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POLYTECHNIC UNIVERSITY OF THE PHILIPPINES

THE EFFECTIVENESS OF "BUY 2 - GET 1 FREE"


AS A PROMOTIONAL STRATEGY OF
NINE & W CAFÉ IN SAN ROQUE
CABIAO, NUEVA ECIJA

Polytechnic University of the Philippines


Cabiao Campus

NELSON M. DARAY
CRISTIAN AZE A. GARCIA
DARLYN L. GUESE
SERGZ G. TORRES

Bachelor of Science in Business Administration


Major in Marketing Management

2019

i
POLYTECHNIC UNIVERSITY OF THE PHILIPPINES

THE EFFECTIVENESS OF "BUY 2 - GET 1 FREE"


AS A PROMOTIONAL STRATEGY OF
NINE & W CAFÉ IN SAN ROQUE
CABIAO, NUEVA ECIJA

A Feasibility Study Presented


to the Polytechnic University of the Philippines
Cabiao Campus

In Partial Fulfillment of the Requirements for the Degree


Bachelor of Science in Business Administration
Major in Marketing Management

by

Nelson M. Daray
Cristian Aze A. Garcia
Darlyn L. Guese
Sergz G. Torres

2019

ii

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