VIVEKANANDA INSTITUTE OF PROFESSIONAL STUDIES

Accredited Grade ― A++ by NAAC, Recognized under Section 2(f) of UGC,

Affiliated to Guru Gobind Singh Indraprastha University,
Recognized by Bar Council of India Approved BY AICTE, ISO 9001:2015
AU Block, Outer Ring Road, Pitampura, Delhi – 110034

Vivekananda School of Journalism and Mass Communication

presents

SPANDAN 2022

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 SPANDAN 2022
About VIPS
Founded by Dr. S.C. Vats in the year 1997, Vivekananda Institute of Professional Studies is an
institution with a mission to create confident and competent professionals. VIPS is a pioneer
institution in the arena of education, catering to society for almost two decades now. It is accredited
'A++' grade by National Assessment and Accreditation Council (NAAC), recognized under 2(f) of
UGC, affiliated to Guru Gobind Singh Indraprastha University, New Delhi, and recognized by Bar
Council of India. It was after having met Swami Jitatmananda Ji, an eminent educationist,
management expert, author of books on Modern Physics & Vedanta and Indian Ethos in Management,
an active social worker, and the editor of Prabudh Bharat (Awakened India), a journal started by
Swami Vivekananda, Dr. Vats was inspired set up an Institute, for higher learning in the capital city
of India, in the name of Swami Vivekananda, a prophet and a pathfinder. It was a gigantic task that
fell upon Dr. Vats' shoulders. But with his firm resolute after he returned to Delhi, he sold his
ancestral house and from the sales proceed he established a new Institute with high ideals. After
having a brainstorming session with eminent scholars and people from academia along with some
legal luminaries and retired civil servants, a society for Total Revival of Nation, was formed naming
the Society for Total Revival and National Glory and True Heritage (STRENGTH), which was later
registered as a charitable society under the Registration of Societies Act, in 1998 with a mission of
making VIPS an ideal educational Institution with the clear objective of "Man Making, Character
Building, Nation Building" as envisaged by Swami Vivekananda Today, VIPS is home to 16 courses,
more than 7000 students and 350 faculty members, and an immense number of support staff. It is one
of the most preferred institutes in the field of Law, Information Technology, Business Studies, and
Journalism & Mass Communication. The alumni of the institution are spread across the globe carrying
the principles and legacy of this institution forward and imparting their valuable skills to create a
productive and healthy society.

About VSJMC
The Vivekananda School of Journalism and Mass Communication offers a Bachelor's program in
Journalism and Mass Communication. The school aims at combining academic excellence with
practical training and prepares many students for the challenges prevalent in the fast paced and
diverse media industry. VSJMC's great infrastructure with skilled and qualified faculty has helped
deliver both industry pioneers and university toppers. The exciting world of mass media needs multi-
tasking individuals and multi-talented media professionals. As VIPS always aims at greater academic
standards, extracurricular activities like festivals, events, and seminars organized by VSJMC helps
train the students and give them an insight into the industry in addition to encouraging interaction
with students from different institutions. VSJMC is an amalgamation of brilliant ideas, top-class
academic standards, and best-in-class facilities.

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 SPANDAN 2022
About Spandan
Spandan is the annual media festival organized by the students of Vivekananda School of Journalism
and Mass Communication (VSJMC) as part of their 5th Semester curriculum. Since the inception of
VIPS Spandan in the year 2003 itself, it has become synonymous with spreading colors of joy,
enthusiasm, and designing a platform that provides an array of opportunities to the talented youth.
Spandan is all about celebrating both the cultural and academic heritage and the dedicated efforts by
the students and coordinators make the event nothing less than a grand one. With unique themes
shedding light on forgotten issues, the innovatively conceptualized media festival sets itself apart
from general cultural festivals in its primary focus of educative and practical exposure learning,
rather than a profit-driven event. Spandan has garnered huge media coverage and popularity amongst
various colleges and universities across India. Spandan has always driven on a motive that is each
participant, no matter at what level, must learn something of value. Spandan has also served as a
platform to launch the careers of media persons through its plethora of events. The indomitable spirit
of the students while organizing the event has acted as the fuel for the successful execution of
Spandan for the past many years. Spandan provides a great opportunity for students to explore
nuances of event management along with understanding the importance of working in a team,
working on time, and working with coherence. During the process, the experience encompasses
academic boundaries and results in memories to be cherished for life. Spandan is vital to the media
industry in the role it plays in bringing together media professionals and aspirants, competitors,
veterans, proteges, and everyone with a passion for learning.

