Professional Documents
Culture Documents
A Day in The Life of An Affiliate Marketer
A Day in The Life of An Affiliate Marketer
www.UltimateInternetLifestyle.com
2
Chapter 1: A Day In The Life Of An Affiliate Marketer
3
To prove that the affiliate is working effectively
and efficiently, inquiries would have to be paid more
attention on. Nobody wants to be ignored and
customers are not always the most patient of all
people. Quick answer that should appear professional
yet friendly too.
In the process of doing all the necessities, the
marketer is logged on to a chat room where he or she
interacts with other affiliates and those under that
same program. This is where they can discuss things
on how to best promote their products.
There are things to be learned and it is a continuous
process. Sharing tips and advices is a good way of
showing support. There may be others out there
wanting to join and may be enticed by the discussion
that is going on. There is no harm in assuming what
opportunities ahead.
The newsletters and ezines were updated days ago, so
it is time for the affiliate marketer to see if there
are some new things happening in the market. This
will be written about in the marketer's publication
to be distributed to the old and new customers.
These same publications are also an important tool in
keeping up to date with the newly introduced
products. The marketer has put up a sale and
promotion that customers may want to know about.
Besides, they have to keep up with the deadline of
these sales written in the publications.
4
Two objectives done at the same time. The marketer
gets to promote the product as well as the program
they are in. Who knows, someone may be inclined to
join.
5
A Big Hit Affiliate can earn you hundreds even
thousands of dollars/pounds in a very short space of
time (I mean hours not days/weeks) and of course, as
an affiliate, they will also be earning for
themselves at the same time.
6
traffic and as long as they send you traffic, they
will earn commission (and you will generate sales).
7
Chapter 3: Affiliate Is Not A Dirty Word
When I first started out on my journey to become a
successful Internet marketer I used to wonder about
all the advertisements I came across that begged me
to join an affiliate program. They made huge claims
about how much money I would earn if I joined them so
I just ignored them. That is until I started to
understand more about affiliates and affiliate
programs.
WHAT IS AN AFFILIATE?
An affiliate is someone who promotes other people's
products or services. When you become an affiliate
you have a money making business opportunity but you
have none of the worries or expenses of a typical
business. You'll never have the bother of dealing
with processing or shipping an order or be involved
with customer care. You will however receive money
for your promotional efforts. When someone purchases
a product or service through your efforts you receive
a commission on the sale. All you have to do is
promote and wait to receive your payment cheques.
WHERE DO I FIND AN AFFILIATE PROGRAM?
There are literally thousands of affiliate programs
to choose from. Many of them will tell you that you
will earn thousands and thousands of dollars per
month if you join them. They will state all the
amazing benefits to you and how new and fabulous
their particular product or service is. I'm sure you
have seen these advertisements everywhere on the
Internet. If you type in affiliate programs into your
search engine you will see what I mean. You will also
just come across them as you are surfing.
It can be quite over whelming to make a choice.
8
I personally think a combination of these approaches
is the best.
If you choose something that is in high demand then
there will be a market for the product or service. It
is essential to have a market otherwise you will find
that no one will be interested in buying from you.
The down side here however is when there is a high
demand there is also a lot of competition.
9
customers. I also discovered that I really did need
my own website even though I had acquired several
free ones when I joined my affiliate program. So I
learnt all about web hosts and domain names and
website design. As I went along I picked up a few
more affiliate programs. After much trial and error I
came to develop an understanding of the concept of
organic search engine optimisation. I loved the whole
concept so I added this to my list of programs too.
I have also developed a deeper understanding and
appreciation for how Internet business works.
10
head down the road of paid advertising and they
aren't in a position to afford this.
11
and which products you could do the best job of
selling? Once you discover your specialty,
perseverance, patience, determination comes next.
These are the qualities you should possessed to be a
good affiliate marketer.
12
especially with visitors to your site. It is very
important for an affiliate marketer to have a good
business relationship with customers or visitors.
