GROUP CREATIVITY CLARITY DESIGN TECHNICAL RECALL AND TOTAL RANK

AND OF AND USE OF QUALITY IMPACT

INNOVATION MESSAGE TV AS A
MEDIUM (Effectiveness (Stabds out,
(Originality, (Specificity of combines or sticks to the
Innovativeness, of (Designs and exploited mind, and
and message) executions production strong recall
Inventiveness) are elements for TV of ad’s
distinctly for like locations, message)
television) characters,
sound effects,
music, voice,
and others)

20% 20% 20% 20% 20%

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Judge no. _____
Guidelines
1. Each participating team shall have one (1) entry only. Each entry team shall have a maximum of three (3) members.
2. Each team must conceptualize and create a video about their product development
3. Video ad should run for a maximum of two (2) minutes.
4. Entries must NOT offend sensitivity, thus, malicious, scandalous, lewd and vulgar words/statements are strictly prohibited.