Legacy of Spandan
Spandan is all about celebrating both the cultural and academic heritage and the dedicated efforts by
the students and coordinators make the event nothing less than a grand one. Over the years, Spandan
has garnered huge media coverage and popularity amongst various colleges and universities across
India. The indomitable spirit of the students while organizing the event acts as the fuel for the
successful execution of Spandan for the past many years. This event is just not treated as a mere
assignment mentioned in the syllabus but instead, it motivates students to go beyond the conventional
boundaries of event management as a discipline and pushes them to gain quality exposure towards the
media industry and its nuances.

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 SPANDAN 2022

VISION: Spandan is a collaboration between media students and professionals

who aim to explore the depths of media industry to gain insight and knowledge,
as well as practical experience of working in the media world.

MISSION: The mission behind the execution of Spandan as a media festival is

to successfully incorporate media-based events into a learning experience for
students to understand and undertake media events via planning, organising and
structuring, with the help of media professionals.

OBJECTIVES:

 To understand how to prepare, plan, organise and execute an event.

 To facilitate industry-academia interface for students of Journalism and

Mass Communication.

 To make use of the available digital medium to organise and

execute events in the time of Covid - 19 crisis.

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 ABOUT SPANDAN 2022
The 18th edition of Spandan is a two-day event that was hosted from December 14 th - 15th,
2022 in a completely offline mode.

This imaginatively designed media festival sets itself apart from other cultural festivals with
themes that are unique to them and shed light on a variety of important issues. The year
2022's theme was "Back to the Roots."

Spandan has always prioritised using simple yet evolving media to communicate concepts. In
order to spread awareness and impart knowledge, Spandan 2022 aimed to make a lasting
impression on viewers by integrating cutting-edge innovation with age-old foundations.

Theme:
Vivekananda Institute of Professional Studies is celebrating its annual media festival of the
‘Back to Roots’ was the theme for Spandan 2022. The broad theme is so vast that it can literally mean
anything to anyone. For some, going back to our roots might mean reliving our literature; for others it
might mean going back to the values of the past that shape a better future for all of us.
But how is staying connected to the roots relevant to the media? As a nation, we are rapidly moving
towards a more sophisticated and developed community. But, will our past values and heritage help us
in strengthening our presence, or leaving those values behind and trying to “appear” civilised in front
of the rest of the world help us better?
Consider a tree, the stronger its roots are, the more power the tree holds. While the new branches
might make the tree look happy and healthy, it’s strength will still lie in its deep-rooted system inside
the ground.
Same goes with our beliefs and our value systems. The more we stay attached to them, the more we
get strengthened to make a revered presence in front of the world. Be it our culture, our beliefs, our
studies- our roots enhance our astitva in this ever-evolving world. This year, Spandan picked up the
theme “Back to Roots” to highlight the forgotten parts of our culture to commemorate this astitva and
strengthen the existence of our culture, which in turn strengthens us as a community in the world.

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POSTER

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 SPANDAN 2022 AT A GLANCE

MEDIA PANCHAYAT

This is an activity to commemorate the tradition and heritage of Spandan. This edition of
Media Panchayat was a panel discussion where notable media personalities had a discussion
on the topic “Public Confidence in Media: From Testament to Figment of Imagination” . This
was the first flagship event of Spandan’22 that took place immediately after the inaugural and
was presided over by our panelists Amir Baruah (Resident Editor, The Hindu); Sarika Singh
(Journalist and Anchor, BBC); Rahul Shrivastava (National Affairs Editor, India Today TV)
and KV Prasad (Former Editor, The Tribune).