13
types of business owners that are best to target will
already have designed, tested and optimized a sales &
marketing system that their affiliate sales force can
easily plug into and profit from. Affiliates can then
concentrate on referring as many qualified prospects
to the company's web site as possible.
Affiliate Program Checklist:
14
* Internet marketing training. If you're counting on
earning income from the sales of Affiliates that
you've referred to a program, take into consideration
that many of these people will be new to the internet
marketing business. In order to succeed, they will
need a good training package.
* An accurate visitor and sales tracking software
system you can access online. An affiliate's virtual
office where the number of visitors, sales
conversions, and statistics can be tracked to
determine what traffic & advertising sources are
profitable.
15
* Quick payment schedule. Look to get paid as quickly
as possible. Most programs pay once a month although
there are several that pay bimonthly and there are
even a few where you can get paid daily.
* Low commission pay out threshold. This is the
amount of sales commission you must earn before being
paid. It should not be too high. If you don't get
paid for a month's commissions because of the
threshold, make sure that the payment gets rolled
over to the next month.
16
Chapter 6: 1.000.000$ With Google In 6 Months
Did you know?
That internet advertising revenues reached an
estimated new record of $4.2
billion for the third quarter of 2006 and that the
internet advertising market
has been growing more than 30% for the last 4
consecutive years.
"Google reported revenues of $3.66 billion for the
quarter ended March 31, 2007"
Google Adsense is revolutionizing the web, high
school kids are making fortunes
per month with Adsense paying their classes and
helping their fathers paying
the bills at home.
Lawyers and doctors gaved up their practices to make
millions with Google.
Thanks to Google Adsense revenues the internet is
growing faster each day, while
Google is paying the bills webmasters create more
quality websites with free
content and utilities for everyone, websites that you
look for when your cash
flow is fading. People create websites just for make
money with Adsense and
this reason is reflecting on the web contributing to
the fast growth of
thousands of websites and ideas that born every day.
When you use Adwords to
promote your products you are sponsoring and
broughting to life a new star
rising website that can be a must value to the web.
17
It's called "revenue sharing" and it's the most
powerfull internet marketing
tool you will ever find!
Thousands of people every day discover Adsense and
start making money at home
with their websites, they share the secret with
others and when others make
money everyone makes money, that's why I had the
trouble to write and
distribute this little article, to spread the good
news and off course make my
own fortune.
If you have a website and are looking for a serious
income this is the perfect
opportunity for you to grab, Adsense is the best
money making program
circulating on the web, one of the most well paid if
not the number 1 and best
of all it is real!
Join Google Adsense free and retire from your job in
months, use Google Adwords
to rise up your business and become a millionaire in
the next year.
Let me show you the headline 1.000.000 in 6 months:
Besides the Adsense earnings and the Adwords traffic
that you can generate you
can also make big money referring others to the
Adwords and Adsense programs,
when they use the programs you get paid, well paid.
This is how the programs work, by own Google words:
"When an advertiser who signed up for Google AdWords
through your referral
spends $5.00 (in addition to the $5.00 sign-up fee)
within 90 days of sign-up,
you will be credited with $5.00. When that same
advertiser spends $100.00
within 90 days of sign-up, you will be credited with
an additional $40.00. If,
in any 180-day period, you refer 20 advertisers who
each spend more than
$100.00 within 90 days of their respective sign-ups,
you will be awarded a
18
$600.00 bonus."
"When a publisher who signed up for Google AdSense
through your referral earns
$5.00 within 180 days of sign-up, you will be
credited with $5.00. When that
same publisher earns $100.00 within 180 days of sign-
up and is eligible for
payout, you will be credited with an additional
$250.00. If, in any 180 day
period, you refer 25 publishers who each earn more
than $100.00 and are all
eligible for payout, you will be awarded a $2,000.00
bonus."
19
Chapter 7: 2 Marketing Strategies to Make Money
Online with Affiliate Programs!
You can build your list many different ways. You can
buy leads from reputable list building companies and
get them into your autoresponder. Most good list
building companies will have an option to send an
email to your autoresponder so you don't have to
manually input the lead's information.?
