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Term Project Details - Fall 2022
Term Project Details - Fall 2022
Term Project
Should be in Detail:
Interest Rates The discount rate has been reduced by the SBP to 9.5% The reduction in interest rate
from 10% (2014) will help Nestle Pakistan in
expansion, development or
acquisitions as the funds
needed for capital expansion
become cheaper.
Inflation Rates The inflation rate averaged at 8.7 percent during July- Increase in inflation will leave
April, 2013-14 against 7.7 percent in the comparable the consumers to spend less
period last year. on discretionary items like
Nestle Pakistan’s Coffee,
confectionary, beverages and
breakfast cereals. Plus the
cost of raw material will also
go up making the product
expensive.
Consumption Total consumption expenditure 92.14% (2013) of GDP to Consumption trend is on the
Trends 92.49% (2014) of last fiscal year. rise and Nestle Pakistan can
benefit from this by
introducing the right kind of
product for its consumers and
increase its sales as a result of
increase in general
consumption pattern.
Value of the (1 USD = Rs. 101) The value of dollar coming down The previously expensive
Dollar in World considerably as rupee gains strength. imports of raw material will
Markets become more manageable
for Nestle Pakistan in the
DHA Suffa University Business Policy
Refer to the book and include all relevant indicators related to PESTEL factors.