SANSKRITI: KRITI & PRASTUTI

The richness comes out through the cracks of holy land offering different grubs, divergent
ordinance, and contrast regalia but what comes out as the primal indistinguishable choice is
the 6 yards of pure grace. Kriti took us on a tour of the country with an astounding fashion
show depicting a timeless ethnic piece, 16 different types of sarees across the length and
breadth of the country. Thus, gratifying the vastness of our soil, the soil of diversity, yet
harmony under a single sky. Through decades, we have seen trends come in and go,
influenced by films in different eras, iconic in their own way. Prastuti was a festival where
we relived all the eras of cinema, intertwined with music and dance, fashion, recreation,
elegance, and drama. Prastuti paid homage to cinema that strikes a chord with us all.

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CINEPHILE

Cinephile 2022 was an international film competition organised by Vivekananda Institute of

Professional studies- Technical Campus. It was a platform where like-minded individuals
came together through the medium of motion pictures. Cinephile provided students with a
platform to gain recognition and opportunities on an international platform. This year, VIPS
Spandan Cinephile 2022 was again organised as a flagship event of Spandan 2022. A total of
15 entries were received this year in the categories of short films and documentaries. The jury
for this year’s Cinephile was handled by Mr Lalit Kumar Jha, a renowned Film Director,
Writer and Acting Coach. All the entries received were critically analysed by the jury
members, who then chose the films to get awarded. VIPS Cinephile 2022, a Spandan event,
was held on 15th December 2022 in the VIPS Auditorium. Total of 5 entires were screened
for the audience and guests, while an Audience award was awarded on the day of the event
via voting by the audience members. The winners received certificates, trophies, and cash
prizes.

GRAND FINALE: MEGHDOOTAM

The culmination of Spandan 2022, Meghdootam: The Grand Finale was based on our broad
theme “Back to Roots”. This musical theatre was a VIPS adaptation of great poet Kalidas’s
Sanskrit poem Meghdootam. The story revolves around Yaksh and Yakshi’s love. Yaksh
forgets to perform his duties assigned to him by God of wealth- Kuber and consequently gets
a curse to live without Yakshi for a year in exile at Ramgiri Parvat. After a period of 8
months, Yaksh sees the monsoon cloud- Meghraj and requests him to take his message to
Yakshi and give her hope for his return.

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COMPETITIVE AND NON-COMPETITIVE EVENTS

Spandan 2022 was an amalgamation of a lot of competitive as well as non-competitive

events.

The list of events held under Spandan 2022, is as follows-

1. Yeh Unn Dino Ki Baat Hai- This pre-event consisted of competitive games like Pitthu,
Hopscotch (Stapu), Limbo, Tic-Tac- Toe, Marbles (Kanche), etc., while reminiscing the
old times. Through an amalgamation of aesthetic lighting, decoration, sound, fun and
feel, that will re- introduce us to the golden times. It aims to revive the games that are
rooted deep into everyone’s childhood but have somehow lost their magic due to the
upcoming of various alternatives.

2. Kavya Manch- Kavya Manch was a pre-event for Spandan 2022 that had the objectives
to celebrate poetry, generating awareness for Spandan, and generating funds for
Spandan. It was organized in collaboration with Mrit Kavi Samaj, and was sponsored by
Superbee honey and Book Leaf Publishing.

3. Khaana Express- Khaana Express was a food festival / event in which the members of
the group searched for the best of the restaurants and eateries so they could cater the
best of their foods in Spandan.

The restaurants served Indian as well as fusion food to the audience. The dishes like
Indian street chaat, south Indian food, momos from the east were there. Desi Chinese,
pizzas, ice-creams, waffles, fresh fruit juices etc. were also served.