20
Another effective way of building your list is from
the traffic that visits your website. This step,
which is probably the most effective, does require
you to have a website in order to implement an opt-in
list form.? Of course if your Affiliate program does
offer a list management service then you can send
traffic to the affiliate URL, but I don't recommend
it as you will usually not be able to email the
entire list with special offers.?
To make the most of your opt-in form and get the most
signups, you should place it in your sales page text.
It should be strategically located in the sales text
after you present a problem. The title of your
autoresponder email series should address the problem
by offering a solution. In the example below we will
assume that I am selling a hosting package and I want
opt-in subscribers to my email course for back-end
sales.?
Example: You can use the pre-built websites or build
your own. Many people think that building a website
is hard, but I can show you how easy it really is.
Take my 10 day email course "Build a Website with
Ease"[signup form here].??
21
keywords:http://inventory.overture.com/d/searchinvent
ory/suggestion/?
22
incorrectly you could end up hurting your Google page
rank and ultimately loosing potential buyers. You
will need your own website for this technique as you
will need a 'links' page to place your reciprocal
links on.?
23
mentioned above, there is no charge to join most of
these programs. Most programs provide all of the
marketing materials you will ever need, including
site graphics and links. You also don't have to worry
about many of the other things that come with an
online retail business, such as inventory, order
processing, and shipping.
However, these programs, like any work at home
business, requires an organized plan of action if you
want to succeed. To assist you in developing a plan,
Web Business Tools has created a list of affiliate
marketing tools that are essential for every work at
home business.
24
or e-zine. If you really want to increase the profits
of your work at home business, offer incentives, such
as free software, services, etc., that will encourage
people to subscribe to your publications. As with any
Internet home business opportunity, promotion is the
difference between success and failure.
Tool Number 3
Links
Affiliate marketing success depends heavily upon the
traffic that comes through your website. Your search
engine ranking typically determines your traffic
level, but another factor is link popularity.
25
Chapter 9: 3 Easy Ways To Get Started In Affiliate
Marketing Without A Website And Money
Have you noticed yet that more and more people around
the world want to work from home and make money
online?
Have you ever wished you could just wake up whenever
you want, have a cup of coffee, turn on your
computer, work for a couple of hours online, and then
spend your time with your family and hobbies? Indeed,
working from home gives a lot of benefits, freedom
and income.
However, many people wrongfully think that making
good money online requires a website and huge
investment. Here's a fact: you can start making
hundreds of dollars per month within weeks with no
upfront fees and even without a website.
26
How?
Affiliate marketing allows you to earn commissions
for selling other people's products or services
online. As you study every word of this article you
will become amazed at how easy it will be for you to
get started earning cash on the Internet because you
can join any affiliate network at no cost.
27
transform your life and start making cash on the
Internet by marketing affiliate programs.
28
Find articles that deal with the topic of your
product and read them. Notice the "Author Bio"
section at the end of most articles? It's the place
where you'll market your affiliate link too.
But before you can start marketing, you should write
your article. It's really easy. Don't say that you
cannot write. If you can post comments in forums, you
can write articles!
Simply, think about helping people, about the
problems they try to solve in forums.
Now take a sheet of paper and start writing. The
articles don't have to be long. Just describe the
problem and how it should be solved.
Then register with some article directories, write
your "Author Bio" section with your hoplink and
submit your article.
For maximum results, try to write and submit at least
one article per day for at least one month. If
readers love your articles, they'll visit your link
and buy from you. Webmasters will publish your
articles on their websites and newsletters. At the
end of the month you should see some affiliate
commission in your Clickbank account.
Pay-per-click search engine marketing
When you have received your first checks from
Clickbank, you should consider promoting your product
using pay-per-click search engines. However, notice
that this method requires payment for each click and
may be quite complicated for beginners.
Some PPC search engines may even give you a sign-up
bonus of up to $200, so it's worth doing a research
online and signing up.
In order to increase your affiliate earnings, you
should also consider learning how to mask your
affiliate links and how to track which marketing
methods provide the most revenue.
You should also try to join other affiliate networks
and promote different products and services.
