based
great symbolic power? According to prevail- on no-frills, low-cost service solidified by a
ing theories, followers regard the charismatic tight-knit workforce sharing the profits.
leader as one or all of the following: an om- In general, such analyses have examined
nipotent archetype (evoking a highly charged excessive and aberrant behavior in relation to
group transference), mystical (in touch with the vision (and to subsequent organizational
“higher truths”), heroic (perhaps derived events) and to the leader as a psychological
from past achievements), and value-driven being. That is, the focus has been on what
(concerned with the collective and able to em- went wrong within the leader and the vision
power it). Followers are willing to give up he or she created. Our main concern here, in
their self-protective skepticism because the contrast, is on the psychological impact such
charismatic leader is perceived as someone leader behavior has on followers-the inter-
they can profoundly trust. They have come to personal context, part of step eight in the be-
believe that (1) he or she will nurture and havioral model.
guide them (the leader as omnipotent par-
ent); (2) he or she knows the way and knows
the answers (the leader as mystic); (3) he or
NARCISSISTIC CHARISMATIC
she can move mountains (the leader as hero);
LEADERS AND THEIR FOLLOWERS
and (4) he or she is pure in spirit (the leader as
value-driven). Going back to steps one and Narcissism is a particularly powerful person-
three (the antecedent conditions underlying ality disorder. It generally takes the form of a
leader power), the leader’s personal qualities, grandiose sense of self-importance, a preoc-
knowledge, actions, and values are seen in an cupation with fantasies of unlimited success,
extremely positive light. power, or love, and an exhibitionist orienta-
tion. Narcissistic individuals act as if they are
entitled to receive the service of others and
The Dark Side of Charisma tend toward exploitative and manipulative
While charisma is generally considered a behavior. Elements of narcissism may have
highly positive and attractive attribute, it also inspired Disney chief Eisner’s ultimate deci-
has negative aspects. Jay Conger points out sion to release Katzenberg and to reorganize.
that there is a “dark side” to charismatic lead- Our concern here is with charismatic nar-
ership in which untrammeled ambitions and cissistic leaders-the power of charisma com-
powerful personal forces hold sway. bined with the pathology of the narcissistic
64
personality. These people are particularly of private conviction induced by a process of
likely to promote visions that reflect their own identification; those who resist will generally
sense of grandiosity (more than they reflect choose (or be forced) to leave. This only
reality) and sweep up followers along the heightens the psychological effect for the fol-
way (because of their charisma). These are the lowers left behind. They are effectively self-
leaders who approach ventures with a sure- selected for their vulnerability to the leader.
ness of self based on their own pathology For example, a male executive at a finan-
rather than on their command of information cial services company was observed by out-
or clarity of insight. In interpersonal venues, siders to have an almost Svengali-like hold
they tend to expect others to defer to them. over a large segment of his staff. In particu-
Elements of both charisma and narcissism lar, several women on his staff (and even
were probably operative in the leadership some female executives from other depart-
styles of both Frank Lorenzo, Eastern Airlines’ ments) seemed to cater to his every need.
former chief, and Charley Bryan, then head of Not-so-bemused onlookers dubbed the
the International Union of Machinists. Fol- women “Roger’s harem.” These women
lowers of both appeared to blindly accept would defend the executive’s outrageous
each leader’s version of reality. The result was and blatant attempts to raid resources from
a disastrous strike that led to the airline’s others in the organization as justifiable-his
demise and the loss of many jobs. “energy” and “creativity” put him in a class
The combination of charisma and narcis- by himself, so they reasoned-legitimizing
sism is formidable. Heinz Kohut notes that the bending of the rules and the granting of
narcissistic charismatics “have the uncanny special privileges.