4. Mudrit- Mudrit was a literary fest that consisted of a storytelling workshop by Mr.
Vijay Kakwani. He is a highly renowned storyteller and a professional storytelling
coach with multiple awards and honours to his name. In 2020, Mr. Vijay Kakwani was
the finalist of Kindle's 'Pen to Publish' in Hindi and in 2022, he became the National
Jury Member for Amazon Kindle's prestigious 'Pen to Publish'. He surely believes in
mastering his craft! Apart from this, the literary fest also featured a poetry competition
judged by Ms. Supreet Kaur, author of “Noor” and co-founder of Mrit Kavi Samaj;
Naveen Koomar, Rap artist and songwriter. The write-ups of Kavi Astra winners have
been published in Taare Zameen Par Magazine and they had Elle Savoir as their
Munching Partner.

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5. Obscura- A photography fair as a part of the annual media fest of Vivekananda
Institute of Professional Studies - Spandan'22 was an attempt at exploring photography
and experiencing a photography fiesta. Obscura is open-for-all and spans over 2 days.

6. Konime- Konime was a Korean and Japanese culture fest that consisted of a cosplay
competition related to anime and several Korean dance performances by different dance
groups.

7. Candid Canvas- This event provided an outdoorsy therapeutic painting experience,

filled with paints and laughter and gave a chance to the participants to paint out their
emotions and take back with them memories of joy and tranquility.

8. Vritaant- Vritaant was an anchor hunt competition that was organized under Spandan,
the annual media festival of Vivekananda School of Journalism and Mass
Communication. The event was held on 14th December 2022 in the Video Studio,
Block B at 02:00 pm on Day -1 of Spandan. It was based around the concept of news
anchoring. The anchor for the day was Ms Aastha Aneja. The event started with the
welcome and introduction of the jury – Ms Ritika Singh, a renowned journalist who has
worked with multiple media houses and is currently a news anchor in News 18 and Dr
Atul Upadhyay, who has an experience of over a decade, he started his teaching career
with IP University and has an expertise in technical innovations in radio, TV as well as
print media.

9. Paheli- A Riddle Competition was organized by students of the fifth semester of

VSJMC, as a part of the 2022 edition of Spandan. Paheli aimed to take the participants
and audience back to the lane of forgotten memories through riddles evoking nostalgia.
Taking place on the first day of the two-day mega event, on the 14th of December, the
Vivekananda Hall, located on the 6th floor of the Block-B building was booked for it.

10. Pukaar- The Nukkad Natak competition dived right back into the themes of “Back to
roots”- by street plays, one of the oldest forms of theatre existing in India. Street theatre
as a form of communication is deeply rooted in the Indian tradition. In recent times
this form has been used to propagate social and political messages and to create an
awareness amongst the masses regarding critical issues. Street theatre breaks the formal
barriers and approaches the people directly. With this period being Amrit kaal, as
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 announced by PM Narendra Modi, nothing suited best but to enlighten the society on
issues addressed in this period. Hence, the focus of the competition was on
“Environmental Sustainability” and “Atmanirbharta”.

11. VIPS Vibes- VIPS Vibes was a genuine attempt to revive the legacy of radio vibes, it
was the only live radio event at Spandan'22 which aimed at promoting radio culture
among youth. And to create hype and disseminate new information regarding spandan
and its theme 'Back to roots'. With the help of this radio booth, the team was able to
make important and required announcements regarding other events and proved to be a
good traffic puller along with a great engagement. The event successfully invited all
loquacious, creative, spontaneous and fun-loving people. The stage not only provided
the participants and volunteers a platform to express themselves, it also provided them
an opportunity to learn important key insights from industry experts. RJ Hunt
competition was organised under the same event on the second day along with a Fever
ki Mehfil event on the first day in which the team invited RJ Abbas Haider and RJ
Rahul Makin and his team to interact with the public.

12. VIPS Rap League- VIPS Rap league was a rap battle competition that provided a platform to
the participants to express their thoughts and leave an impression on the audience’s minds.

13. Crescendo: Batlle of Bands- Crescendo, the battle of bands competition was organised
with a motive to celebrate the Spandan season, vibing to good music with 7 teams from
different colleges to participate in the event.