29
As you can see, you can start making money online
quickly, even if you don't have any money or website.
Don't give up too soon, find and read more
information about affiliate marketing and your
success is guaranteed!
30
users go online to search for information, not
automatically to go and buy something.
Above all else, make your website full of original,
pertinent and practical content. People love
articles that are appealing and helpful. Keep in mind
that, in the internet, content is always key and top
quality content will not just raise your credibility,
it can also help you fulfil a higher-level search
engine ranking. By posting relevant and useful
articles, you establish yourself as a credible
authority in the field, displaying you a trustworthy
endorser of the product or service you support.
Establishing a good reputation is a good move in
building up a loyal consumer base.
31
article sites. You may not only earn exposure, you
may also have the opportunity to advertise for no
cost, just include a link pointing to your site. The
more sites you send your articles to, the better your
link popularity is. Ensure your articles are unique,
pertinent and practical so that other websites may
pick it up and post it.
These are but three of the many tools that an
affiliate marketer can use to build up earning
potential. The possibilities are endless and are
restricted only by your vision, creativity,
resourcefulness and resolution. You can always
explore other ideas and adapt other strategies, which
you believe might help you become a high rolling
affiliate marketer.
32
Chapter 11: 3 Simple Steps To Building An Affiliate
Empire
33
Here's the thing. You could write an article and
submit it to article directories all over the
Internet and do very well for yourself. However if
you just had one hundred affiliates blasting that
article all over the net you've just multiplied your
marketing power by one hundred. This is the key to
making massive mounts online.
If you can't write articles etc yourself hire someone
to do so from www.elance.com but do provide your
affiliates with marketing materials or your just
setting yourself up for having a very mediocre
Internet business
Have An Affiliate Only Newsletter
Here's a real cracker. Have an email list of only
your affiliates. Each week send out a mini blueprint
on how they can market your products and earn a
commission. Inform them of new products you've just
launched or new marketing materials you've just added
to your affiliates area.
Another great method you can use with this is to have
a weekly completion. Each week your affiliate who
earns the most gets an extra one hundred dollars or
whatever you can afford. Mention the winner in each
week's newsletter and say things like "who thinks
they can overtake Joe Bloggs as being my top
affiliate? Come on guys I know I've got some great
marketers signed up as my affiliates prove it and
I'll mention you in next weeks newsletter".
34
You need to:
Persuade people to sign up
Make it easy for them to market
35
If you cannot seem to increase your investments, dump
that program and keep looking for better ones.
36
to develop a relationship based on trust with your
subscribers.
37
Chapter 13: 4 Essential Ways To Create Instant
Affiliate Commissions
One of the easiest ways of starting an online
business and earning quick profits is through
affiliate marketing. With no website to develop, no
product development to achieve, no refunds or
customer problems to deal with, this is by far the
most effective way of developing your online
presence.
38
something extra that makes you stand out above the
crowd.
Write a short article to give away as an incentive to
potential buyers. This gives you both greater
credibility and extra drawing power.
39
Be bold and you could find yourself receiving a
greater slice of the pie for all your advertising
efforts. Don't be greedy but be fair and you will be
respected for it.
Ezine Top Sponsor and Solo ads can also give you a
huge and quick return on your advertising buck with
your ad being received by a responsive audience of
your chosen market.
And as with any advertising campaigns - track your
results. If you don't know who's clicking what,
you'll never know which ads are working.
Use these techniques and you'll soon see an immediate
improvement in your affiliate sales. Build on your
successes and expansion and growth will follow.
40
you must know or you will waste an incredible amount
of time and money.
41
loyal customers and articles help establish
credibility.
42
resourcefulness and determination. You can always
explore other ideas and adapt other strategies, which
you think might help you become an affiliate
marketing success.
43
affiliate commissions. Here are five of the top
mistakes made by affiliate marketers:
44
towards setting up your business properly then how
can your visitors trust you? Less than $10 a year for
a domain name at GoDaddy.com and maybe $5 per month
for a small hosting account won't break your bank
account. In fact, it will probably help to add to
your account in the long run.