ability to exploit, not necessarily in full aware-
ness, the unconscious feelings of their subor-
When Problems Arise: Leader Reaction
dinates.” In this process, some followers may
try to embrace an “omnipotent” leader, one Followers’ collusion with the leader-buying
who will fulfill their dependency needs. In into his or her belief system-puts them at
particular, a leader who is both charismatic risk. First, the charismatic narcissistic leader
and narcissistic may be able to make full use tends to promote a grandiose vision and to
of his or her symbolic power to gain follower exhort followers to put forth great effort to-
endorsement of views and actions. Because of ward achieving his or her goals. This is step
his or her narcissism, such a leader may tend two of the behavioral model. Then, those col-
toward grandiose visions and bold actions, luding followers who not only comply but
blaming others when things go wrong. Fol- privately accept this demand (step four of the
lowers come under the leader’s sway and buy model) find themselves in an untenable posi-
into actions and explanations they would or- tion. Since the leader’s grandiose outlook has
dinarily construe as excessive and self-serv- caused him or her to misread real constraints,
ing. They would see the leader’s behavior not both internal and external, the followers typ-
as abusive but rather as justifiable-an ex- ically lack the resources to implement the
pression of frustration with the limitations of mission. Despite their willingness to act in ac-
restrictive internal and external environ- cordance with the leader’s wishes- actions
ments. In fact, even when leaders fail to make born out of real conviction-organizational
a strong case for themselves, supportive fol- goals will often not be met; as a result, indi-
lowers will invariably make the rationaliza- vidual follower performance will likely ap-
tions on their own. pear substandard. We can view this as a
Not all followers will be affected so pro- change in the leader’s antecedent conditions,
foundly. Even the most symbolically power- step six of the model, in accordance with the
ful leaders will not convert all their followers attempted influence.
to the cause. They can, however, polarize fol- How does the leader react? If narcissistic,
lowers: those who comply generally do so out his or her tendency would be to hold others
65
responsible for substandard outcomes. While cal correctness in terms of dealing with her
the leader may, at first, rail at outside agencies staff’s concerns, even when these concerns
and the external environment in general for touched on her: she could “hear them,” would
undermining the mission, ultimately he or “empower” staff and “validate their reason-
she will turn inward and blame followers ing.” She encouraged a team orientation and
(step seven of the model). They are the per- of course was constantly fireengineering.N
fect targets because they have been condi- But there was another side to her leader-
tioned through their acceptance of the lead- ship style. She was often very angry and ver-
er’s belief system to maintain their collusion bally cutting whenever a problem arose.
and thus not to challenge this assessment. When she browbeat her nurses, yelling and
The leader may even question their compli- pounding her first on the table, they believed
ance: “If you were really committed, you that she was justified because of her frustra-
would have found a way to make this work,” tion at their blunders (which she unerringly
using self-sealing logic to construe the poor pinpointed). Because they could vent with
performance as proof of noncompliance. her and share problems, and because she was
Often the failure scenario is more com- also warm and supportive, they tended to see
plex. Despite unrealistic demands imposed her anger sympathetically, empathizing with
on them by the charismatic narcissistic leader, the stress of her job (which she constantly
some followers do manage to succeed-both pointed out) and understanding her volatility.
individually and organizationally, and often Outside observers (and even a few of her
dramatically. Perhaps inspired by the leader’s own nurses) saw her as irrational and power-
great drive and ability to communicate, per- hungry. In addition, they felt that she actual-
haps meshing with his or her leadership style, ly delighted in staff turnover, finding ways to
or perhaps just lucky, these individuals pro- discard anyone who confronted her or who
vide further rationale for a leader to single out had “an attitude.” They described her as sus-
others who flounder as being inherently lim- picious to the point of paranoia.
ited or flawed. The tendency to blame others when lead-
Consider the relationships financier ers are confronted with failure, whether
Bernie Cornfeld, who led Investors Overseas small- or large-scale (an individual’s poor
Services in the ‘7Os, had with his salespeople. performance or the collapse of the entire
He found a group of eager young men, mission), makes reevaluation of the vision
stoked their desire for riches, and sent them and the resources needed for mission imple-
out into the field on their own to try to sell mentation highly unlikely. Such a refusal to
mutual funds. One salesman, Lou Ellenport, reevaluate conditions and investigate the
made a financial killing in Indonesia after dis- failure constitutes abuse of symbolic status, as
playing only mediocre performance in a it involves fashioning self-serving explana-
dozen other countries. He had been given lit- tions and attributions for failure at followers’
tle guidance and even fewer resources along expense.
the way. Others were not so fortunate. Corn-
feld turned his back on them if they were not
Psychological Consequences for Followers
producing in a big way, making it clear that
they were not good enough. As Ellenport put Narcissistic charismatic leaders may be un-
it, “With Bernie, you’re either the greatest guy aware of their abuse; in blaming others they
in the world or you’re nowhere.” are masking doubts about their own self-con-
Going back to our nursing director, most fidence and deceiving themselves about their
of her staff bought into her job expansion role in the failure. How do followers respond?
