8 REASONS WHY EMAIL

MARKETING IS IMPORTANT

www.nidmindia.com
 EMAIL MARKETING

Email marketing is one of the cheapest ways to do

online marketing.

For example, if you have a database of customers who

have already purchased your products or paid for your

services, you can create campaigns to convince them

to buy again, which means you would gain more

money without having to pay to get new leads

 TABLE OF CONTENTS

01 03 05 07
STAY IN CONTACT EOPLE ENGAGE WITH IT IS AFFORDABLE INCREASE BRAND
WITH YOUR AUDIENCE EMAILS AWARENESS

02 06 08
ALLOWS FOR IT' S TIMELY
04
REACH COSTOMERS EMAIL MARKETING IS EASY
IN REAL TIME TO MEASURE TARGETTED
MESSAGING
1.STAY IN CONTACT WITH
YOUR AUDIENCE

Build your mailing list yourself.

Fight for attention with a compelling subject line.

Create real value.

Don't bore the reader.

Engage by activating.
Optimize, personalize, automate
2.REACH COSTOMERS IN
REAL TIME

Build Your Email List Using Opt-In Strategies.

Single Opt-In
Double Opt-In.

Offer Many Opt-In Opportunities.

Offer an Opt-Out.
Using Email Promotions Effectively.
Including Deadlines Boosts Conversion Rate.

Make Sure the Email Looks Good.

 3.PEOPLE ENGAGE WITH
EMAILS

Always send a welcome email.

Optimize your subject lines.
Don't neglect the preheader text.
Prioritize your CTAs.
Write casual, fun copy.
Leverage your transactional emails.
Conduct A/B testing.
Make sure your email is mobile responsive
 4.EMAIL MARKETING IS
EASY TO MEASURE

Check the bounce rate on your email campaign landing

pages.
Measure website traffic, too.
Look at the email conversion rate.
Track your email list growth rate.
Check the forward/share rate for each email campaign.
Track your spam complaints.
 5. IT'S AFFORDABLE

The cost per conversion is so low

Extensive reach

Good ctr

Shareble

High roi
6.ALLOWS FOR TARGETTED
MESSAGING

Improve relevancy

Increase ROI

Better relationships

Longer retention
 7.INCREASE BRAND
AWARENESS
Consent is the key. Email marketing is all about targeting the right

audience.

Welcome emails always work.

Provide value.

Make way for personalization and segmentation.

Incorporate strong and effective CTA.

Align your email and landing page.

Consistency matters
8.IT'S TIMELY

Improving sales.

Communicating with your audience.

Generating traffic to your site.

Sending timely campaigns.

Increasing leads.

Reaching the right people at the right time

 CONTACT US
+9611361147

EMAIL US:
nidmindia@gmail.com

WEBSITE:
www.nidmindia.com