The Impact of Online shopping

among Grade 12 Students of

Bagong Barrio Senior High School

A Research

Presented to the

English Department Faculty

BAGONG BARRIO SENIOR HIGH SCHOOL

Bagong Barrio, Caloocan City

In Partial Fulfillment
Of the requirements in
Practical Research 2

Ariel Caderao
Avigail C. Gloria
Robert Gotbonton
Erl Jayron Hermosa
Elijah Labiano
Argem Amadeo Llorca

2022
 CHAPTER 1

THE PROBLEM AND IT’S BACKGROUND

Introduction

Online Shopping Started on 1979 by English Entrepreneur named

Michael Aldrich, His system connected a modified domestic TV to a real-time
transaction processing computer via a domestic telephone line. Today the
Online Shopping becomes the hot trend of today’s generation because of the
different benefits that it gives through the buyers and the sellers. Consumers
are more confident about purchasing a product when they have done their
own research online.

Online shopping is a type of E-commerce that allows customers to

directly visit and purchase products or services from a specific seller over the
internet using a browser or a mobile application, rather of visiting the
merchant's physical location. On-line shopping facilitates the decisionmaking
process for consumers by providing benefits such as the ability to search for
and compare prices, as well as the ability to find the best price for the desired
goods. For the majority of individuals nowadays, purchasing is a regular and
normal aspect of their everyday lives; online shopping is regarded as both a
utilitarian and a leisure activity with hedonistic characteristics.

According to a poll conducted by Rappler (2017), Lazada and Shopee

have recently emerged as the most popular online shopping destinations.
These stores have good quality and feedback from the seller; consumers also
appreciate being able to examine products and easily click on the ones they
want to purchase without having to leave their house or office.

As an additional benefit to participating, participants gained points or

earned coins, which they could then use to purchase another product. Correa,
on the other hand (2020) It is the compulsive and excessive spending of
money on online shopping that results in the development of an online
shopping addiction, which will introduce the notion of Oniomania, which is
defined as the obsessive or uncontrollable impulse to purchase.
Overspending and over purchasing are things that can happen to anyone.

Online shopping has become increasingly popular in recent years, with

many people opting to purchase goods and services online rather than in-
person at brick-and-mortar stores. This trend has been particularly prevalent
among young people, including high school students. However, the impact of
online shopping on this demographic has not been extensively studied.

This research aims to fill that gap by investigating the impact of online
shopping on Grade 12 students at Bagong Barrio Senior High School. By
conducting a quantitative study, we hope to gain a better understanding of the
extent to which online shopping is being utilized by this group and the
potential effects on their spending habits, consumer behavior, and overall
well-being.

Statement of the problem

This study aimed to analyzed the effects of Online shopping on Grade

12-ABM Students of Bagong Barrio Senior High School.

Specifically it sought to answer the following:

Personal information of the respondent in terms of:

1.1 Age
1.2 Gender

2. What are the effects of Online shopping on Grade 12 students of Bagong

Barrio Senior High School in terms of:

2.1 Study
2.2 Allowance

3. Is the student more impulsive while making purchases online or in physical

store?

Scope And Delimitation

The scope of this study is limited to the impact of online shopping on

Grade 12 students at Bagong Barrio Senior High School. It will not
investigate the impact of online shopping on other demographic groups or at
other schools. The delimitation of this study is that it only considers the
effects of online shopping

Significance of The study

With the results of this study, the following will certainly benefited:

Students. To help them know if they are experiencing losing interest at

school and to help them what to do if that situation happened.

Parents. This research is significant for the parents to know what their
children are going through and to help them guide and motivate their children.

Teachers. To give their students who are experiencing this problem,

guidance and advice's on how they could cope with it.
Definition of terms

Online shopping- refers to the process of purchasing goods or services over

the internet.

Online Shopping Addiction-refers to the tendency of excessive, compulsive

and problematic shopping behavior via the internet that results in
consequences associated with economic, social, and emotional problems.

Oniomania- refers to the obsessive or uncontrollable impulse to shop.

Overspending: refers to Spending more money than one can afford.

Over purchasing-refers to buying more goods than one needs.

Consumer- refers to a person who purchases goods and services for

personal use.

Buyer- refers to the person who makes the purchase

Seller- refers to the person or entity selling the goods or services.

Product- refers to a tangible or intangible item that is created and offered for
sale.

Service- refers to intangible offerings that are provided by a business or

individual.
 CHAPTER II

REVIEW OF RELATED LITERATURE AND STUDIES

This chapter includes the related studies that help support the information
established by the researcher as well as in generalizing the concept of this
research. It also present literature's gathered which served as the foundation
in developing this study.

Local Literature

According to Manglinog, D. (2018) “ Why Online shopping si booming in

the Philippines”, most people prefer shopping online because of the
convenience of online shopping, cheaper sales and special deals.It also
stated that a lot on the year of 2015 that 9 out of 10 of filipino would pick
online shopping over traditional shopping because they would save a lot of
time shopping through online.

Foreign Literature

According to (Gogoi and Shilong,2020) unexpected needs, visual stimuli,

marketing campaigns, and decline in the ability to evaluate the benefits
and drawbacks of a purchase can all trigger impulse purchases.
In addition to having an emotional component, impulsive shopping can be
caused by a number of things, such as one’s level of life satisfaction ,
one’s self-esteem, and conusmers emotional condition at that time.

Local Studies

According to study conducted by Statista Research Department on third

quarter of 2020 89.3 percent of the Filipino prefer to search a product or
service through online.Moreover a lot of Filipino are using an shopping
applications like Lazada,Shopee to buy a product.

Foreign Studies

According to study by by Gallagher et al. (2017) students who are

experiencing Online shopping addiction experience post-purchase remorse
more commonly know as Buyers' remorse, this is when there is a feeling of
regret after a purchase. Furthermore, investing too much time and money
online shopping can cause people to experience academic and financial
dificulites both which are linked to depression (Liu et al., 2017; Wright,
2017).
 CHAPTER III

METHODOLOGY AND RESEARCH DESIGN

Target Respondents.