agenda because she seemed the consummate They tend to collude with their leaders and
professional with a good deal of charisma. She concur with their assessment. In fact, even
was apparently a truly modern leader, a man- when a leader conceals his or her culpability
ager of the ’90s. She displayed flawless politi- in a failed venture, followers will often not
66
EXHIBIT 2 infer that it did not occur to these followers
THE STEPS FROM FOLLOWERS’ that their leaders should have provided addi-
PERSPECTIVE WITH NARCISSISTIC tional resources, perhaps in the form of
CHARISMATIC LEADERS coaching, for everyone to reach the corporate
We idolize our leader. goals. Instead, they simply believed that their
STEP ONE:
own limitations created a gap between them-
STEP TWO: We are asked to support selves and the leaders.
our leader’s vision, direc- A standard attribution model posits that
tion, interpretation. leaders and followers alike explain the fol-
lowers’ poor performance as the result of lack
STEP THREE: We continue to idolize
of ability or effort, difficulty of tasks, or ran-
our leader.
dom noise. Typically, followers of leaders
STEP FOUR: We comply with convic- with high symbolic power put forth adequate
tion. effort and are then left to conclude that their
STEP FIVE: We bolster the leader’s “badness” is due to the lack of innate ability.
Believing themselves inherently deficient,
strength.
they lose hope for success in future endeav-
STEP SIX: We do not fully succeed ors, even absent the leader’s continued nega-
and thus let him/her tive judgments. The result is often anxiety
down. and depression. Many of these followers de-
STEP SEVEN: We are blamed. velop what is known as learned helplessness,
the belief that future failures are inevitable.
STEP EIGHT: We internalize the blame.
STEP NINE: We listen only to the The Primal Institute
leader.
Consider the following saga of a Los Angeles-
based psychiatric clinic known as the Primal
Institute and its founder, Arthur Janov. Janov
began this organization in 1967 around one
only go along with the leader but even try to central idea-the primal. This term refers to
assume still more blame. They accept the the experiencing of deeply repressed emotion-
leader’s judgment and find fault with them- al pain from childhood. Janov proclaimed
selves (“I must have been inadequate”). More- that his therapeutic approach, which consist-
over, they bond even more strongly with a ed of a natural method of inducing a series of
leader who also blames external agencies (“if primals in his clients, was the only way to tru-
the rest of the world is hostile, causing our dif- ly “cure” neuroses. This was his vision, which
ficulties, then whom else can we turn to?“). he based on some startling breakthroughs in
Not surprisingly, their psychological well-be- his private practice. His mission was to suc-
ing is seriously affected by this. These psy- cessfully deliver “primal care” to his clients-
chological consequences take place at step to see them all through the process, and to
eight of the model. build a community of individuals free of “pri-
Just how powerful these psychological mal pain.”
consequences can be is illustrated both by To do so, he put together a staff of mental
Steve Jobs (creator of Apple and NEXT) and health professionals, including some former
by Lane Nemeth of Discovery Toys. Their fol- clients. They were his followers in this brave
lowers would speak of their leaders’ perfec- new world. Instantly, Janov found himself at
tion and expectations that others should like- odds with the external environment: other
wise be perfect. Many of these people felt therapists lambasted him for his claims and
diminished because they believed they could his controversial methods of treatment. After
never be as good as Jobs or Nemeth. We can some initial dramatic successes, the next gen-
67
erations of clients began to run into road- The progression from accepting the lead-
blocks. How did Janov respond after repeated er’s blame, to questioning one’s ability, to con-
lack of success in fulfilling his mission? Here is cluding that future success is impossible, is
what one former therapist had to say: devastating, quick, and generally tacit. Fol-
lowers literally do not know what hit them.
