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    Bobo International Merchandising produces merchandise based on the Bobo character. They will hold a meeting to discuss their existing product range and present new products aimed at children, teenagers, and adults. Attendees will choose existing products to promote or discontinue and provide feedback on the new products, developing an action plan and closure for the meeting.

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    Original Title

    BOBO AND HIS FRIENDS (1)

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    Bobo International Merchandising produces merchandise based on the Bobo character. They will hold a meeting to discuss their existing product range and present new products aimed at children, teenagers, and adults. Attendees will choose existing products to promote or discontinue and provide feedback on the new products, developing an action plan and closure for the meeting.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    28 views12 pages

    Bobo and His Friends

    Uploaded by

    sou
    Bobo International Merchandising produces merchandise based on the Bobo character. They will hold a meeting to discuss their existing product range and present new products aimed at children, teenagers, and adults. Attendees will choose existing products to promote or discontinue and provide feedback on the new products, developing an action plan and closure for the meeting.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    of 12

    BOBO AND HIS FRIENDS

    BIM

    Bobo International Merchandising


    Produces goodies based on the Bobo
    character
    You will attend a meeting on Friday
    in which you will have to present
    products, negotiate, argue and
    convince.
    We will use the following agenda

     Team C present the existing range and will choose which to


     Promote
     Redesign
     Discontinue

     Team A present 2 new Bobo products for children


     Reactions, comments, pros & cons
     Team B present 2 new Bobo products for teenagers & adults
     Reactions, comments, pros & cons
     Team C choose 2 products they want to promote
     Team A, B & C: ideas for launching/promoting products
     Action plan
     Closure

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