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GRADES 1 to 12 School: President Corazon Cojuangco-Aquino Memorial Grade Level: 12

DAILY National High School


LESSON LOG Teacher: Mary Jane E. Bonglay Learning Area: Business Marketing
Teaching Dates and Time: January 9-13, 2022 Quarter: Second

I. OBJECTIVES DAY 1 DAY 2


A. Content Standards The learner demonstrates the essence of the new product development, pricing, placing(distribution) and promoting a product or service
B. Grade Level Standards The learners shall be able to design a new product or service, decide types of pricing approach, and choose distribution methods and promotions tools that respond to market trends
C. Learning
Competencies/Objectives Integrate the marketing concepts and techniques learned by preparing a marketing plan. Integrate the marketing concepts and techniques learned by preparing a marketing plan.
(Write the LC code for each.) ABM_ PMII –Iig-j-24  ABM_ PMII –Iig-j-25

II. CONTENT Managing marketing effort (Marketing planning, implementation and control
Workshop and Presentation of Marketing Plan
III. LEARNING RESOURCES Self-Learning Modules
A. References
1. Teacher’s Guide pages
2. Learner’s Materials pages
3. Textbook pages
4. Additional Resources from Learning Laptop, Powerpoint Presentation
Resource (LR) portal
B. Other Learning Resources
IV. PROCEDURES
A. Reviewing the previous lesson KWL – what i know, what should I want to know and what i learned Presenters will integrate some review of the past lessons during the presentation of marketing plan
or presenting the new lesson

B. Establishing a purpose for the Setting the mood and presentation of learning objectives Setting the objectives of their marketing plan
lesson
C. Presenting examples/instances Picture analysis: students are going to analyze the picture by identifying them accurately Each group will now present their Marketing plan in 10-15 minutes
of the new lesson
D. Discussing new concepts and The teacher will process the answers of the students and discuss additional input on the Presentation of marketing plan
practicing new skills #1 concept.
E. Discussing new concepts and Workshop students will work on their respective group mates of their Marketing Plan Orally defend their marketing plan
practicing new skills #2
F. Developing Mastery The teacher will check their output in a group Orally defend their Marketing plan
(Leads to Formative
Assessment)
G. Finding practical applications of The teacher will provide a clear understanding about the discussions that will relate to a life Students are asks to give what they learned in principles of Marketing and on during the extraction
concepts and skills in daily of a businessman/marketer of marketing plan
living
H. Making generalizations and The game of Jeopardy. Students will work on the questions then make them remember the
abstractions about the lesson answer/s
I. Evaluating learning Marketing Plan output
J. Additional activities for
application or remediation
V. REMARKS
VI. REFLECTION
A. No. of learners who earned
80% of in the evaluation.
B. No. of learners who acquire
additional activities for
remediation.
C. Did the remedial lessons work?
No. of learners who have
caught up with the lesson.
D. No. of learners who continue to
require remediation
E. Which of my teaching
strategies worked well? Why
did this work?
F. What difficulties did I encounter
which my principal or supervisor
can help me solve?
G. What innovation or localized
materials did I use/discover
which I wish to share with other
teachers?

Prepared by:

MARY JANE E. BONGLAY


Subject Teacher

Noted by:

ANALYN A. CABALLERO
HT III / School Head

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