Art had always been very frustrated Their collusion with the leader is so en-
with the unwillingness of the greater trenched it remains hidden from their con-
therapeutic community to accept his sciousness as a possible contributor to their
ideas. He blamed that on their defens- learned helplessness. Their belief in the lead-
es-they were too scared to accept his er prevents them from seeing that his or her
ideas. Then, when we ran into more grandiosity and unrealistic expectations set
and more difficulty with our own them up for poor performance in the first
clients implementing his techniques, place. This learned helplessness is the ulti-
he turned around and blamed us. We mate step eight insult. Exhibit 2 summarizes
weren’t doing it right, that was why the followers’ perceptions and actions in
clients were unable to have the “right terms of the steps of the behavioral model in
kind” of primal (when they had them an environment of narcissistic charismatic
at all). Most of my fellow therapists leaders.
were very attentive to their clients and As the director of nursing example indi-
also to Art’s training methods. They cates, managers at all levels of the organiza-
should have known there was some- tion-not just the CEO-can be perceived as
thing missing in the approach. But “charismatic enough” to push their own
they idolized him-they bought into agendas with follower buy-in. It is certainly
everything he said. They never saw not uncommon to find elements of narcissism
how his huge ego was stopping him at any managerial level. A narcissistic leader
from really seeing what the problems with some degree of charisma may invoke
were. So they became plagued by self- buzzwords such as “follower empowerment”
doubt when things weren’t working. and “team building” to his or her advantage,
Some of them lost total confidence in covering up abusive communication practices
themselves as therapists. Art would more subtly than ever. This leader may sense
tell them they needed more therapy that the appearance of a consultative style
themselves and so they would go for and a politically correct delivery will drive
that. any manipulation of information under-
ground, making it doubly hard for followers
My case is somewhat different. I would to detect and making them thus even more
fight Art and argue with him-that the vulnerable.
resources for clients and therapists
weren’t there, that you had to give
more to get results. We had ideological
RECOMMENDATIONS FOR AVOIDING
conflicts. I would disobey sometimes
ABUSE OF SYMBOLIC STATUS
and do stuff with clients he disap-
proved of. He would suspend me and Even leaders who are not narcissistic (or
yell at me: “whenever we argue, I’m charismatic) can abuse their symbolic status
right and you’re wrong.” He got to me. via the same psychological mechanisms.
I tried to do it his way. Eventually, he Without charisma, the power of symbolic
fired me. Anyway, the irony of it is that status is still strong enough to induce some
I began to believe him also-maybe I followers to fully accept (with private convic-
was all wrong. Now, five years later, I tion) the leader’s vision, direction, explana-
see it more clearly-but then it was tions, and attributions. Leaders who are not
tough, even though I took a stand. necessarily narcissistic may still tend to avoid

68
looking at their own contributions to poor about the psychological well-being of their
performance. A follower who goes along with followers can work to prevent abuse by de-
the leader’s pronouncements will suffer the veloping commitment, awareness, responsi-
same psychological consequences we out- bility, and self-evaluation. Commitment in-
lined earlier. A leader may make an inadver- cludes honoring both agreed-upon external
tently self-serving attribution at the followers’ values and an inner sense of morality and
expense, but it still constitutes an abuse of fairness-and not allowing moral expediency
symbolic status. and convenience to determine decision-mak-
To minimize such abuse, it is helpful to ing. Leaders must be aware-they must de-
consider what happens in the field of psy- velop the ability to distinguish between per-
chotherapy. Since the concept of the transfer- sonal issues and an organizationally based
ence, the cornerstone of the symbolic per- vision in driving the mission and its imple-
spective, originated from that field, it makes mentation. Likewise, they must be responsi-
sense to look at the professional norms estab- ble, making the time and effort to assist the
lished to deal with it. followers’ development, separate from the
Therapists adopt certain practices and mission. Self-evaluation is important; leaders
values to prevent themselves from abusing should assess their own contributions to suc-
symbolic status. In particular, they monitor cessful and unsuccessful outcomes in a fair
any tendency to respond to clients based on and honest way, through self-monitoring-
personal agendas triggered by client actions. and by addressing follower discomfort and
They reflect on their own behaviors, paying poor performance, seeing these as signals to
careful attention to clients’ reactions, consult- re-evaluate their management of various
ing with others, and adjusting their behaviors functions, particularly the communication
as necessary. They are educated to be aware process.