5) Not capturing your leads before you send them on
to the affiliate product site
If you spend your time and money marketing to get
someone to click on one of your affiliate links then
they leave the product site without purchasing, what
have you gained? Nothing! You have just lost the time
and money it took to get that one click-through in
the first place. Set up a squeeze page so you can
capture your lead's email address before you send
them on to the product site. That way if they don't
buy you can follow up with them later and try again
(and again and again and again). This can be
priceless!
Now that you know these five affiliate mistakes to
avoid you should be able to make more sales and
increase your affiliate commissions by a significant
amount. So get out there and become the super
affiliate marketer you always knew you could be!
45
actions. Then, there are those who are a little more
timid, and a lot more reluctant to blaze their own
path; they're happy following the crowd.
The idea of being mere passengers on a ship meant to
sail to the farthest points does not appeal to people
who like to put their destiny into their own hands.
Such are the kinds of people who are destined to
excel in a home based business such as Affiliate
Marketing. Even if they don't already possess the
five "must have" traits to become hugely successful
as affiliates, they're predisposed to being able to
acquire these traits more easily than the average
Joe.
46
There are five essential things you can't do without
if you want to achieve glory in this business. Let's
have a look at each of them in detail.
A DESIRE TO LEARN
47
Never knowing when to quit is an attribute that each
and every beginning Affiliate Marketer needs to have
in bunches. In fact, in any endeavor, this
persistence that screams to the world "No, I won't
budge!" is what distinguishes the winners from the
also-rans.
YOU MUST BE DISCIPLINED
The fourth quality you must have is self-discipline.
If you teach yourself to work everyday with all the
energy your heart can muster, then you're closer to
achieving whatever goals your mind can conceive.
48
Chapter 17: 5 Mistakes To Avoid When Choosing An
Affiliate Program & 5 Tips To Choosing The Right
Affiliate Program
49
Too many affiliate programs compete against their
competitors which wastes money and puts affiliates
out of business. However, if you are part of an
affiliate program the more affiliates the better for
getting more information and more money. One of the
worst things to do is choose an affiliate program
that believes in competing against other affiliates.
Instead, choose an affiliate program that agrees with
supporting and growing other affiliates to have a
larger network and access to more affiliates.
#2 Little Reward
Another mistake people frequently make when choosing
affiliate programs is choosing a program that offers
little reward for the individual's hard work. Too
many affiliate programs pay too little and as a
result affiliates find it difficult to make the money
they should be making. Look for an affiliate program
that has a good pay rate for your work.
#3 Old Statistics, if Any
You want an affiliate program that offers good,
solid, real time statistics, not old statistics or
ones that are no longer valid. There are not many
affiliate programs out there that provide the kind of
statistics an affiliate manager needs, but do your
best to find an affiliate program that offers the
most.
#4 No Support
Too often affiliates find themselves waiting days for
an answer to an e-mail and an important question for
their business. You want an affiliate program that
guarantees you support round the clock if possible or
at least within 24 hours. If not, keep looking for an
affiliate program that wants to help you help
yourself.
#5 Fresh Ideas, Creative's
Many affiliate programs provide few ideas or
creative's to their affiliates and so thousands of
web pages end up with the same advertising. However,
affiliate programs would have a better success rate
if many different ads were made available so
affiliates could alternate ads and place different
ads on different sites, depending on the products
sold.
50
Commit these five mistakes to memory so you know
exactly what you are looking for in an affiliate
program, as well as what to avoid. You will be much
more successful and happier as well if you do not get
caught in these traps!
5 Tips To Choosing The Right Affiliate Program
Affiliate programs can be a great way to make money
online. You don't have to spend time developing your
own product, worry about taking orders, or take care
of customer service.
51
combine high commissions with excellent support so
that you can start earning money
promoting their products as quickly as possible.
52
rankings - and I've lost money when my rankings have
fallen. It's part of the process, so you shouldn't
count only on free traffic from the search engines.
