CHAPTER 8:

PREDICTIVE
ANALYTICS FOR
UNSTRUCTURED
DATA
DR AZLIN AHMAD
CONTENT

 Handling unstructured data

 Emerging technologies of data analytics
UNSTRUCTURED DATA
q 80% of data within the enterprise
i s u ns t ru c t u re d w hi c h i n c l u d e s
emails, PDFs, documents, social
media, and a large amount of
business-critical content.
q The first step to extracting
value from that unstructured
data is to add structure to it.
qHuman-generated content
(unstructured) is very different
from machine-generated data
(structured).
q As the leading enterprise search
implementation company, we've
helped hundreds of customers
handle the acquisition, processing,
and indexing of unstructured data,
HANDLING UNSTRUCTURED DATA
Setting up your data sources across
all domains -Whether using click
stream, advertising data, usage data,
operational feeds

Persisting your data in the cloud or on premise allows

you to query and analyze it.
Eg:  MongoDB , Elasticsearch or Cassandra (database).
In mongoDB for example, you can store documents by a
unique identifier and access them later using this id.

Usually after processing and storing your data,

you would like to access it again, and perhaps
learn something from it, organize your data
and adjust it for analytics.
EMERGING TECHNOLOGIES OF DATA ANALYTICS

Computer Vision Deep Learning Natural Language Generation Edge Computing

Augmented, Virtual, and

Quantum Computing Serverless Computing Digital Twin
Mixed Reality