From Signages to Digital Advertising: A Survey of

Internet Literacy Among Selected Micro, Small, and

Medium Enterprises in Calapan, Oriental Mindoro

Objectives of the Study

The general objective of the study is to determine the

internet literacy of selected MSMEs in Calapan,
Oriental Mindoro

Specifically, it aims to:

1. Assess the level of knowledge and skills of selected

MSMEs in Calapan, Oriental Mindoro in terms of using
the internet and digital devices.

2. Determine their exposure to the internet,

computers, and other digital devices.

3. Identify their limitations and factors that affect

their acceptance of access to the internet, computer,
and other digital devices.

4. Evaluate their awareness and knowledge about the

availability of various online marketing platforms.