2) Create your own newsletter
3) Write articles
Writing articles provides you with several benefits
at the same time - by writing an article you are
positioning yourself as an expert; when your article
is published, you get a link back to your site (which
helps SEO; you can promote your newsletter so you can
contact readers more than once. You don't need to
have your article published in USA Today to get these
benefits. In fact, getting your articles listed in an
article directory (such as EzineArticles.com), can
help you get listed in more specialized websites,
newsletters, and magazines, helping you reach the
right people!
4) Place newsletter, magazine, & newspaper ads
When spending money on ads, especially for the first
time, start out small. It's very easy to spend a ton
of money, without getting any responses (a tough
lesson many advertisers learn the hard way!) Email
newsletters or ezines are a great way to start (start
with the ones in your industry that you subscribed to
in order to get ideas for your newsletter above).
Make sure you offer something valuable - like your
newsletter - to get as many people to respond as
possible.
5) Watch out for scams!
53
especially when you are just starting out.
Unfortunately, most of these are great ways to drain
your bank account very quickly - and make other
people rich.
So learn from the real experts how to build your
online business: sign up for newsletters
(HighRankings.com is a great resource), read the
forums (IHelpYouServices.com and WebmasterWorld.com),
read articles (EzineArticles.com).
Yes, you can make money online. So, get started, keep
learning and trying, and don't ever give up!
54
Chapter 19: 5 Things You Must Have To Succeed In
Affiliate Marketing
55
The second quality one must possess is the
willingness to invest time and effort even if direct
results do not seem at all apparent. Although several
months may pass without good news, it is important
for one who has his foot in the industry to hold on
and wait. It is this quality which would save him
from giving up after investing a lot of himself in
the business.
56
Chapter 20: 5 Tips For Affiliates Programs Newbies.
Affiliate program is the starting place for a big
majority of home entrepreneurs and beginners in
Internet Marketing, because of the small amount of
work involved. There is some elements that you must
absolutely look for before you start promoting an
affiliate product...
57
* Advices and tips for paid promotional techniques
(don't loose all your money in something that don't
bring results).
* Redirect links through your own website. For
example: www.yoursite.com/theaffiliatesite/
* Banners
Tip #4. Good Tracking software.
58
Chapter 21: 6 Costly Mistakes Affiliate Marketers
Make In Their Career
59
Update and maintain your site with fresh contents.
Don't jump ship when the going gets tough.
60
organic traffic. This form of traffic that is
naturally generated by a website, is a myth. There is
no such thing! Organic traffic is the one that is
created by the website naturally. This concept is
nothing but a fairy tale story and this is not a
reality.
Keywords:
affiliate, internet marketing, work at home, work
from home, internet scams
61
Article Body:
Here are six essential practices to maximizing your
income as an Affiliate Marketer!
If you are like most new affiliate marketers, you
have signed up as an affiliate and posted links and
are actively promoting products but you are making
few sales. Here are things that you can do to start
making real profits:
#1 - Build your own Website:
62
#4 - Write Articles:
63
Chapter 23: 6 Keys To Affiliate Marketing Success
64
Here are 6 tips to get your affiliate business headed
in the right direction:
65
Most good affiliate products will have a series of
emails already written for you to use making this an
easy method to add to your promotions. To encourage
potential customers to opt-in to your list you simply
need to offer your bonus report free when they sign-
up.
5. Drive Targeted Traffic
Driving traffic to your affiliate page is perhaps the
most difficult and important part of the affiliate
marketing puzzle. It is also what usually brings most
would-be affiliates undone as most fail to follow a
plan of action and persist long enough to see
results. It is also a good idea to combine a number
of traffic strategies which will combine to become
effective as a whole.
6. Copy Successful Affiliate Marketers
One of the best strategies when starting out online
is to copy one of the successful affiliate marketers.
As in any business those that are successful have
done the testing and uncovered what works and what
doesn't so copying their marketing strategies will
drastically speed up the results of your marketing
efforts.
Using the above tips and focusing on promoting one
product at a time will greatly improve your chances
of becoming a successful affiliate marketer where
most new affiliates fail and go back to their day
jobs. Attention to detail, hard work, and following a
plan are the keys to success in any business and
affiliate marketing is no exception.
