Scribd Logo
Upload

Welcome to Scribd!

  • Data For Customer Personas

    Uploaded by

    Jess Gonzalez
    15 views3 pages
    This document profiles 11 potential online shoppers. It provides their name, age, location, household details, education level, and shopping goal. Most live in the suburbs and are seeking low cost options, while some in the city prioritize variety. The document also outlines quality and organization concerns as well as potential customer personas including a budget buyer and variety shopper.

    Original Description:

    Original Title

    Data for Customer Personas

    Copyright

    © © All Rights Reserved

    Available Formats

    XLSX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document profiles 11 potential online shoppers. It provides their name, age, location, household details, education level, and shopping goal. Most live in the suburbs and are seeking low cost options, while some in the city prioritize variety. The document also outlines quality and organization concerns as well as potential customer personas including a budget buyer and variety shopper.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as xlsx, pdf, or txt
    15 views3 pages

    Data For Customer Personas

    Uploaded by

    Jess Gonzalez
    This document profiles 11 potential online shoppers. It provides their name, age, location, household details, education level, and shopping goal. Most live in the suburbs and are seeking low cost options, while some in the city prioritize variety. The document also outlines quality and organization concerns as well as potential customer personas including a budget buyer and variety shopper.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as xlsx, pdf, or txt
    of 3

    Name Age Location Household Education Goal

    1 Diego 24 Suburbs 1 person High school Cost


    3 Reggie 36 Suburbs 3 people (1 child) College Cost
    4 Jerricka 34 Suburbs 1 person Graduate school Cost
    6 Raj 28 Suburbs 1 person College Cost
    9 Clara 25 City 2 people College Cost
    2 Jaya 21 City 1 person College Variety
    5 Frankie 34 City 4 people (2 children) College Variety
    7 Malena 42 City 2 people (1 child) College Variety
    8 Hiro 49 City 2 people (1 child) College Variety
    10 Avery 44 Suburbs 4 people (2 children)Graduate school Variety
    11 Eleni 39 City 2 people High school Variety
    Concern
    Quality Personas
    Quality Categories Persona 1 - Budget BuyerPersona 2 - Variety Shopper
    Quality Goal Cost Variety
    Website organization Concern Quality Website organization
    Return policy Age range 20-30 30-40
    Shipping fees Location Suburbs City
    Checkout process Household 1-2 people 2-4 people
    Website organization Education college college
    Shipping speed
    Website organization
    Website organization
    ty Shopper

    You might also like