of the transference phenomenon, they en-
dorse the value of taking responsibility for
their emotional issues, and they accept the ne-
CONCLUSION
cessity of self-confrontation. They understand
that abuse consists of using their power and The power of symbolic status gains its
clients’ vulnerability to deflect self-confronta- strength from the followers’ perceptions of a
tion-to avoid looking at their issues, to con- leader’s knowledge, values, and personal
ceal them from others, and to blame others for qualities. Charismatic leaders, especially,
subsequent conflict and problems. have the ability to acquire this form of pow-
Leaders should attempt to do the same- er. When a charismatic leader also has narcis-
or at least the parallel self-monitoring, where sistic traits, the vision he or she promotes
appropriate. In particular, they should criti- tends toward grandiosity, and the leader’s at-
cally examine their own behaviors, especially tempts to influence can lead to abuse of pow-
in the light of negative signals from followers, er-information is distorted and critical feed-
investigating rather than blaming. They back rejected.
should consult with others. They should be Often, followers will respond to a narcis-
aware of the general fact that specific follow- sistic charismatic leader by not only comply-
ers may trigger emotional reactions and that ing with his or her requests, but also by com-
the act of leading may itself trigger deeply ing to believe in the requests themselves
rooted feelings. With such awareness, with (private conviction). In essence, they collude
such consultation and reflection, leaders are with the leader, sometimes even sharing in
more likely to catch themselves taking advan- his or her delusional belief systems. Howev-
tage of their role and power (playing out hid- er, narcissistic leaders’ grandiose visions of-
den agendas and overreacting to triggering ten fail to materialize; this, combined with
follower behavior). the followers’ lack of necessary information,
Like psychotherapists, leaders who care often leads to individual and collective poor
69
performance. Narcissistic charismatics will failure, rather than automatically casting
generally place the blame for any failures on blame on followers.
followers, who in fact tend to accept that
blame and who consequently experience a
loss of psychological well-being. In some cas- I
es, the followers become victims of learned
If you wish to obtain reprints
helplessness.
of this or other articles in
Leaders can learn to interrupt and even
ORGANIZA~OML DMVAMICS,
prevent these destructive cycles by modifying
please refer to the special reprint
their behavior-in particular by self-monitor-
service instructions on page 80.
ing and self-confrontation. They would also
do well to adopt an investigatory approach to I

SELECTED BIBLIOGRAPHY

For fundamental definitions and discussions of transference and organizations is made power-
power in organizations, standard sources are fully by Manfred Kets de Vries in several works,
“The Bases of Social Power” (Studies in Social notably “The Leader as Mirror: Clinical Reflec-
Power, Dorwin Cartwright, editor, 1962) by John tions” (Human Relations, Vol. 42, No. 7, pp. 607-
French and Bertram Raven; Powev: Its Forms, 623, 1989) and in The Neurotic Organization
Bases, and LIses by Dennis Wrong (Harper & (Jossey Bass, 1984), with Danny Miller; and also
Row, 1979); Modern Political Analysis by Robert by Abraham Zaleznik and David Moment in The
Dahl (Prentice-Hall, 1963); Power in Organiza- Dynamics of Interpersonal Behavior (John Wiley &
tions by Jeffrey Pfeffer (Pitman, 1981); and De- Sons, 1964).
veloping Management Skills by David Whetten For further discussion of tacit interpersonal
and Kim Cameron (Harper Collins, 1991). The programmed behavior in organizations, please
behavioral model referenced here is found in “A see Chris Argyris’ works, Overcoming Ouganiza-
Behavioral Interpretation of Power” by Kenneth tional Defenses(Allyn & Bacon, 1990) and Strate-
Thompson and Fred Luthans (in Organizational gy, Change, and Defensive Routines (Pitman, 1985).
Influence Processes,Robert Allen & Lyman Porter, Sources on recent leader unethical behavior in-
editors; Scott Foresman, 1983, pp. 72-86). clude James Rosen’s “Watergate Revisited,” (Na-
Those wishing to read more about transfer- tional Review, Vol. 44, No. 13, pp. 38,1992), Tim
ence are referred to Sigmund Freud’s 1910 work, Smart and Catherine Yang’s 1990 article “The
“The Future Prospects of Psycho-Analytic Theo- Milken Scandal, Act II: Drexel and the S&Ls”
xy” (Standard Edition II: pp. 139-151), and to Anal- (BusinessWeek, May 7,1990, pp. 35-38), Thomas
ysis of Transference(Vol. 1) by Merton Gill (Inter- Clarke’s “Not A Fit Person” in New Statesman &
national Universities Press, 1982), as well as to Society (4:181, pp. 22-24, 1991) and David Aik-
Darlene Ehrenberg’s “Countertransference Re- man’s “Preachers, Politics, and Temptations”
sistance” (Contemporary Psychoanalysis, Vol. 22, (Time, Vol. 35, No. 22, pp. 12-15, 1990). A broad
pp. 563-576, 1986). The connection between context for such issues is provided by Edgar
70
Schein in his article “The Problem of Moral Ed- Schott, No Left Turns (Praeger Publishers, 1975).
