Scribd Logo
Upload

Welcome to Scribd!

  • 14 views

    Effectiveness of Television Commercials in Influencing Patronage of Product

    Uploaded by

    Gideon Mmaduabuchi
    This document is a case study on the effectiveness of television commercials in influencing patronage of Oosa Herbal product. It was presented by Ozor-Obi Esther Eberechukwu to the Department of Mass Communication at Ebonyi State University in Abakaliki, Nigeria in January 2023. The case study examines how television commercials impact consumer purchasing of Oosa Herbal.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content

    You might also like

    Effectiveness of Television Commercials in Influencing Patronage of Product

    Uploaded by

    Gideon Mmaduabuchi
    14 views1 page
    This document is a case study on the effectiveness of television commercials in influencing patronage of Oosa Herbal product. It was presented by Ozor-Obi Esther Eberechukwu to the Department of Mass Communication at Ebonyi State University in Abakaliki, Nigeria in January 2023. The case study examines how television commercials impact consumer purchasing of Oosa Herbal.

    Original Description:

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document is a case study on the effectiveness of television commercials in influencing patronage of Oosa Herbal product. It was presented by Ozor-Obi Esther Eberechukwu to the Department of Mass Communication at Ebonyi State University in Abakaliki, Nigeria in January 2023. The case study examines how television commercials impact consumer purchasing of Oosa Herbal.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    14 views1 page

    Effectiveness of Television Commercials in Influencing Patronage of Product

    Uploaded by

    Gideon Mmaduabuchi
    This document is a case study on the effectiveness of television commercials in influencing patronage of Oosa Herbal product. It was presented by Ozor-Obi Esther Eberechukwu to the Department of Mass Communication at Ebonyi State University in Abakaliki, Nigeria in January 2023. The case study examines how television commercials impact consumer purchasing of Oosa Herbal.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    of 1

    EFFECTIVENESS OF TELEVISION COMMERCIALS IN INFLUENCING

    PATRONAGE OF PRODUCT: A CASE STUDY OF OOSA HERBAL

    OZOR-OBI ESTHER EBERECHUKWU


    EBSU/2018/94841

    A RESEARCH PROJECT PRESENTED TO THE DEPARTMENT OF


    MASS COMMUNICATION IN THE FACULTY OF SOCIAL SCIENCES
    AND HUMANITIES, EBONYI STATE UNIVERSITY, ABAKALIKI

    JANUARY, 2023

    You might also like