66
When you set out to give the work at home business
thing a try, you'll find out that this was just the
easy part! The hard part is to discover which one is
right for you.
With all these so called "opportunities" that flood
the internet, you should be very careful in choosing
a work at home business. To help you, I have put
together a few simple rules :
67
available material (company website, related articles
etc).
68
Again, I'm repeating myself here but this is
important, try to get an overview of how the system
works, who your upline people are and how they can
help you.
If you need more information or if you get confused,
go ahead and ask the person who referred you to the
program for help. In this way not only will you get
an idea of how the program is structured but you
would also be testing your referrer to see if he/she
will respond promptly to your need for help.
But first, you have to have an idea of how the
program works.
There are more rules that I can add to these and make
a really long list but this is not my goal. My goal
is to provide a clear path, a few steps that should
be easy to follow through the minefield of schemes
and "get-rich-quick" deals to a company you can
really trust.
69
Using your own common sense is as important as having
these rules in mind when looking for an opportunity
or a work at home business.
Your decision to join a program should be the result
of considering facts and should not in any case come
from mere curiosity. Keep in mind that there are very
few true work at home opportunities out there and you
have to find the one that's perfect for you!
70
properly, it might even bring you huge fortune over a
short period of time.
71
compatibility, check all your autoresponder messages
etc. The last thing that you want to do is to scare
your visitors off with bad website design and tons of
broken links.
Step #5: Generating Traffic To Your Website
There are various strategies you can use to drive
traffic to your website. The most common ones are
pay-per-click advertising, article writing, forums
posting, joint venture.
72
topic of your niche, and add in your affiliate links
and AdSense ads.
73
7. Get Links. This is very important affiliate
program information you will need to always remember.
Linking to other sites will help improve the ranking
of your site. One way links are more important that
reciprocal links.
74
Final Chapter: Affiliate Marketing In Perspective
75
be traced with the help of a third party or own
affiliate programs. Yes, this process requires a lot
of effort. When it first started, this method
involved a lot of spamming, false advertising,
trademark infringement, etc. With the invention of
complex algorithms and enhanced security that make it
safer for doing business online, affiliate marketing
became more popular as it offered more opportunities.
However, at the same time, affiliate marketing has
also increased the competition in marketing.
Such pressure led to the introduction of out-sourced
programs. These services are offered by companies
with expert affiliate and network program managers,
who have various affiliate program management
techniques. In addition, these affiliate networks
also have association with publishers to help them on
the advertising aspect.
When was affiliate marketing started? It was started
by cdnow.com that had websites related at music. A
list of music albums can be found on the website. One
is paid if he put those links in his website and a
visitor bought an album through his site. Shortly, a
woman approached Amazon with a similar marketing
strategy. The woman would sell Amazon's books on her
website and she would be paid a certain percentage in
return if she sold Amazon's books through her site.
This triggered the Amazon's associate program.
Affiliate network started to gain popularity and has
since been adopted by different businesses, such as
travel, education, telecom, retail and subscription
sites, just to name a few.
The compensation methods vary from one affiliate
program to another. Amongst the methods, we have the
Cost per Sale (CPS), Cost per action (CPA), Cost per
mile (CPM) and Cost per click (CPC). The CPS and CPA
are most commonly used today. In CPM and CPC, the
advertiser may not capture the target audience as a
click would be enough to generate commission. On the
other hand, for CPS and CPA, the visitor has to click
the link and buy something or sign up for some
services, which proves that he is among the target
audience, before the affiliate is being paid. What is
important here is to send as much targeted traffic as
possible to the advertiser in order to increase his
returns. Therefore, affiliate marketing is also known
76
as performance marketing because the success of the
product really depends on the performance of the
affiliate. Is there a difference between an affiliate
team and a sales team? Yes, from the nature of the
job! It is the job of an affiliate team to generate
traffic, and it is the job of the sales team to
follow on from there, to influence the visitor to buy
the product.
77