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Management Development

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Learning Objectives

Students will be able to learn the following concepts:

 Management Development: Meaning and Definitions

 Features of Management Development
 Nature of Management Development
 Objectives
 Management Development Process
 Factors Influencing Management Development
 Management Development: Methods and Techniques

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Management Development:
Meaning and Definitions

Executive or management development includes “all activities and

programs which have substantial influence on changing the capacity of
the individual to perform his present assignment better and in so doing
are likely to increase his potential for future management assignments”.

According to Michael J. Jucious, “Executive development is a program

by which executive capacities to achieve desired objectives are
increased”.

According to Edwin Flippo, “Management development includes the

process by which the managers and executives acquire not only the
skills and competency in their present jobs but also capabilities for the
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future managerial tasks of increasing difficulty and scope”.
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Features of Management Development

By analyzing the above meaning we reveal the following features

of executive development:

 Executive development is a planned, organized and systematic

process of learning.

 It is a continuous process throughout the executives’ entire

professional career because there is no end to learning.

 Managerial skills cannot be developed over night or in a one

slot. It is along-term process.

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 Executive development is guided self development.
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Nature of Management Development

 Educational Process
 Behavioral Changes
 Self-Development
 Continuous Process

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Objectives
The main objectives of management development are given below:

 To impart the basic knowledge to the new entrants so that their overall knowledge is
increased and their conceptual and decision-making skills are improved.

 To improve the performance of the mangers at all levels in their present jobs by exposing
them to the new concepts, techniques.

 To build up a second line competent managers.

 To develop and implement the latest management techniques in place of traditional systems
in order to increase the productivity.

 To introduce the change in the organization by developing executive into change agents.

 To influence the behaviour of workers through the executives.

 To provide the opportunities to the mangers for their career advancement.

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Importance and Need of the Management development

program:

 Managerial Obsolescence
 Technological Obsolescence
 Conservation of Resources
 Competitive Advantages
 Quality of Life

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Management
Development
Process

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 Factors Influencing Management
9 Development
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The factors which influence the executive development process of the

organization: which are described below:
 Failure to train the managers will lead to ineffective and inefficient
managers who negatively affect the organization’s performances.
 In the absence of training and development concept in an organization may
lead negatively, unmotivated, frustrated that may lead severe losses to the
organization.
 The organizational performances are affected by the degree of market
share, lower sales and reduced profitability etc.
 The absence and shortage of trained executives, make it important for the
organizations to have retention policy.
 The continuous pressures on the organizations are necessary to
continuously develop, new products and better services and also the
maintaining the quality of existing ones.
 Competitive environment is making it imperative for the organizations to
continuously restructure and re-engineer and to embark upon these
processes, it is essential for the organizations to retain the managers for the
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new organizational environment.

 Management Development:10Methods and Techniques
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Management development programs help in acquiring and developing

managerial skills and knowledge. A variety of methods of management
development have come into prominence these days. Different types of
techniques are used to acquire and develop various types of managerial skills
and knowledge as given in the table below:

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Learning Outcome

Students will be able to learn various aspect of Management

Development

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