ucation and the Business Manager” (Industrial Ken Auletta discusses Eisner and Katzenberg in
Management Review, Vol. 8, pp. 3-14,1966). The New Yorker (September, 1994). References on
Theories of charismatic leadership are avail- narcissism include the DSM III, or Diagnostic
able in the following pieces: Bernard M. Bass’ and Statistical Manual of Mental Disorders
1985 work, Leadership and Performance Beyond Ex- (American Psychiatric Association, Washington,
pectations (Free Press, 1985); Alan Bryman’s pp. 317, 1980); Manfred Kets de Vries, “The
Charisma and Leadership in Organizations (Sage, Leader as Mirror: Clinical Reflections” (Human
1992), Jay Conger’s The Charismatic Leader Relations, Vol. 42, No. 7, pp. 607-623,1989), and
(Jossey-Bass,1989); Jay Conger and Rabindra A. Heinz Kohut, The Analysis of the Se2f (Interna-
Kanungo’s “Towards a Behavioral Theory of tional Universities Press, 1971).
Charismatic Leadership in Organizational Set- The idea of followers taking on unrecog-
tings” (Academy of Management Review, Vol. 12, nized characteristics of the narcissistic charis-
pp. 635-647,1987); Robert J. House, Boas Shamir, matic leader is discussed by Jerrold Post in “Nar-
and Michael B. Arthur’s “The Motivational Ef- cissism and the Charismatic Leader-Follower
fects of Charismatic Leadership: A Self-Concept Relationship” (Political Psychology, Vol. 7, No. 4,
Based Theory” (Organization Science,Vol. 4, No. pp. 675-688,1986). The Cornfeld saga is chroni-
2, pp. 1-17, 1993); Manfred Kets de Vries and cled in Do You Sincerely Want To Be Rich? by
Danny Miller’s “Narcissism and Leadership: An Charles Raw, Bruce Page, and Godfrey Hodgosn
Object Relations Perspective” (Human Relations, (Viking, 1971). The Primal Institute has been
Vol. 38, No. 6, pp. 583-601,1985), on the psycho- written about in Richard Rosen’s Psychobabble
analytic origins of charisma; and Edward Shils’ (Atheneum, 1976). Arthur Janov describes his
“Charisma, Order, and Status” (American Socio- therapeutic approach in The Primal Revolution
logical Review, Vol. 30, pp. 199-213,1965), on the (Grove, 1972). Daniel Sankowsky explores the
sociological-symbolic theory. psychological repercussions of followers’ con-
The dark side of charismatic leadership is curring with leaders‘ attributions in “A Psycho-
discussed by Jay Conger in The Charismatic Lead- analytic Attributional Model for Subordinate
er (Jossey-Bass, 1989) and by Jane Howell and Poor Performance“ (Human Resource Manage-
Bruce Avolio in “The Ethics of Charismatic ment, Vol. 28, No. I, pp. 125-139, 1989). Mark
Leadership: Submission or Liberation” (Academy Martinko and William Gardner examine attribu-
of Management Executive, Vol. 6, No. 2, pp. 43-54, tions made by both leaders and followers in “The
1992). Specific leaders’ neurotic behaviors un- Leader-Member Attribution Process” (Academyof
derlying possible abuse of subordinates can be Management Review, Vol. 12, pp. 235-249,1987)
found in Echo M. Garrett, “The Troops Are Rest- and Martin Seligman speaks to the tendency for
less At People Express” (Venture, Vol. 8, pp. 102 individuals to attribute failure to stable, internal
104, 1986), Norman Berg, PoZaroid-Kodak (Har- aspects of the self in Helplessness:On Depression,
vard Business School, 1976), and Joseph L. Development and Death (Freeman, 1975).

71

You might also like