BUSINESS PLAN PRESENTATION

GROUP #1

Page 1
Flow of Presentation
EXECUTIVE SUMMARY
BUSINESS DESCRIPTION
PRODUCT OR SERVICE DESCRIPTION
MARKET ANALYSIS
RESOURCES
FINANCIAL PLAN
CONCLUSION

Page 2
 PART ONE

Executive Summary

Page 3
TYPE OF BUSINESS ORGANIZATION

Denimal is a partnership
formed by five Rosevale
School students.

Page 4
Management Experiences
ENTREPRENEURIAL
ACTIVITIES
All of Denimal's members have
gone through entrepreneurial
activities for their Technology
and Livelihood Education subject.

Page 5
ORGANIZATIONAL SALES MANAGERS

CHART MERCADO, Robyn Maxene

CALINGIN, Jordan Andrew

GENERAL/FINANCIAL MARKETING MANAGERS

MANAGER
MERCADO, Robyn Maxene
ECHEVERIA, Claudio Joaquin

CALINGIN, Jordan Andrew

DISTRIBUTION &
OPERATIONS MANAGER
ABDULRAUF, Yashnor

DY, Charlson Carlyle

Page 6
 PART TWO
Business
Description

Page 7
Basic Information
HOW TO CONTACT US?
denimal.ph

Denimal

denimal.ph@gmail.com

0998-531-7390

Page 8
LEGAL FORM

Denimal is a partnership
formed by five Rosevale
School students.

Page 9
Mission
Statement
We upcycle denim jeans and sell
pouches to reduce solid wastes
that can harm the environment.

Page 10
Vision
Statement
We foresee to become the leading
upcycling business in the
Philippines, while reducing solid
wastes and maximizing profit.

Page 11
GOALS & OBJECTIVES

COLLECT

UPCYCLE

INFORM

Page 12
Code of
Conduct
Transparency
Accountability
Fairness

Page 13
Keys to Success
Green Marketing
Customer Relationship
Unique, Eco-friendly, and
Sustainable Materials

Page 14
 SWOT ANALYSIS
Strengths Weaknesses
Strong Rosevale community Pandemic
connections. Customer hesitations
Customer relationship
The product itself.

Opportunities Threats
Expansion of product line. High labor fees
Public acknowledgment Well-known competitors

Page 15
 PART THREE

Product Description

Page 16
 MATERIAL
Competitive Denim jeans as raw material.
Premium quality zipper.
Advantage Flexible & foldable when not in use.
Expandable
Not too small & not too big.
Eco-friendly & sustainable.

s
che
In
8

4 Inches

Page 17
 PRICE
Competitive Slightly less expensive than

Advantage commercial products from National

Bookstore & The SM Store.

DENIMAL'S SELLING PRICE: 150 PHP

Page 18
Competitive STYLE
Advantage Variety of colors to choose from.

Dark Blue Light Blue Black

Page 19
Competitive
Advantage
CAUSE
Proceeds (50%) of the group's
salaries will be donated to an
organization.

Page 20
Uniqueness of the Product
DENIMAL' S POUCHES

Handy Material Students' Initiative Price

Page 21
 PART FOUR

Market Analysis

Page 22
 Market Research

January 29, 2022 to Google Forms 107 respondents Within Cagayan

February 03, 2022 de Oro City

Page 23
 72.9% of the target market are willing to
purchase eco-friendly and sustainable
pouches that are made from old denim
jeans.

70.1% of the respondents use pouches sometimes,

while 23.4% of them use pouches always.

Page 24
 44.9% of the target market are not really
particular with a certain size when it comes
to purchasing pouches.

58.9% of the target market prefer to spend a range

of 70 to 90 PHP for their pouches. Nevertheless,
some of them (18.7%) are willing to pay more than
100 PHP for the product.

Page 25
 Target Market

Students Employees

Page 26
Promotions
Webinars
Social Media Posts
Word of Mouth

Page 27
 Denimal's

Strategies Safety Seal

1. GREEN MARKETING

Infographics about the

environment.
Webinars & Promotional Skits
Emphasizing Denimal's sustainable
and eco-friendly materials.
Eco-friendly packaging
Denimal's Packaging

Page 28
Strategies
2. PRICING

Priced slightly lower than

commercial products.
DENIMAL'S SELLING PRICE: 150 PHP
50% of Denimal's salaries will go to
organizations.
Versatile modes of payment (COD &
GCash)

Page 29
Strategies
3. CUSTOMER RELATIONSHIP

Denimal will address concerns for

improvement.
Follow-up inquiries regarding customer
satisfaction.

Page 30
 PART FIVE

Resources

Page 31
 Product's Resources

DENIM JEANS LAUNDRY TAILOR TRANSPORTATION

25 pairs of jeans Wash N' Go Mondelo's Yashnor &

per batch. Laundromat Tailoring Charlson

Page 32
 PART SIX

Financial Plan

Page 33
DENIMAL'S COST ANALYSIS
Page 34
DENIMAL'S PROJECTED INCOME
STATEMENT Page 35
Cash Receipts
PACKAGING (157.50 PHP)

Paper Bags (50 pieces) x2 Sticker Papers (10 sheets each)

67.50 PHP 90.00 PHP
February 11, 2022 February 11, 2022

Page 36
Cash Receipts
LAUNDRY / DISINFECTION (300.00 PHP)

Laundry (180.00 PHP) & Dryer (120.00 PHP)

February 11, 2022

Page 37
Cash Receipts
TAILOR' S LABOR FEE (2,500.00 PHP)

MONDELO' S
TAILORING
TEMPORARY
RECEIPT

Labor Fee (50.00 PHP per piece), 50 pouches for Start-up

Began February 11, 2022, Claimed February 20, 2022

Page 38
 PART SEVEN

Conclusion

Page 39
Page 40
Total Costs: 9,415.00 PHP for two batches.
(50 pouches per batch)
Net Sales: 15,000.00 PHP if 100 pouches
are sold out.
Net Income: 5,585.00 PHP
Donation to Organization: 1,750.00 PHP

Page 41