Professional Documents
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That tradition View
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Is someone with business Acumen and good with numbers
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However I do see that as an old
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Think off the bus
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Did the A's win a business data analyst only needed to be a spreadsheet Ninja
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How long gone
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Modern-day business and now this requires robust
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Data analysis skills and knowledge in statistics
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And they'd esaias methodologies like Predictive Analytics
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Or causal inference
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That familiarity enables you to support non-technical teams
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And bridged the gap
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With ID base
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Departments
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In other words
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You become an analytics translator
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Throughout the course I'll put you in several problems
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That are real life cases
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But before I get to it let me share a couple of my stories of problems
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That I faced and I use Analytics
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To drive it forward
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I will start with what everyone talks about
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When they have nothing to talk about
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The
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Weather
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The weather influences
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What we wear
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What we do
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However in seasonal Industries
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Weather also impacts
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Theirselves their revenue
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There's actually a lot of scientific research about it
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Savory taste and external Factor
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And companies
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Then to not like external factors as drivers
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Due to the lack of control
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Furthermore
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The weather tends to be seen
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As an excuse
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That's decent setup
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How do you poop
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That's weather
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Influences cell
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No I will be oversimplifying the hell out of this
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Since I have a full section on the technique
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Solve a problem like this
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But I hope the logic will be clear
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Assuming all else equal
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If
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Weather influenza sales
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Then if weather changes then sales also change
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Again
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All else
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Being equal
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For a problem like this
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We would use a technique
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From the economic tricks and causal inference part
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Specifically
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From Google causal impact
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Which will learn later
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Intercourse
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Event next project
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Is about predicting
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That's teacher
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There's a lot of belief
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In business
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Or commercial teams
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Also and
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Like don't get me wrong most believes all right
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Nike shoe is
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1 intertwining
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Those beliefs and two
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Putting numbers
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This is really
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Really difficult
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Making the change to Advanced analytics is difficult for several reasons
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First
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There's the technological piece that people need to learn
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And then also seconds
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People really distressed innovation
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Especially
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When it goes against
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Their beliefs
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I've worked on several forecasting projects
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But there is one I left that the special to my heart
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The process before us
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What's simple
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And interactable
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Yet it's yielded massive errors
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The person doing it
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Was leaving
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And this is actually
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For making this success out of it
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Or at least we're making it easier
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We were not
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Replacing anyone more proving them wrong we're just
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Adding to it
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It really makes our life so much easier
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We tried to ask a product focused approach
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Interviewing stakeholders both Direct
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And indirect users
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Off the forecast
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But also domain
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Users
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Meaning people were knowledgeable about the topic
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We tried to convey
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Their expertise in the model
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Using the drivers
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That they mention
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Finally we try to update and keep stakeholders
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As much involved
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In the process as possible
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That they were on our side
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When it came to the
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Implementation
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Indians there were several
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Ferguson mobile
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The one that was introduced first
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What's Facebook profile
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One of the techniques in the course
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Which allows scalable
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And easy-to-implement for casting process
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I hope you enjoyed my short stories about my business analyst projects
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I worked
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And two makes video have fun