Introduction to Strategic Management

Week 2

PESTLE ANALYSIS

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 Introduction to Strategic Management
Week 2
Economic Factors

Inflation

Wage level

Foreign Exchange Impact

Manpower Supply

Monetary and Fiscal Policies

Credit Availability

Capital Market Efficiency

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 Introduction to Strategic Management
Week 2
Socio-Cultural Factors

Ecological Impact

Work Ethic

Consumer protection

Demographic changes

Attitude towards saving and investing

Quality of education

Religion and beliefs

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 Introduction to Strategic Management
Week 2
Technological Factors

Technology infrastructure

Complexity

Rate of technological change

R&D spending

Adaptation of new technology

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