#inspire #build #create #deliver

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 ARABICA SPORT is a leading sports marketing agency operating in the Middle East & North Africa
Our team is an international sports experts with capabilities combining over two decades of experience in
sports consulting, operations and marketing disciplines.
 WHAT WE DO ?
EXPERIENTIAL ADVERTISING PR MARKETING CSR DIGITAL

Events Online Press Brands association Fundraising Access to social

Conferences channels
Meet & Greet Print Global Exposure Community
Signed Merchandise TV/Radio Interviews initiatives Unique content
POS
Corporate Events Mobile Trade Events with
Openings
children Promotional
initiatives
Gala Dinners
Stakeholder
engagement
 SPORTS CONSULTING

Our client The Saudi Ministry Of Sports signing a contract with legendary German goalkeeper Oliver Kahn to oversee an
academy to prepare current and future goalkeepers of Saudi football teams.

We provide governments, sports governing bodies, clubs and brands strategic advice using our expertise and best practices in
the sports industry:
• National sports development programs for government led initiatives.
• Strategy & Vision development for sports governing bodies & federations
• Technical and Commercial development strategies for clubs.
SPORTS MARKETING
We work with brands and commercial entities to develop
marketing programs around sports association to maximize
engagement and build brand equity

Sponsorship strategy Branding and

01 development & activation 02 communication of sports
properties and events

Experiential brand Sports association strategy

03 engagement through sports 04 for brands and commercial
entities
SPORTS EVENTS

We collaborate with leading brands to integrate creative events within their marketing and communications
strategy through our turn key event management solutions:

- Event Production & Management

- Event Sponsorship strategy
- International athletes booking BACKGROUND IMAGE : BEIRUT LEGENDS MATCH 2016
PROFESSIONAL DEVELOPMENT

We develop specific training programs for private and public through a network of International
Experts for different areas of the Sports Industry

PROGRAM PLANNING AND

SPORTS MANAGEMENT COACHING AND TRAINING
DEVELOPMENT
CONSOLIDATE POSITIONS AND
EXPANSION OF CLUB BUSINESS
We work with top football clubs in the following disciplines

Sponsorship Brand Association

Academies Panel advertising
Soccer Camps Production
Events
INTERNATIONAL LEGENDS BOOKING
Ready to attend activations and interact with your customers

Roberto Carlos Puyol Luis Figo Zanetti Trezeguet Crespo Ronaldinho Oliver Khan

Scholes Maldini KAKA Beckham Totti Cafu Abidal Salgado

Dwight York Morientes Pele Giggs Del Piero Ronaldo Materazzi

PREVIOUS WORKS
AWE
SOME
MDRN BUSINESS
TV COMMERCIAL

www.youtube.com/watch?v=FpAFqWc9tAw
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https://youtu.be/w8vvpUdH_7o 12
AWE
YASSER QAHTANI
SOME
MDRN BUSINESS
TESTIMONIAL MATCH
RIYADH
www.youtube.com/watch?v=e0EvXSGngdw&t=1s
13
AWE
SOME
MDRN BUSINESS TVC OF QATAR NATIONAL BANK
www.youtube.com/watch?v=DxJaqTNtQN8&t=7s 14
AWE
SOME
MDRN BUSINESS
CLEAR CAMPAIGN
WITH CRISTIANO
JEDDAH – KSA
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AWE • ULKER &
REALMADRID
SOME
MDRN BUSINESS
Brand usage of Real Madrid
Campus Experience and prizes
https://www.youtube.com/watch?v=Z
3G4nn2O_OM 16
 GOOO BET
Partnership with
Ronaldinho
Lebanon & Syria

17
 REALMADRID
& GILETTE KSA
Tournament & Brand usage of Real
Madrid Campus Experience
www.youtube.com/watch?v=UZSSZ7ZNwrQ&t=77s

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AWE
BCOLA & FIGO
SOME
MDRN BUSINESS
Image rights & Event Attendance
JEDDAH KSA

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AWE
FANTA &
SOME
MDRN BUSINESS
FOOTBALL LEGENDS
Image rights & Event Attendance
https://vimeo.com/150581484 20
 RIYADH
CAR SHOW
AWE • Largest cars event ever held in the
region with 1Million sqm

SOME
MDRN BUSINESS
• Over 750+ Customized cars coming
from the Las Vegas SEMA Show
• The largest auction ever held in the
region with USD 700M + value
https://www.youtube.com/watch?v=Yq5d_ZcKkPE 21
 POLICE ACADEMY
SHOW
• Global stunt driving show and drifting
• Over 25 professional drivers
https://www.youtube.com/watch?v=7VxkLasTDTM

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 SIM RACING
AWE TOURNAMENT

SOME
MDRN BUSINESS •
• 100+ Sim race stations in one location
Largest networked sim race event

• Hosted world champions Sim Race drivers

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Spain since 2010

BEIRUT 2015

REAL MADRID
AWE CAMP

SOME
SINCE 2009, WE OFFERED OPPORTUNITIES TO THE
ARAB YOUTH TO ATTAIN THEIR OPTIMUM LEVEL OF
PERFORMANCE AND BENEFIT FROM BEING

MDRN BUSINESS
COACHED THE REAL MADRID WAY THROUGH
FOOTBALL CAMPS IN THE ARAB COUNTRIES AND
IN SPAIN.
https://www.youtube.com/watch?v=9rfJiYAq6nQ
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WORLD CUP FAN PARKS
• World Cup 2010 Fan Park– Beirut
• World Cup 2018 Fan Park – Jeddah
The World Cup Fan Park was a state of the
art venue built in the Beirut & Jeddah
Waterfront.
An entertainment park that includes
different attractions of sports and fun for
the youth and families
Keep in touch!!
+961 3 600690 LEBANON OFFICE
+966 50 458 40 97 KSA OFFICE

arabicasports arabicasport

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