14. Vyaktitva- Vyaktitva'22- A Personality Contest was organized with the aim of
highlighting and showcasing the personality, confidence, communication skills, and
talent that students embrace among themselves. The judges for the event were Mr.
Devang Chaturvedi, Assistant Professor VSJMC and Ms. Saloni Bhardwaj, Assistant
Professor VSJMC. The event began at 2:30 p.m. with a welcome address by the
anchors, who introduced the judges and felicitated them. A brief description of all the
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rounds was provided along with the rules of the contest.

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 MANAGEMENT STRUCTURE AND TEAM SUPPORT

PATRON-IN-CHIEF

Dr. S.C. Vats

Founder Chairman,
VIPS Former Member of the Legislative Assembly Formerly,
Member of Board of Governors, IIM Raipur Formerly,
Board of Management,
Symbiosis International University Former Trustee, National Book Trust of India

PATRONS

Mr. Krishan Aggarwal, Vice Chairman, VIPS

Mr. Suneet Vats, Vice Chairman, VIPS
Mr. Ajay Bindal, Vice Chairman, VIPS
Mr. Vineet Vats, Member of Management, VIPS

FESTIVAL CHAIR

Prof. Sidharth Mishra, Chairperson, VSJMC & VSIT

Prof. (Dr.) Charu Lata Singh, Dean VSJMC

EVENT COORDINATORS

Dr. Ramesh Kumar Sharma

Dr. Praveen Kumar Singh
Dr. Sunil Kumar Mishra
Dr. Baninder Rahi
Dr. Vishnupriya Pandey
Dr. Priyam Ghosh
Mr. Anurag Gupta

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Committees and Operation
Executive Committee
Chairperson, Dean, and Event Management Faculty Coordinators

Standing Committee
Class Representatives of Fifth Semester, VSJMC

Special Committee
Volunteers from third semester Students in comparing and Event Coordinators

DEPARTMENTS OF SPANDAN 2022

1. Overall Supervision: Prof. Sidharth Mishra, Chairperson, VSJMC & VSIT and
Prof. (Dr) Charu Lata Singh, Dean, VSJMC

2. Editorial Department: Dr. Praveen Kumar Singh

The editorial department is responsible for documenting the entire event, content writing,
generation of deliverables and social media content.
Objectives of the editorial department:
 Documentation of Spandan’22
 Content creation for documents like invites, messages, flyers, proposals, brochures,
social media posters for event promotion, etc.
 Proofreading documents by all other departments and providing necessary changes.
 Creating social media calendar according to the event schedule.
 Curating a logo for the fest.
 Working on various design templates according to event themes for backdrops,
tickets, etc.

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3. Production Department: Dr. Ramesh Kumar Singh & Dr. Sunil Kumar Mishra

This is an omnipresent department that is responsible for covering the various events during
the fest. They cater to all the technical needs of all the events. They are the ones who shoot
snippets of various events, release teasers, aftermovies, etc. and also livestream the events so
that people can watch them in the comfort of their homes.

4. Accounts & Finance Department: Dr. Baninder Rahi & Dr. Praveen Kumar Singh

The finance team as the name suggested is to take care of all the income, cash flow of the
event and to create an account and distribution channel for proper and careful usage of
money.

5. Competitive Events: Dr. Sunil Kumar Mishra

6. Sponsorship & Marketing Department: Dr. Praveen Kumar Singh

The marketing and sponsorship department prepares a pitch deck and tariff cards and pitches
the event to potential sponsors who can provide financial support for the event. This can be in
the form of Platinum, Gold, Associate Sponsorship or even food stalls, promotional stalls, etc.

7. Ambience Department: Dr. Baninder Rahi

As the name suggests, the ambience department caters to the needs of setting the atmosphere
of the event. They help in the preparation of props required during the event and other
decoration assistance.

8. Crowd Management Team: Dr. Priyam Ghosh & Mr. Anurag Gupta

The department is to manage the entire crowd of Spandan 2019. The team is also divided into
quick reaction team who are responsible for management of any kinds of crisis.

Team Support: In Semester V, 300 students are available as human resource. Shortlisted
students from the III semester will join before two weeks of the event.

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SPANDAN 2022: TWO-DAY-SCHEDULE

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